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SUMMARY:W473: Sales is Not Evil:  Effective Sales for NonSales Professionals
DESCRIPTION:COURSE DESCRIPTION: \nIf you’re a leader of a membership-based organization\, you know how challenging it can be to keep members engaged and passionate about your cause. You may be struggling to achieve higher attendance at events or secure top-notch speakers to present to your members. Perhaps you’ve been struggling to convince your members to take on more active roles in their community. It’s easy to feel discouraged\, but it’s important to remember that these challenges can be overcome with a sales-oriented mindset. However\, it’s crucial to note that this doesn’t mean resorting to slimy sales tactics. With proven sales thinking\, you can effectively engage your members and achieve your organization’s goals in an ethical manner. \n  \nLEARNING OBJECTIVES: \n• Learn how to unlock the power of sales thinking in your membership development efforts \n• Learn how to increase member engagement and attendance at events with proven sales techniques that have helped other associations\n• Learn how to leverage better speakers for your events and get members to take action in their community \n• Learn how to make a more impactful connection with members through persuasive communication strategies \n• Learn how to be successful without the slimy sales tactics \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w473-sales-is-not-evil-effective-sales-for-nonsales-professionals/
LOCATION:https://zoom.us/j/95660787560
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Data Management,Growth/Sales,Marketing/Member Engagement
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SUMMARY:W472: Measure What Matters: Diversity\, Equity\, Inclusion\, Accessibility and Belonging (DEIAB)
DESCRIPTION:COURSE DESCRIPTION: \nWhen it comes to measuring success in the realm of diversity\, equity\, inclusion\, accessibility\, and belonging (DEIAB)\, it’s important to “measure what matters.” Organizations can use a variety of metrics to track progress\, such as employee engagement surveys\, demographic data\, and retention rates. However\, there are also significant obstacles to accurately measuring DEIAB success\, including unconscious biases and resistance to change. To make meaningful progress\, it’s crucial to identify these roadblocks and develop practical action plans that prioritize DEIAB initiatives. By taking a learning approach and continually reevaluating metrics and strategies\, organizations can create a culture of inclusivity and support that benefits all team members. \n  \nLEARNING OBJECTIVES: \n\n– Understand what success looks like in terms of DEIAB initiatives\n– Explore metrics organizations use to measure DEIAB success\n– Identify key obstacles in DEIAB success measurement and best practices for moving forward with practical action plan to make meaningful progress
URL:https://usteducation.org/event/w472-measure-what-matters-diversity-equity-inclusion-accessibility-and-belonging-deiab/
LOCATION:https://zoom.us/j/94798742428
CATEGORIES:Advocacy,ASSOCIATIONS & NONPROFITS,Culture/Communication,Data Management
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