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SUMMARY:Drive Engagement Using Ancient Myth\, Social Media and User Generated Video
DESCRIPTION:COURSE DESCRIPTION: \nIn 1949\, Joseph Campbell published the book\, The Hero with a Thousand Faces. In it\, Campbell reveals his discovery that myths from around the world and for all of recorded history with powerful influence all followed a similar pattern – The Hero’s Journey. Today\, The Hero’s Journey powers your favorite movies and books\, and has become a key to modern marketing. In a world of intense technology change this ancient story framework can guide us to effective member engagement and communications. \n  \nLEARNING OBJECTIVES: \n\nWhere technology is going and why it matters for your organization.\nWhat is the Hero’s Journey and how it applies to companies\, products\, brands\, and member engagement.\nHow video content is dominating the online landscape and how that changes your strategy.\n How state-of-the-art tools and technology can give you access to the kinds of stories that move people to action.\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w486-drive-engagement-using-ancient-myth-social-media-and-user-generated-video/
LOCATION:https://zoom.us/j/93760830898
CATEGORIES:ASSOCIATIONS & NONPROFITS,Culture/Communication,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/12/Joel24.png
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