UST Education

Association of the United States Navy: Two-Year Plan to Reinvent Mission, Leading the Way to a Bright Future
2025-04-29 11:00 - 12:00 (America/New_York) | zoom.us/j/95003732714
Course Description:
This session will provide an in-depth look at the Association of the United States Navy’s (AUSN) strategic two-year transformation plan. Participants will explore the organization’s renewed mission, leadership transition, financial restructuring, and membership reinvention strategies. The course will highlight how AUSN is positioning itself for long-term sustainability through targeted investments, new revenue models, and reputation-building efforts. Attendees will gain insights into aligning board and staff priorities with revenue generation while maintaining a strong infrastructure and community presence.

Learning Objectives:

By the end of this session, participants will be able to:

Analyze the key principles guiding AUSN’s two-year transformation plan, including leadership changes, financial priorities, and membership expansion.

Evaluate the impact of fiscal responsibility and targeted investments on the organization’s long-term sustainability.

Design strategies for association leadership to navigate board transitions while maintaining mission alignment and operational effectiveness.

Assess the role of partnerships and infrastructure investments in enhancing organizational effectiveness and external reputation.

Formulate innovative approaches to membership growth by identifying new verticals and revenue opportunities.

Develop an actionable framework for balancing internal improvements with revenue-driven strategies at both the board and staff levels.

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