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DTSTART;TZID=America/New_York:20260311T130000
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UID:10000880-1773234000-1773237600@usteducation.org
SUMMARY:More Than “Meh”: How Web Governance Turns Website Management Into a Strategic Win
DESCRIPTION:Course Description:  \nRestaurants have Executive Chefs. Ships have Captains. Newspapers have Managing Editors.  \nSo\, who guides your web presence? Do you have a strategic leader setting the vision and keeping things on track? Or is web content done ad-hoc with a “just in time” mentality? \nJoin us as we explore how to transform your website into a strategic asset\, rather than a catch-all repository\, and how the shift from reactive management to a strategic web management delivers measurable value for members and stakeholders. \nWalk away with actionable tools\, including a RACI Matrix\, practical governance frameworks\, and standards and policies that achieve buy-in from your team so everyone is heading in the same direction. So you can implement a web governance framework empowers leadership\, aligns competing priorities\, advances your mission\, and increases member engagement. \n  \nLearning Objectives: \nDevelop a strategic plan to manage your association’s website\, ensuring it delivers member value and maximizes the organization’s investment. \nImplement web governance principles to establish a framework that supports your website’s long-term success and aligns with your association’s strategic goals. \nDesign and execute a sustainable approach to content creation and website operations that fosters team confidence\, reduces stress\, and keeps staff focused on delivering value. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/more-than-meh-how-web-governance-turns-website-management-into-a-strategic-win-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99266671946
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2026/02/Ray26.png
ORGANIZER;CN="Ray van Hilst%2C CAE":MAILTO:ray@yokoco.com
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DTSTART;TZID=America/New_York:20260312T130000
DTEND;TZID=America/New_York:20260312T140000
DTSTAMP:20260416T113732
CREATED:20260227T185911Z
LAST-MODIFIED:20260313T095634Z
UID:10000882-1773320400-1773324000@usteducation.org
SUMMARY:From Content to Intelligence: How Associations Can Turn Member Voices into Actionable Insight
DESCRIPTION:Course Description:  \nAssociations are rich with member stories — from conferences\, advocacy efforts\, volunteer leadership\, and professional practice — but most of that insight never makes it beyond isolated videos or anecdotal feedback. In this session\, we’ll explore how associations can systematically capture member voices and use AI to transform those stories into usable intelligence. Learn how to scale story collection without adding staff burden\, extract themes and insights efficiently\, and turn authentic member voices into strategic assets that inform marketing\, education\, advocacy\, and leadership decision-making. \n  \nLearning Objectives: \nIdentify scalable methods for capturing authentic member stories across events\, programs\, and advocacy initiatives without overloading staff.\n \nUnderstand how AI tools can extract themes\, insights\, and usable data from large volumes of video content to support strategy and reporting.\n \nDevelop a framework for activating member-generated content across marketing\, education\, advocacy\, and governance to increase engagement and organizational impact.\n \n \n\nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/from-content-to-intelligence-how-associations-can-turn-member-voices-into-actionable-insight-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98778551667
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/09/Michael25-5.png
ORGANIZER;CN="Michael Hoffman":MAILTO:michael@gathervoices.co
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260319T110000
DTEND;TZID=America/New_York:20260319T120000
DTSTAMP:20260416T113732
CREATED:20260209T022951Z
LAST-MODIFIED:20260320T132606Z
UID:10000869-1773918000-1773921600@usteducation.org
SUMMARY:Why Cookie Compliance Is No Longer “Just a European Issue”
DESCRIPTION:Course Description:  \nCookie compliance is often still treated by US organizations as a European concern\, but that mindset no longer reflects how digital audiences\, privacy expectations\, and regulation operate today. This webinar explores why cookie compliance matters for US association websites — particularly those serving multi-state or international audiences — and where many current consent implementations fall down. We’ll share practical examples of common issues\, outline modern best practice\, and discuss how to improve consent in a way that builds user trust and reduces unnecessary risk\, without adding complexity. Designed for digital\, marketing\, and governance teams\, the session helps clarify where your current approach may be exposing you and what’s worth prioritizing next. \n  \nLearning Objectives: \nExplain why cookie compliance is now a relevant issue for US association websites — not just European ones \nIdentify common cookie consent mistakes we see across US-based organizations\, and why they fall short of current standards \nDescribe what “good” cookie consent looks like today in terms of user expectations and risk reduction \nApply best practices for cookie consent that meet user expectations and reduce organizational risk \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/why-cookie-compliance-is-no-longer-just-a-european-issue-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99138035983
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Cybersecurity,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2026/02/RobChris26-1.png
ORGANIZER;CN="Rob Kaighn":MAILTO:rob.kaighn@cantarus.com
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260325T110000
DTEND;TZID=America/New_York:20260325T120000
DTSTAMP:20260416T113732
CREATED:20260310T184131Z
LAST-MODIFIED:20260326T112602Z
UID:10000885-1774436400-1774440000@usteducation.org
SUMMARY:Accessibility Isn’t Compliance — It’s a Revenue Engine: How Frictionless Digital Experiences Drive ROI\, SEO\, and Generational Growth
DESCRIPTION:Course Description:\nMost organizations treat digital accessibility as a compliance requirement. The smart ones treat it as a growth strategy. In this conversation\, we explore how frictionless digital experiences increase engagement\, improve SEO and generative AI visibility\, attract younger members\, and extend the lifetime value of Baby Boomers — turning accessibility into measurable ROI.\n \nLearning Objectives:\nReframe digital accessibility as a revenue and growth strategy—not just compliance \n  \nExplain the curb cut effect and how inclusive design benefits all users \n  \n\nIdentify how reducing digital friction increases engagement\, conversions\, and ROI \n  \nConnect accessibility improvements to stronger SEO and generative AI visibility \n  \nRecognize how accessibility attracts younger audiences while extending the lifetime value of Baby Boomers \n  \nOutline practical first steps for audits\, remediation\, and continuous digital improvement \n  \n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/accessibility-isnt-compliance-its-a-revenue-engine-how-frictionless-digital-experiences-drive-roi-seo-and-generational-growth-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/94954872408
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2026/03/Mark-26.png
ORGANIZER;CN="Mark Wallach%2C MBA":MAILTO:mark@engagementmobile.com
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