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DTSTART;TZID=America/New_York:20260107T110000
DTEND;TZID=America/New_York:20260107T120000
DTSTAMP:20260414T194355
CREATED:20251031T115406Z
LAST-MODIFIED:20260108T121603Z
UID:10000823-1767783600-1767787200@usteducation.org
SUMMARY:Conquer the Close: Tactics to Overcome the Word ‘No’
DESCRIPTION:Course Description:  \nIn today’s competitive environment\, hearing “no” is inevitable — but how you respond defines your success. In Conquer the Close: Tactics to Overcome the Word “No\,” Justin Goldstein\, CAE\, shares a proven\, relationship-driven approach to turning rejection into opportunity. This session breaks down the psychology behind objections\, reveals how to reframe resistance into trust\, and teaches actionable strategies to move prospects from hesitation. \n  \nLearning Objectives: \nLeverage Storytelling and Empathy to Close Confidently: Use authentic connection and narrative framing to overcome objections without pressure or pushiness. \nReframe “No” as the Beginning\, Not the End: Learn how top performers transform rejection into the first step toward trust\, understanding\, and long-term partnership. \nTurn hesitation into trust\, objections into opportunities\, and prospects into partners. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/conquer-the-close-tactics-to-overcome-the-word-no-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98620263881
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/JustinDianne25-1.png
ORGANIZER;CN="Justin Goldstein%2C CAE":MAILTO:Justin.Goldstein18@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260108T110000
DTEND;TZID=America/New_York:20260108T120000
DTSTAMP:20260414T194355
CREATED:20251016T152942Z
LAST-MODIFIED:20260109T134539Z
UID:10000811-1767870000-1767873600@usteducation.org
SUMMARY:Copilot vs. ChatGPT: The AI Rumble You Didn’t Know You Needed
DESCRIPTION:Course Description:  \nStep into the digital ring as we pit Microsoft Copilot against ChatGPT in the ultimate AI showdown. Who writes better emails? Who crushes code reviews? Who answers your questions without sending you down a rabbit hole of confusion? \nIn this fast-paced\, hilarious and slightly competitive session\, we’ll explore: \nWhat makes Copilot and ChatGPT actually different \nWhere each tool shines and where they miss the mark \nReal-world use cases that will change how you work \nLive demos\, laughs\, and maybe even a few mic drops \nWhether you’re in IT\, marketing\, operations\, or just AI curious\, you’ll walk away with practical tips for using both tools like a pro. \nLet’s get ready to rumble. \n  \nLearning Objectives: \nDifferentiate between Microsoft Copilot and ChatGPT in terms of functionality\, integration\, and user experience. \nEvaluate practical use cases to determine which AI tool best supports specific workflows in areas such as communication\, analysis\, and productivity. \nApply strategies and prompts to effectively leverage both Copilot and ChatGPT for improved efficiency and creativity in daily work. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/copilot-vs-chatgpt-the-ai-rumble-you-didnt-know-you-needed-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99057006390
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Business Strategy,Co-Pilot,Culture & Communication,Culture/Communication,Data Management,Data Management,MICROSOFT DYNAMICS,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/Jon25-2.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260113T110000
DTEND;TZID=America/New_York:20260113T120000
DTSTAMP:20260414T194355
CREATED:20251016T152009Z
LAST-MODIFIED:20260113T220602Z
UID:10000810-1768302000-1768305600@usteducation.org
SUMMARY:Leadership Continuity in Associations: Preparing for the Next Generation of Leaders
DESCRIPTION:Course Description:  \nLeadership transitions are inevitable — yet too often\, associations are caught off guard when executives\, board members\, or key staff step down. Without a plan\, transitions can disrupt momentum\, strain staff\, and erode member trust. This session explores practical strategies for leadership continuity that go beyond naming a successor. Participants will learn how to map vulnerabilities\, transfer institutional knowledge\, and develop team-based approaches that sustain long-term success. Drawing on best practices in governance and succession planning\, this webinar equips association leaders with the tools to ensure continuity\, stability\, and resilience through leadership change. \n  \nLearning Objectives: \nIdentify risks and vulnerabilities in leadership continuity. \nDifferentiate between succession planning and leadership continuity. \nExplore strategies to transfer institutional knowledge effectively. \nDevelop practical approaches for building next-generation leadership capacity. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/leadership-continuity-in-associations-preparing-for-the-next-generation-of-leaders-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/94871471266
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Hiring/Retention/HR,Hiring/Retention/HR,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/Alison25.png
ORGANIZER;CN="Alison Teitelbaum":MAILTO:alison@ast-strategies.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260121T110000
DTEND;TZID=America/New_York:20260121T120000
DTSTAMP:20260414T194355
CREATED:20251024T175740Z
LAST-MODIFIED:20260121T212649Z
UID:10000817-1768993200-1768996800@usteducation.org
SUMMARY:Creating a Coaching Culture: The Strategic Advantage for Association Growth
DESCRIPTION:Course Description:  \n\nThis session explores the transformative power of personal coaching for association leaders and members. Gain a clear understanding of coaching\, as defined by the International Coaching Federation\, and its goal-oriented\, client-centered approach to development. Learn how coaching enhances key organizational outcomes\, including improved performance\, higher retention rates\, increased productivity\, and better communication. Discover how personalized coaching unlocks individual potential\, strengthens employee engagement\, and fosters a more collaborative work environment. By the end of the session\, you will understand how integrating coaching can drive lasting improvements in both individual and organizational success.\n \nLearning Objectives\nApply coaching strategies within teams to unlock individual potential\, enhance performance\, and support professional growth through goal setting\, feedback\, and personalized development plans. \nImplement coaching techniques to cultivate a supportive and engaging workplace culture that improves employee satisfaction\, motivation\, and retention. \nDemonstrate effective communication and conflict resolution using coaching principles such as active listening\, powerful questioning\, and constructive feedback to strengthen collaboration and team productivity. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/creating-a-coaching-culture-the-strategic-advantage-for-association-growth-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/94928532398
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Hiring/Retention/HR,Hiring/Retention/HR,Workplace,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/Lori25-1.png
ORGANIZER;CN="Lori Bruhns":MAILTO:lori@loribruhns.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260127T110000
DTEND;TZID=America/New_York:20260127T120000
DTSTAMP:20260414T194355
CREATED:20251008T160546Z
LAST-MODIFIED:20260127T204040Z
UID:10000797-1769511600-1769515200@usteducation.org
SUMMARY:Changing Perceptions About Audit Committees – How to Better Position to be Value-Added
DESCRIPTION:Course Description:  \nMost nonprofit audit committees center their attention on the back end of the annual financial statement audit process when they receive draft auditor reports. While this is an important function\, audit committees can be more impactful if they shift more of their focus to the front-end of the annual audit process and expand their internal control and business practices oversight roles. \nIn this presentation we will start with a discussion of the core purpose\, structure\, and operating cycle for an audit committee. We will then pivot to an exploration of what has shaped general perceptions related to audit committees and the underlying causes leading to wide-ranging misconceptions related to audit committees. We will finish with actions and tactics to make audit committees more value-added by expanding their scope of duties and filling additional fiduciary roles. \n  \nLearning Objectives: \nLearn about the core purpose\, structure\, and operating cycle for nonprofit organization audit committees.  \nExplore and discuss key factors leading to misconceptions related to audit committees and how to change peoples’ perceptions related to audit committees.  \nDiscover how to make audit committees more value-added through actions and tactics to expand their scope of duties and filling additional fiduciary roles. \nLearn about auditor continuance protocols and how to use audit planning calendars. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/changing-perceptions-about-audit-committees-how-to-better-position-to-be-value-added-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99939759888
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/MichaelPaul25.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260128T130000
DTEND;TZID=America/New_York:20260128T140000
DTSTAMP:20260414T194355
CREATED:20260116T140418Z
LAST-MODIFIED:20260128T211113Z
UID:10000852-1769605200-1769608800@usteducation.org
SUMMARY:Redefining Member Value Through Personalized Experiences
DESCRIPTION:Course Description:  \nIn an era where members compare their association experience to Netflix and Amazon\, generic experiences are no longer enough. This session explores how AI-powered personalization is redefining what members consider valuable in their membership—and how your association can deliver it without straining limited resources. You’ll learn why personalization has become the new baseline for member expectations\, see real-world examples of associations achieving success through AI-driven initiatives\, and discover a practical roadmap for implementing personalized experiences that drive measurable improvements in engagement\, retention\, and non-dues revenue. Whether you’re struggling with declining open rates\, facing pressure to demonstrate member value\, or simply looking to work smarter rather than harder\, this session provides actionable strategies and tools you can implement immediately to transform how your members experience. \n  \nLearning Objectives: \nAnalyze evolving member expectations and explain how personalization influences engagement\, retention\, and competitive positioning for associations in 2026. \nEvaluate how AI-powered personalization enables scalable\, individual-level member experiences without increasing staff workload or operational complexity. \nDesign a phased implementation roadmap for personalized communications\, including content strategy\, data readiness\, deployment\, and optimization. \nMeasure the business impact of personalization initiatives by applying engagement\, retention\, efficiency\, and revenue metrics to demonstrate ROI. \nInterpret personalization analytics to uncover member preferences and behaviors that inform broader organizational strategy beyond communications. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/redefining-member-value-through-personalized-experiences-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/92564619585
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/11/Molly25-1.png
ORGANIZER;CN="Molly Quast":MAILTO:molly.phayer@rasa.io
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