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DTSTART;TZID=America/New_York:20230110T110000
DTEND;TZID=America/New_York:20230110T120000
DTSTAMP:20260602T145243
CREATED:20221028T172401Z
LAST-MODIFIED:20240531T204732Z
UID:10000253-1673348400-1673352000@usteducation.org
SUMMARY:W370: Why Online Community is Your Association's Future: Changing how we Work & Connect (Part 1)
DESCRIPTION:COURSE DESCRIPTION: \nOnline communities are tremendous wellsprings of innovation. They give every association an always-accessible presence\, moving ahead of magazines or newsletters as the most valued member benefit.  When your online community fosters a genuine sense of belonging\, it becomes core to your members’ professional identity.  Association members are emerging from the pandemic with a significantly higher level of technical proficiency\, giving membership-based organizations the opportunity to reassess and reimagine how online community can become a predictable core growth engine.   \n  \nLEARNING OBJECTIVES: \n\n\nLearn techniques to foster a spirit of generosity within your online community. \nLearn options to transform mentorship in your industry. \nLearn how to create year-round engagement opportunities for your exhibitors and partners.
URL:https://usteducation.org/event/w370-why-online-community-is-your-associations-future-changing-how-we-work-connect-part-1/
LOCATION:https://zoom.us/j/94169296785
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Culture/Communication,Data Management,Marketing,Marketing/Member Engagement
ORGANIZER;CN="Sandra Nam":MAILTO:sandra@qiqochat.com
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DTSTART;TZID=America/New_York:20230110T130000
DTEND;TZID=America/New_York:20230110T140000
DTSTAMP:20260602T145243
CREATED:20220915T121150Z
LAST-MODIFIED:20240531T204719Z
UID:10000197-1673355600-1673359200@usteducation.org
SUMMARY:Tips for Growing Social Media Following | Top Factors
DESCRIPTION:COURSE DESCRIPTION: \nRight now\, raise your hand if you’ve ever wondered if you’re posting on social media at the right time and post enough. \nDon’t worry; you’re not alone\, as has plagued marketers since the dawn of social media. \nDuring this session\, we will discuss the correct number of posts to publish daily and their impact on each social media channel. \n  \nLEARNING OBJECTIVES: \n\nLearn the correct numbers of posts to publish daily.\nLearn the impact your posts have on each social media channel.\nLearn the right and wrong times to make your posts.\n\n 
URL:https://usteducation.org/event/tips-for-growing-social-media-following-top-factors/
LOCATION:https://zoom.us/j/97364259941
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Data Management,Data Management,Marketing
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230118T130000
DTEND;TZID=America/New_York:20230118T140000
DTSTAMP:20260602T145243
CREATED:20221104T184114Z
LAST-MODIFIED:20231013T165240Z
UID:10000260-1674046800-1674050400@usteducation.org
SUMMARY:Important Steps to Take for a Smooth CRM Implementation Proccess
DESCRIPTION:COURSE DESCRIPTION: \nIn this session\, you will learn the top 10 reasons why customer relationship strategies\, and the technology that supports them\, often fail to meet expectations. Technology like “CRM” is often implemented misaligned with customer acquisition\, retention\, and advocacy business objectives\, In this session\, Chuck and JC share the primary reasons for this misalignment and offer recommendations for reducing digital friction and increasing congruency with revenue goals. You will learn about the importance of expectation management and identifying core business objectives for technology and innovation and the importance of human-centered design thinking in CRM engagements. This session also offers practical advice for organizations experiencing low adoption of CRM technology and companies that need to get CRM strategy and technology right. \n  \nLEARNING OBJECTIVES: \n\nIdentify the top 10 reasons why CRM efforts fail.\nLearn how to align stakeholders with the vision of CRM and Rev Ops (revenue operations) success.\nGain a better understanding of the practices that help align expectations and increase Customer Relationship Management Adoption.
URL:https://usteducation.org/event/important-steps-to-take-for-a-smooth-crm-implementation-proccess/
LOCATION:https://zoom.us/j/96586241017
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230126T130000
DTEND;TZID=America/New_York:20230126T140000
DTSTAMP:20260602T145243
CREATED:20221111T161658Z
LAST-MODIFIED:20240531T203413Z
UID:10000262-1674738000-1674741600@usteducation.org
SUMMARY:Data Driven Story Telling: Using Data to Tell Your Story
DESCRIPTION:COURSE DESCRIPTION: \nData storytelling is hard\, but you can be the hero the next time you need to present information in a compelling way. Data storytelling is the second half of analytics. It cuts through the noise of competing information by highlighting what is important. By understanding audience needs and basic human psychology\, data storytelling can assist the audience in quickly comprehending complex ideas and information. The result\, the audience spends more time listening to your story and less time trying to figure out what the chart/graph is supposed to represent. Moreover\, these techniques do not require fancy software or programs; they can be created through most standard business software programs (like PowerPoint and Excel). \n  \nLEARNING OBJECTIVES: \n\nLearn how to create visually compelling charts/graphs that aid in telling your data story.\nLearn how to stop thinking like a robot when it comes to presenting data.\nLearn how “preattentive attributes” can preload your message into your audience’s brain and get them ready to hear your message.\nLearn how thinking like a designer will convey your message quickly without distraction\, resulting in faster audience comprehension.\nLearn how to be the HERO in your data story.
URL:https://usteducation.org/event/data-driven-story-telling-using-data-to-tell-your-story/
LOCATION:https://zoom.us/j/95074310790
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,MICROSOFT DYNAMICS
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