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DTSTART;TZID=America/New_York:20260407T130000
DTEND;TZID=America/New_York:20260407T140000
DTSTAMP:20260505T114805
CREATED:20251212T163331Z
LAST-MODIFIED:20260408T114503Z
UID:10000841-1775566800-1775570400@usteducation.org
SUMMARY:Execution: You Can't Scale Chaos
DESCRIPTION:Course Description:  \nWithout critical processes that scale with the business\, growth fades\, effectiveness erodes\, and profits dwindle. \nAre all your processes running without drama and driving industry-leading profitability? \nExecution is about converting revenue efficiently into profit through processes\, priorities\, leveraging data and effective communication. \n  \nLearning Objectives: \nDevelop strategies to grow effectively and efficiently with discipline and intention. \nDesign processes that scale as the business grows. \nIdentify execution gaps that erode effectiveness and profit margins. \nApply communication techniques as a tool to enhance execution. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/strategy-crafting-the-right-strategy-based-on-purpose-and-core-values-free-cpe-credit-free-cae-credit-2/
LOCATION:zoom.us/j/93763454089
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/12/JaneMichele25-1.png
ORGANIZER;CN="Jane-Scott Cantus":MAILTO:jane-scott.cantus@ilexleaders.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260303T130000
DTEND;TZID=America/New_York:20260303T140000
DTSTAMP:20260505T114805
CREATED:20251212T162732Z
LAST-MODIFIED:20260304T115405Z
UID:10000840-1772542800-1772546400@usteducation.org
SUMMARY:Strategy: Crafting the Right Strategy Based on Purpose and Core Values
DESCRIPTION:Course Description:  \nStrategy is about strong topline revenue growth. \nCan you state your firm’s strategy simply – and is it driving sustainable growth in revenue and gross margin? \nStrategies are developed from the Core Purpose\, Core Values and Core Competencies and integrated into your Brand Promise and planned around three- and one-year objectives. All stakeholders (governance\, leadership\, employees\, customers\, suppliers and community at large) need to be aligned with where you intend to grow and how you plan to get there. \n  \nLearning Objectives: \nExplain how to anchor strategy in purpose and core values. \nDifferentiate between a growth story and true strategic growth. \nTranslate strategy into a clear\, memorable statement. \nAlign stakeholders around the organization’s strategic direction. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/strategy-crafting-the-right-strategy-based-on-purpose-and-core-values-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98923052603
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/12/JaneMichele25-1.png
ORGANIZER;CN="Jane-Scott Cantus":MAILTO:jane-scott.cantus@ilexleaders.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260107T130000
DTEND;TZID=America/New_York:20260107T140000
DTSTAMP:20260505T114805
CREATED:20251121T173342Z
LAST-MODIFIED:20260108T124709Z
UID:10000833-1767790800-1767794400@usteducation.org
SUMMARY:Using the Built-in CRM Functionality in Business Central
DESCRIPTION:This event is eligible for CPE Credit only~ \n  \nCourse Description:  \nMany companies implement Business Central without knowing there is CRM functionality within the product. This session will provide a brief overview of the setups and then dive into the functionality. Interactions allow you to track all correspondence with your prospects\, customers\, and vendors. Segments allow you to pinpoint your contacts for additional communications. Opportunities allow you to build your pipeline\, provide guidelines for managing the pipeline and view the progress of the opportunities in the pipeline. We will also discuss and demonstrate how this functionality is not just for the sales staff. Are you utilizing all this? Join this session to see how you can take advantage of the functionality you already own. \n  \nLearning Objectives: \nIdentify the core CRM features built into Business Central\, including Opportunity Management\, Interactions\, Segments\, and Campaigns. \nDemonstrate how to use Opportunity Management to track and evaluate pipeline progress for improved sales oversight. \nApply Interaction Tracking to document and retrieve communications across teams\, enhancing organizational visibility and coordination. \nUse Segments and Campaigns to target and execute communications and marketing efforts within Business Central. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n 
URL:https://usteducation.org/event/using-the-built-in-crm-functionality-in-business-central-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/95906420944
CATEGORIES:B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales,MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/11/Robb25.png
ORGANIZER;CN="Robb Delprado":MAILTO:rdelprado@llConsultingservices.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260107T110000
DTEND;TZID=America/New_York:20260107T120000
DTSTAMP:20260505T114805
CREATED:20251031T115406Z
LAST-MODIFIED:20260108T121603Z
UID:10000823-1767783600-1767787200@usteducation.org
SUMMARY:Conquer the Close: Tactics to Overcome the Word ‘No’
DESCRIPTION:Course Description:  \nIn today’s competitive environment\, hearing “no” is inevitable — but how you respond defines your success. In Conquer the Close: Tactics to Overcome the Word “No\,” Justin Goldstein\, CAE\, shares a proven\, relationship-driven approach to turning rejection into opportunity. This session breaks down the psychology behind objections\, reveals how to reframe resistance into trust\, and teaches actionable strategies to move prospects from hesitation. \n  \nLearning Objectives: \nLeverage Storytelling and Empathy to Close Confidently: Use authentic connection and narrative framing to overcome objections without pressure or pushiness. \nReframe “No” as the Beginning\, Not the End: Learn how top performers transform rejection into the first step toward trust\, understanding\, and long-term partnership. \nTurn hesitation into trust\, objections into opportunities\, and prospects into partners. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/conquer-the-close-tactics-to-overcome-the-word-no-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98620263881
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/JustinDianne25-1.png
ORGANIZER;CN="Justin Goldstein%2C CAE":MAILTO:Justin.Goldstein18@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241205T130000
DTEND;TZID=America/New_York:20241205T140000
DTSTAMP:20260505T114805
CREATED:20241112T175256Z
LAST-MODIFIED:20241206T110747Z
UID:10000646-1733403600-1733407200@usteducation.org
SUMMARY:Harnessing Data & Analytics for Effective Leadership
DESCRIPTION:Course Description:  \nModern leaders are not just visionaries thinking of what could be\, they’re strategic thinkers with concrete plans. They leverage data and analytics to make informed decisions\, drive innovation\, and achieve organizational goals\, all while thinking big for the future. In this session\, the industry experts at Association Analytics will share how leaders can use data and analytics to enhance your leadership capabilities\, drive their organization towards greater success\, and prepare to lead in the digital age. \nFrom defining important terms to lessons in aligning strategy\, data\, and execution\, to the wrinkles and bumps along the road to a modern association as well as a look to the future of what could be\, this session is sure to enlighten any interested industry executive. \n  \nLearning Objectives: \nExplain Key Data and Analytics Concepts for Strategic Leadership \nApply Data-Driven Strategies with Organizational Goals \nAnalyze and Address Common challenges in Data-Driven Leadership \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/harnessing-data-analytics-for-effective-leadership/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/11/MerrittJulie24.png
LOCATION:https://usteducation.org/event/harnessing-data-analytics-for-effective-leadership/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240130T150000
DTEND;TZID=America/New_York:20240130T160000
DTSTAMP:20260505T114805
CREATED:20230329T180555Z
LAST-MODIFIED:20240411T182505Z
UID:10000398-1706626800-1706630400@usteducation.org
SUMMARY:The Buyer’s Behavior has Dramatically and Permanently Changed
DESCRIPTION:COURSE DESCRIPTION: \nLearning how to adapt to the changing buyer behavior is essential to succeed in any customer-facing role. The buyer’s behavior has dramatically and permanently changed in recent years. Today’s customers are more informed and more demanding than ever before. They expect a seamless experience that is both fast and frictionless. It is crucial to reduce the time customers spend waiting and increase the speed of all customer interactions. Additionally\, researching thoroughly any new person with whom we interact for any business reason is essential to building trust and establishing a positive relationship. By learning how to adapt to changing buyer behavior\, we can provide exceptional service that meets the expectations of our customers. \n  \nLEARNING OBJECTIVES: \n\nHow the changing buyer behavior affects all customer facing people.\nThe importance of reducing friction and increasing speed in all customer interactions\nThe importance of researching thoroughly any new person with whom we interact for any business reason\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b185-leadership-learning-series-the-buyers-behavior-has-dramatically-and-permanently-changeds/
LOCATION:https://zoom.us/j/91898627757
CATEGORIES:B2B/B2G,B2B/B2G IT,Business Strategy,Culture & Communication,Data Management,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/03/Tim24.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221006T110000
DTEND;TZID=America/New_York:20221006T123000
DTSTAMP:20260505T114805
CREATED:20220804T161053Z
LAST-MODIFIED:20240531T205822Z
UID:10000138-1665054000-1665059400@usteducation.org
SUMMARY:Innovative Ideas for Company Growth | Tips For Leaders
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nLet David Braun\, CEO and founder of Capstone Strategic\, a leading M&A advisory firm and author of Successful Acquisitions: A Proven Plan for Strategic Growth\, guide you through the five growth options so you can find the best fit for your business. With more than 25 years of leading successful acquisitions\, his real-world examples and depth of knowledge regarding the entire M&A process will help you as a company leader unlock the untapped potential in your organization and avoid the pitfall of overlooking opportunities. \n  \n\n\n\n\nLEARNING OBJECTIVES\n \n\n\nDescribe the current state of the M&A market using relevant statistics and indicators\nDefine the five growth options for your company\nExplain why external growth (acquisitions\, joint ventures\, etc.) may be the best option for your company
URL:https://usteducation.org/event/innovative-ideas-for-company-growth-tips-for-leaders/
LOCATION:https://zoom.us/j/93722382665
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/W282WS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221005T130000
DTEND;TZID=America/New_York:20221005T140000
DTSTAMP:20260505T114805
CREATED:20220914T155255Z
LAST-MODIFIED:20231013T172524Z
UID:10000193-1664974800-1664978400@usteducation.org
SUMMARY:How to Use a Future Plan to Grow Your Business | Key Tips
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nCOURSE DESCRIPTION: \nHow can you and your volunteer leaders best prepare for environmental ambiguity and unexpected developments? By constantly scanning for weak signals and adopting a future-oriented mindset. Hear from four experienced association executives who have benefited from embracing and integrating futures-thinking throughout their associations. This wide-ranging conversation will cover key points such as how to proactively lead your board toward a futures mindset; the power and importance of scenario planning; contingency planning and risk mitigation; and much more!  \n  \nLEARNING OBJECTIVES: \n\nLearn how you and your volunteer leaders can best prepare for environmental ambiguity and unexpected developments.\nLearn how to proactively lead your board toward a futures mindset.\nLearn the power and importance of scenario planning.\nLearn about contingency planning and risk mitigation; and much more! 
URL:https://usteducation.org/event/how-to-use-a-future-plan-to-grow-your-business-key-tips/
LOCATION:https://zoom.us/j/91944544075
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/RECENT-websiteemail-Graphics-1200X600-px-19-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220614T110000
DTEND;TZID=America/New_York:20220614T123000
DTSTAMP:20260505T114805
CREATED:20220525T180411Z
LAST-MODIFIED:20231013T165124Z
UID:10000100-1655204400-1655209800@usteducation.org
SUMMARY:Best Marketing Automation Strategy | Automation Best Practices
DESCRIPTION:View Recorded Webinar\nListen to the Podcast\nCorrelation doesn’t always equal causation\, however\, better marketing automation capabilities are strongly correlated with better market performance. This session will cover several Marketing Automation Best Practices and how industry leaders get value out of their Marketing Automation investment.\n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn if more marketing tools lead to better results\nLearn the top five things you should consider when picking a Marketing Automation Platform\nLearn a few things industry leaders excel at that laggards don’t
URL:https://usteducation.org/event/best-marketing-automation-strategy-automation-best-practices/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Growth/Sales,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/W232.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220216T130000
DTEND;TZID=America/New_York:20220216T143000
DTSTAMP:20260505T114805
CREATED:20220513T225410Z
LAST-MODIFIED:20231013T172035Z
UID:10000079-1645016400-1645021800@usteducation.org
SUMMARY:How to Create a Strategic Growth Plan For Your Business
DESCRIPTION:View Webinar Recording \nListen to the Podcast \nLet David Braun\, CEO and founder of Capstone Strategic\, a leading M&A advisory firm and author of Successful Acquisitions: A Proven Plan for Strategic Growth\, guide you through the five growth options so you can find the best fit for your business. With more than 25 years of leading successful acquisitions\, his real-world examples and depth of knowledge regarding the entire M&A process will help you as a company leader unlock the untapped potential in your organization and avoid the pitfall of overlooking opportunities. \nLEARNING OBJECTIVES\nDescribe the current state of the M&A market using relevant statistics and indicators\nDefine the five growth options for your company\nExplain why external growth (acquisitions\, joint ventures\, etc.) may be the best option for your company
URL:https://usteducation.org/event/how-to-create-a-strategic-growth-plan-for-your-business/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Growth/Sales,Growth/Sales,Hiring/Retention/HR,Hiring/Retention/HR,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220113T130000
DTEND;TZID=America/New_York:20220113T143000
DTSTAMP:20260505T114805
CREATED:20220328T190339Z
LAST-MODIFIED:20231013T173236Z
UID:10000049-1642078800-1642084200@usteducation.org
SUMMARY:E-commerce Revenue Models | 6 Common Mistakes
DESCRIPTION:Six Keys For A Strong E-Commerce Solution\n\n\n\nJoin the GOPD team to learn how e-commerce can help boost your revenue and how to avoid common mistakes like not knowing your target customers\, not encouraging customer feedback\, and making the checkout process too complicated. \nAttendees will gain a better understanding of how e-commerce can help drive their sales\, prevent pitfalls\, and put their customers first. \n\n\n \n\n\nLEARNING OBJECTIVES\n\n\nUnderstanding key areas to focus on with an E-Commerce Solution\nWays to increase your revenue through E-Commerce\nSteps to an awesome E-Commerce Site\n\nView Recording:  \nhttps://media.usteducation.org/dashboard/all-posts/edit-post/?id=586&content_type=wb_mm_video&token=eaaf0b67c347c4ab81da146b8cfa4030
URL:https://usteducation.org/event/e-commerce-revenue-models-6-common-mistakes/
LOCATION:Group Internet-Based
CATEGORIES:B2B/B2G,B2B/B2G IT,Business Strategy,Data Management,Growth/Sales,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-20.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211109T110000
DTEND;TZID=America/New_York:20211109T123000
DTSTAMP:20260505T114805
CREATED:20220328T190340Z
LAST-MODIFIED:20240531T213510Z
UID:10000052-1636455600-1636461000@usteducation.org
SUMMARY:How to Drive Performance Growth in Your Organization
DESCRIPTION:(C-Level topic)\nHow are we supposed to achieve higher performance when research shows best-selling management theories fail 70-90% of the time? Anthropology and evolutionary genetics reveal why and how to fix the problem.  Audiences leave with a new way of thinking for accelerating sales.\n\n\nLEARNING OBJECTIVES \n\n\n\nUnderstand why traditional strategic planning failure rates are very high in industry.\nLearn a new framework for your strategic planning process which is based on scientific and evidence-based research\nUnderstand how to separate strategy from tactics. \nLearn to use elements such as Strategic Intuition\, Creating a Compelling Saga\, and Stimulating Tribal-alignment.
URL:https://usteducation.org/event/how-to-drive-performance-growth-in-your-organization/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Culture/Communication,Growth/Sales,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-24.png
ORGANIZER;CN="Don Schmincke":MAILTO:don@sagaleadership.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210615T110000
DTEND;TZID=America/New_York:20210615T123000
DTSTAMP:20260505T114805
CREATED:20220328T190429Z
LAST-MODIFIED:20240531T213816Z
UID:10000066-1623754800-1623760200@usteducation.org
SUMMARY:B108: 7 Reasons Your Business Needs Data Recovery and Backup
DESCRIPTION:How can you shift from a traditional cyber security approach to an approach that will mitigate today’s risks? \nThe many cyber attacks and data breaches worldwide show that these incidents are becoming more intense\, are on the rise\, and the environment has become much more complex to secure. \nMany of the current security methods\, tools\, and techniques used by businesses to secure their environment and protect their brand have been effective so far\, but attacks are now coming from all directions. Hackers\, hacktivists\, cyber criminals\, nation states\, and insiders (like employees) are all pounding security protocols to find a weak spot to get in. \nKnowing that data streams in from various entry points\, organizations that still differentiate between internal and perimeter security should urgently reconsider their security approach—specifically the roll of digital assets (i.e.\, domains\, domain name system (DNS)\, and digital certificates)—in enabling the day-to-day successful operation of their business. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nDigital Assets Management Best Practices (Core Domain Name Portfolio – Defensive Portfolio – Consumer Grade vs Enterprise Security)\nAlignment of domain names portfolio and infringement landscape.\nHow to protect your organization and end users online.\n\n\n\n\n\n\n\n 
URL:https://usteducation.org/event/b108-7-reasons-your-business-needs-data-recovery-and-backup/
LOCATION:Group Internet-Based
CATEGORIES:B2B/B2G,B2B/B2G IT,Business Strategy,Data Management,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-22.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210525T150000
DTEND;TZID=America/New_York:20210525T163000
DTSTAMP:20260505T114805
CREATED:20220328T190501Z
LAST-MODIFIED:20240531T213835Z
UID:10000073-1621954800-1621960200@usteducation.org
SUMMARY:B111: Artificial Intelligence (AI) & Business Process Automation for SMBS
DESCRIPTION:Working remotely has exposed critical gaps and inefficiencies in the way we work. But it has also provided a unique opportunity to innovate and transform your organization’s processes and operations – particularly to eliminate frustration or roadblocks. \nWe’ll move past the buzzwords and share how automated processes and workflows\, digital forms\, virtual agents\, and chatbots can streamline operations\, increase productivity\, and drive efficiency across your organization. \n\n\n\n\n\n\n\n\n \n\n\nLEARNING OBJECTIVES\n\n\nWhy automation is more important an ever in today’s remote work environment.\nThe different types of automation including robotic process automation (RPA)\, business process automation (BPA) with workflows\, and customer service automation with virtual agents and chatbots  – and how they work.\nHow AI and machine learning fit in.\nWhen to use low code technologies versus a professional developer.\nReal-world scenarios.\nTips for getting started – and why planning is key to success.\nBest practices for your automation journey including governance\, security\, and adoption.
URL:https://usteducation.org/event/b111-artificial-intelligence-ai-business-process-automation-for-smbs/
LOCATION:Group Internet-Based
CATEGORIES:B2B/B2G,Business Strategy,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-22.png
END:VEVENT
END:VCALENDAR