Leadership Continuity in Associations: Preparing for the Next Generation of Leaders
2026-01-13 11:00 - 12:00 (America/New_York) | zoom.us/j/94871471266
Course Description:
Leadership transitions are inevitable — yet too often, associations are caught off guard when executives, board members, or key staff step down. Without a plan, transitions can disrupt momentum, strain staff, and erode member trust. This session explores practical strategies for leadership continuity that go beyond naming a successor. Participants will learn how to map vulnerabilities, transfer institutional knowledge, and develop team-based approaches that sustain long-term success. Drawing on best practices in governance and succession planning, this webinar equips association leaders with the tools to ensure continuity, stability, and resilience through leadership change.

Learning Objectives:
Identify risks and vulnerabilities in leadership continuity.
Differentiate between succession planning and leadership continuity.
Explore strategies to transfer institutional knowledge effectively.
Develop practical approaches for building next-generation leadership capacity.

Don’t Let Your Fly-in Fly Away: Capturing the Power of Member Advocacy on Video
2026-01-15 13:00 - 14:00 | zoom.us/j/97873872653
Course Description:
Every year, associations invest enormous time and energy into Fly-Ins and Lobby Days—bringing members to Washington, DC, for two days of advocacy and training. Yet once the meetings end, the passion, stories, and authentic voices that make these events powerful often vanish. This session will show how to transform that fleeting energy into an ongoing campaign that amplifies your message all year long. Using real-world examples from the Home Care Association of America, Start Early, and the Alzheimer’s Association, we’ll demonstrate how short, authentic videos captured during Fly-Ins can humanize complex policy issues, energize members, and strengthen relationships with lawmakers.

Learning Objectives:
Identify key moments before, during, and after a Fly-In where video capture can enhance advocacy outcomes.
Build a year-round video ambassador program by engaging members during Fly-Ins and inviting them to create videos throughout the year.
Repurpose Fly-In videos across multiple channels—from Hill follow-ups to year-round advocacy and membership campaigns.
