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X-WR-CALDESC:Events for UST Education
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DTSTART;TZID=America/New_York:20260121T130000
DTEND;TZID=America/New_York:20260121T140000
DTSTAMP:20260405T183305
CREATED:20251111T210500Z
LAST-MODIFIED:20260121T212929Z
UID:10000831-1769000400-1769004000@usteducation.org
SUMMARY:Mastering the Medallion: Architecting Data Excellence in Microsoft Fabric
DESCRIPTION:Course Description:  \nFocusing on best practices\, this presentation dives deep into the strategic use of the Medallion Architecture within Microsoft Fabric. We will live-build the necessary environment\, clearly defining the Bronze\, Silver\, and Gold layers to ensure data is clean\, consistent\, and consumable. The session culminates in the creation of a governed Semantic Layer and a dynamic Power BI report\, demonstrating how to transition from raw files to trusted business intelligence at scale. \n  \nLearning Objectives: \nArchitect the Medallion: Understand and implement the Bronze\, Silver\, and Gold layers for data governance within a Fabric Lakehouse. \nSet Up the Fabric Environment: Learn the essential steps for creating and configuring the complete Microsoft Fabric workspace and Lakehouse from scratch. \nBuild the Semantic Layer: Design and prepare the curated Gold-layer data into a high-performance\, business-ready Semantic Layer. \nReport with Trust: Connect Power BI to the governed Semantic Layer to generate and publish trusted\, high-value business reports. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/mastering-the-medallion-architecting-data-excellence-in-microsoft-fabric-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/96156939524
CATEGORIES:Co-Pilot,Data Management,MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/11/Ryan25-1.png
ORGANIZER;CN="Ryan Paterson":MAILTO:ryan.paterson@datacourage.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260127T130000
DTEND;TZID=America/New_York:20260127T140000
DTSTAMP:20260405T183305
CREATED:20251216T223009Z
LAST-MODIFIED:20260127T204056Z
UID:10000849-1769518800-1769522400@usteducation.org
SUMMARY:The Best of the Best: Brand Strategies in Action
DESCRIPTION:Course Description:  \nEven the best associations sometimes struggle to communicate their true value. In this session\, we’ll roll up our sleeves and put proven brand frameworks into action. Using real-world examples from association “Join” pages\, we’ll explore how StoryBrand\, Jobs to Be Done\, and other strategy models can transform messaging from informative to irresistible. You’ll see how small\, intentional shifts—clarifying your narrative\, tapping into behavioral insights\, and leveraging AI tools—can dramatically change how members connect\, engage\, and decide to act. Expect an energizing\, practical\, and occasionally provocative hour designed to challenge your assumptions and equip you with techniques you can apply the very next day. \n  \nLearning Objectives: \nBy the end of this session\, participants will be able to: \nCompare four proven brand frameworks—StoryBrand\, Jobs to Be Done\, And–But–Therefore\, and Behavioral Design—and identify when each is most effective for association marketing. \nApply these frameworks to strengthen clarity\, emotional connection\, and conversion across member and stakeholder communications. \nTranslate member motivations (“what job they hire the association to do”) into messages that resonate and inspire action. \nUse behavioral insights to refine calls to action and reduce friction in member engagement. \nExplore how AI tools can support faster idea generation and message testing while maintaining authenticity and strategic intent. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/the-best-of-the-best-brand-strategies-in-action-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/95677431816
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/12/Jemilah25.png
ORGANIZER;CN="Jemilah Senter":MAILTO:jemilah@senterpoint.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260203T110000
DTEND;TZID=America/New_York:20260203T120000
DTSTAMP:20260405T183305
CREATED:20251010T200802Z
LAST-MODIFIED:20260203T205750Z
UID:10000800-1770116400-1770120000@usteducation.org
SUMMARY:How to Build a Podcast to Foster Trust and Engagement Within a Professional Community - Part 1: The Foundation of a Great Podcast
DESCRIPTION:Course Description:  \nStarting a podcast can feel overwhelming\, but it doesn’t have to be. In this session\, you’ll learn how to lay a strong foundation—from identifying your audience and defining your niche to choosing the right tools and setting up your content structure. Whether you’re just getting started or still in the idea phase\, this webinar will help you approach podcasting with clarity and confidence. \n  \nLearning Objectives: \nDefine a target audience and niche for a podcast. \nSelect the basic equipment and tools necessary to begin recording. \nDevelop a content format and structure that supports long-term planning. \nIdentify common pitfalls to avoid when launching a new podcast. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/how-to-build-a-podcast-to-foster-trust-and-engagement-within-a-professional-community-part-1-the-foundation-of-a-great-podcast-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/97792500362
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/KateBenJake25-1.png
ORGANIZER;CN="Kate Coffey-Bacon":MAILTO:kate@ustranscorp.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260203T130000
DTEND;TZID=America/New_York:20260203T140000
DTSTAMP:20260405T183305
CREATED:20251015T162947Z
LAST-MODIFIED:20260203T205752Z
UID:10000805-1770123600-1770127200@usteducation.org
SUMMARY:Turning Chaos Into Opportunity: Staffing Strategies for Associations in a Shifting Labor Market
DESCRIPTION:Course Description:  \nThe labor market is changing rapidly—layoffs\, government shutdowns\, and AI-driven hiring are creating both challenges and opportunities for associations. In this webinar\, you’ll learn how to turn staffing chaos into a strategic advantage. Discover how to streamline resume review\, leverage technology effectively\, and bring in flexible talent exactly when and where you need it. Walk away with practical strategies to keep your organization nimble\, make smarter hiring decisions\, and thrive in today’s evolving workforce. \n  \nLearning Objectives: \nApply strategies to efficiently manage large volumes of resumes and leverage technology without losing the human touch. \nEvaluate when and how to use part-time\, project-based\, or contract talent to fill critical roles. \nDevelop actionable approaches to navigate workforce volatility and make strategic staffing decisions that support organizational growth. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n  \n 
URL:https://usteducation.org/event/turning-chaos-into-opportunity-staffing-strategies-for-associations-in-a-shifting-labor-market-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/94851267726
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Hiring/Retention/HR,Hiring/Retention/HR
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/Stephanie26.png
ORGANIZER;CN="Stephanie Ranno":MAILTO:stephanie@flexprofessionalsllc.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260205T130000
DTEND;TZID=America/New_York:20260205T140000
DTSTAMP:20260405T183305
CREATED:20251111T210009Z
LAST-MODIFIED:20260206T162407Z
UID:10000830-1770296400-1770300000@usteducation.org
SUMMARY:Citizen AI Builder: Creating and Launching Your First Copilot Studio Agent
DESCRIPTION:Course Description:  \nDiscover how to become a Citizen AI Developer by leveraging Copilot Studio without complex coding. This presentation focuses on the core features of the platform\, including generative AI authoring and connecting to organizational knowledge. We will walk through the entire lifecycle of an agent\, from initial design and testing to the key configuration steps required to successfully deploy the agent as an accessible application within a Microsoft Teams channel or group chat. Attendees will leave with a clear roadmap for creating and distributing their own customized internal agents. \n  \nLearning Objectives: \nDesign the Conversation: Learn to define and structure the agent’s core purpose and conversational Topics using the low-code interface. \nIntegrate Organizational Knowledge: Understand how to connect the agent to your enterprise data sources to enable accurate\, grounded responses. \nTest and Validate: Master the built-in testing tools to ensure the agent’s logic and responses meet business needs before deployment. \nPublish to Teams: Execute the final steps to configure the Teams channel and deploy the agent for immediate use by a specific Teams group. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/citizen-ai-builder-creating-and-launching-your-first-copilot-studio-agent-free-cpe-credit-free-cae-credit/
CATEGORIES:Co-Pilot,Data Management,MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/11/Ryan25-1.png
ORGANIZER;CN="Ryan Paterson":MAILTO:ryan.paterson@datacourage.com
LOCATION:https://usteducation.org/event/citizen-ai-builder-creating-and-launching-your-first-copilot-studio-agent-free-cpe-credit-free-cae-credit/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260211T110000
DTEND;TZID=America/New_York:20260211T120000
DTSTAMP:20260405T183305
CREATED:20251010T201619Z
LAST-MODIFIED:20260212T065238Z
UID:10000801-1770807600-1770811200@usteducation.org
SUMMARY:How to Build a Podcast to Foster Trust and Engagement Within a Professional Community - Part 2: Crafting Content that Builds Trust
DESCRIPTION:Course Description:  \nWhat separates a good podcast from a great one? Trust. In this session\, you’ll discover how to craft content that connects with your audience and builds credibility within your professional community. From storytelling techniques to interview strategies\, we’ll explore how to deliver value while staying authentic and engaging. \n  \nLearning Objectives: \nBy the end of this webinar\, participants will be able to: \nApply storytelling principles to enhance podcast content. \nPlan and prepare meaningful episodes that align with their mission. \nSelect and interview guests who bring value and diverse perspectives. \nBuild credibility and emotional connection with listeners. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/how-to-build-a-podcast-to-foster-trust-and-engagement-within-a-professional-community-part-2-crafting-content-that-builds-trust-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99894706412
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/KateSam25-1.png
ORGANIZER;CN="Kate Coffey-Bacon":MAILTO:kate@ustranscorp.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260217T110000
DTEND;TZID=America/New_York:20260217T120000
DTSTAMP:20260405T183305
CREATED:20251010T202223Z
LAST-MODIFIED:20251106T172223Z
UID:10000802-1771326000-1771329600@usteducation.org
SUMMARY:How to Build a Podcast to Foster Trust and Engagement Within a Professional Community - Part 3: Growing Your Audience and Engagement
DESCRIPTION:Course Description:  \nYou’ve launched your podcast—now what? This session dives into the marketing and engagement strategies that help podcasts grow and thrive. Learn how to promote your episodes\, build a loyal audience\, and encourage interaction across platforms. Whether you’re looking to expand your reach or deepen your listener relationships\, this session has the tools to help. \n  \nLearning Objectives: \nImplement effective strategies for promoting a podcast across channels. \nCreate an engagement plan to encourage listener interaction and feedback. \nUse collaboration and guest features to grow audience reach. \nDevelop a content calendar that supports consistency and growth.
URL:https://usteducation.org/event/how-to-build-a-podcast-to-foster-trust-and-engagement-within-a-professional-community-part-3-growing-your-audience-and-engagement-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/96094088813
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/BradKristofferKate25-1.png
ORGANIZER;CN="Kate Coffey-Bacon":MAILTO:kate@ustranscorp.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260218T130000
DTEND;TZID=America/New_York:20260218T140000
DTSTAMP:20260405T183305
CREATED:20260116T141429Z
LAST-MODIFIED:20260116T141517Z
UID:10000853-1771419600-1771423200@usteducation.org
SUMMARY:Why ERP- First eCommerce Outperforms Mainstream Platforms Like Shopify\, Magento\, and BigCommerce
DESCRIPTION:This event is eligible for CPE Credit only~ \n  \nCourse Description:  \nMainstream platforms like Shopify were not built for ERP-driven businesses. That is why companies relying on ERP systems often face costly inefficiencies\, manual workarounds\, and integration issues. \nIn this session\, we will explore why ERP-First eCommerce is not just a better fit\, but it is a smarter long-term strategy for manufacturers\, distributors\, and B2B/B2C companies using Microsoft Dynamics 365 Business Central. You will learn how ERP-integrated solutions streamline operations\, reduce costs\, and improve the customer experience through a purpose-built approach. \nIf you are dealing with sync issues\, data silos\, or disconnected customer portals\, this session will help you see a better way forward. \n  \nLearning Objectives: \nUnderstand why mainstream platforms fall short for ERP-driven businesses. \nLearn how ERP-First eCommerce eliminates manual processes and costly integrations by keeping your ERP as the operational core. \nSee how manufacturers\, distributors\, and B2B/B2C companies use ERP-integrated solutions to deliver real-time accuracy across pricing\, inventory\, and orders. \nDiscover how a unified ERP-connected platform improves customer experience through self-service portals and automated workflows. \nGain a framework for evaluating whether ERP-First eCommerce is the right long-term digital strategy for your business.
URL:https://usteducation.org/event/why-erp-first-ecommerce-outperforms-mainstream-platforms-like-shopify-magento-and-bigcommerce-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98116528503
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Ecommerce
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2026/01/Chris25-1.png
ORGANIZER;CN="Chris de Visser":MAILTO:chris@commercebuild.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260224T110000
DTEND;TZID=America/New_York:20260224T120000
DTSTAMP:20260405T183305
CREATED:20251010T202858Z
LAST-MODIFIED:20260225T111114Z
UID:10000803-1771930800-1771934400@usteducation.org
SUMMARY:Webinar Series: How to Build/Develop a Podcast to Foster Trust and Engagement Within a Professional Community - Part 4: Sustaining Success and Evolving With Your Audience
DESCRIPTION:Course Description:  \nSuccess in podcasting isn’t just about launching—it’s about staying relevant and connected. In this session\, we’ll explore how to sustain momentum\, evolve your content\, and grow your podcast alongside your audience. You’ll learn practical strategies for staying inspired\, adapting your show to meet changing needs\, and turning your podcast into a long-term community asset. \n  \nLearning Objectives: \nApply strategies to maintain content quality and consistency over time. \nUse audience feedback to improve and evolve podcast content. \nIdentify opportunities to extend podcast engagement beyond episodes. \nCreate a long-term plan that aligns with both personal goals and audience interests. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/webinar-series-how-to-build-develop-a-podcast-to-foster-trust-and-engagement-within-a-professional-community-part-4-sustaining-success-and-evolving-with-your-audience-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/92412045010
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/KateJoanna25-1.png
ORGANIZER;CN="Kate Coffey-Bacon":MAILTO:kate@ustranscorp.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260303T130000
DTEND;TZID=America/New_York:20260303T140000
DTSTAMP:20260405T183305
CREATED:20251212T162732Z
LAST-MODIFIED:20260304T115405Z
UID:10000840-1772542800-1772546400@usteducation.org
SUMMARY:Strategy: Crafting the Right Strategy Based on Purpose and Core Values
DESCRIPTION:Course Description:  \nStrategy is about strong topline revenue growth. \nCan you state your firm’s strategy simply – and is it driving sustainable growth in revenue and gross margin? \nStrategies are developed from the Core Purpose\, Core Values and Core Competencies and integrated into your Brand Promise and planned around three- and one-year objectives. All stakeholders (governance\, leadership\, employees\, customers\, suppliers and community at large) need to be aligned with where you intend to grow and how you plan to get there. \n  \nLearning Objectives: \nExplain how to anchor strategy in purpose and core values. \nDifferentiate between a growth story and true strategic growth. \nTranslate strategy into a clear\, memorable statement. \nAlign stakeholders around the organization’s strategic direction. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/strategy-crafting-the-right-strategy-based-on-purpose-and-core-values-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/98923052603
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/12/JaneMichele25-1.png
ORGANIZER;CN="Jane-Scott Cantus":MAILTO:jane-scott.cantus@ilexleaders.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260407T130000
DTEND;TZID=America/New_York:20260407T140000
DTSTAMP:20260405T183305
CREATED:20251212T163331Z
LAST-MODIFIED:20260323T163706Z
UID:10000841-1775566800-1775570400@usteducation.org
SUMMARY:Execution: You Can't Scale Chaos
DESCRIPTION:Course Description:  \nWithout critical processes that scale with the business\, growth fades\, effectiveness erodes\, and profits dwindle. \nAre all your processes running without drama and driving industry-leading profitability? \nExecution is about converting revenue efficiently into profit through processes\, priorities\, leveraging data and effective communication. \n  \nLearning Objectives: \nDevelop strategies to grow effectively and efficiently with discipline and intention. \nDesign processes that scale as the business grows. \nIdentify execution gaps that erode effectiveness and profit margins. \nApply communication techniques as a tool to enhance execution.
URL:https://usteducation.org/event/strategy-crafting-the-right-strategy-based-on-purpose-and-core-values-free-cpe-credit-free-cae-credit-2/
LOCATION:zoom.us/j/93763454089
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Business Strategy,Growth/Sales,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/12/JaneMichele25-1.png
ORGANIZER;CN="Jane-Scott Cantus":MAILTO:jane-scott.cantus@ilexleaders.com
END:VEVENT
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