Spring Symposium: In-Person Registration
2025-03-06 10:00 - 16:45 (America/New_York) | Higher Logic, 4501 Fairfax Dr 2nd Floor, Arlington, VA, 22203, United States
Empowering Change
Date: March 6th, 2025
Time: 10:00 AM – 4:45 PM
Location:
Higher Logic
4501 Fairfax Dr.
2nd floor
Arlington, VA 22203
This symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional, an emerging leader, or simply someone eager to enhance your understanding of these vital topics, this event is designed for you.

Agenda: Each session is 1 CPE/CAE Credit

Session 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life
Course Description:

Data is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are, what they need, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs.
Discover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members, remains accurate and relevant, and works seamlessly across systems to meet members where they are. By harnessing the power of data, you’ll be equipped to create impactful, personalized experiences that drive meaningful engagement and long-term growth.

Learning Objectives:

Explain how data empowers change and enables personalized member experiences.
Develop strategies to maintain dynamic, relevant member data.
Analyze methods for integrating data across systems to support evolving member needs.

Speaker: Cameron Aubuchon from PropFuel

Session 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change
Course Description:
There is no one “right” workplace culture for everyone, but these days, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended, an unpredictable political landscape, or the unknown impact of AI, we are all dealing with change like never before, but our cultures may be getting in the way.
In this practical session, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better, including elements of collaboration, innovation, agility, decision-making, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change.
Learning objectives:

Analyze patterns inside your culture that mess with success and slow down change.
Evaluate and prioritize areas of culture change based on specific challenges they face
Develop strategies for rapid and thorough culture change

Speaker: Jamie Notter from Propel

Lunch (12:15-1:15 PM)

Session 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age
Course Description:
As our world rapidly evolves, so do concepts of membership, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche, private groups, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time, actions, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations.
Learning Objectives:

Identify what members value most within your association
Evaluate whether you are meeting member needs
Develop strategies to keep members engaged year-round

Speaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV

Session 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick
Course Description:
AI is more than technology; it’s a transformative shift in how we work, think, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.
Successful technology adoption—whether it’s AI, a new CRM, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool, finds meaningful ways to use it, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools, and how can leaders help break them down?
In this session, we’ll talk about how to navigate these challenges, inspire curiosity, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA.
Learning Objectives:

Learn how to evaluate technology solutions, communicate their value clearly to your team, and roll them out in a way that builds trust and enthusiasm across your organization.
Discover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.
Identify common obstacles—such as resistance to change, lack of training, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.

Speaker: Joanna Pineda from Matrix

Panel Discussion with the instructors: (3:45pm – 4:45pm)

Our sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged, informed, and inspired as you interact with individuals who have mastered the art of Empowering Change.

Spring Symposium Information
2025-03-06 10:00 - 16:45
Empowering Change
Date: March 6th, 2025
Time: 10:00 AM – 3:30 PM
**In-person exclusive content from 3:45-4:45 PM…see below for details
Location: In-person will be held at:
Higher Logic
4501 Fairfax Dr.
2nd floor
Arlington, VA 22203

This symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional, an emerging leader, or simply someone eager to enhance your understanding of these vital topics, this event is designed for you.
Agenda: Each session is 1 CPE/CAE Credit

Session 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life
Course Description:

Data is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are, what they need, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs.
Discover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members, remains accurate and relevant, and works seamlessly across systems to meet members where they are. By harnessing the power of data, you’ll be equipped to create impactful, personalized experiences that drive meaningful engagement and long-term growth.

Learning Objectives:

Explain how data empowers change and enables personalized member experiences.
Develop strategies to maintain dynamic, relevant member data.
Analyze methods for integrating data across systems to support evolving member needs.

Speaker: Cameron Aubuchon from PropFuel

Session 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change
Course Description:
There is no one “right” workplace culture for everyone, but these days, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended, an unpredictable political landscape, or the unknown impact of AI, we are all dealing with change like never before, but our cultures may be getting in the way.
In this practical session, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better, including elements of collaboration, innovation, agility, decision-making, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change.
Learning objectives:

Analyze patterns inside your culture that mess with success and slow down change.
Evaluate and prioritize areas of culture change based on specific challenges they face
Develop strategies for rapid and thorough culture change

Speaker: Jamie Notter from Propel

Lunch (12:15-1:15 PM)

Session 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age
Course Description:
As our world rapidly evolves, so do concepts of membership, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche, private groups, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time, actions, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations.
Learning Objectives:

Identify what members value most within your association
Evaluate whether you are meeting member needs
Develop strategies to keep members engaged year-round

Speaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV

Session 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick
Course Description:
AI is more than technology; it’s a transformative shift in how we work, think, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.
Successful technology adoption—whether it’s AI, a new CRM, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool, finds meaningful ways to use it, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools, and how can leaders help break them down?
In this session, we’ll talk about how to navigate these challenges, inspire curiosity, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA.
Learning Objectives:

Learn how to evaluate technology solutions, communicate their value clearly to your team, and roll them out in a way that builds trust and enthusiasm across your organization.
Discover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.
Identify common obstacles—such as resistance to change, lack of training, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.

Speaker: Joanna Pineda from Matrix

**

Our sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged, informed, and inspired as you interact with individuals who have mastered the art of Empowering Change.

Spring Symposium: Virtual Registration
2025-03-06 14:30 - 15:30 | zoom.us/j/92006922837
Empowering Change
Date: March 6th, 2025
Time: 10:00 AM – 3:30 PM
This Symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional, an emerging leader, or simply someone eager to enhance your understanding of these vital topics, this event is designed for you.

Agenda: Each session is 1 CPE/CAE Credit

Session 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life
Course Description:

Data is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are, what they need, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs.
Discover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members, remains accurate and relevant, and works seamlessly across systems to meet members where they are. By harnessing the power of data, you’ll be equipped to create impactful, personalized experiences that drive meaningful engagement and long-term growth.

Learning Objectives:

Explain how data empowers change and enables personalized member experiences.
Develop strategies to maintain dynamic, relevant member data.
Analyze methods for integrating data across systems to support evolving member needs.

Speaker: Cameron Aubuchon from PropFuel

Session 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change
Course Description:
There is no one “right” workplace culture for everyone, but these days, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended, an unpredictable political landscape, or the unknown impact of AI, we are all dealing with change like never before, but our cultures may be getting in the way.
In this practical session, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better, including elements of collaboration, innovation, agility, decision-making, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change.
Learning objectives:

Analyze patterns inside your culture that mess with success and slow down change.
Evaluate and prioritize areas of culture change based on specific challenges they face
Develop strategies for rapid and thorough culture change

Speaker: Jamie Notter from Propel

Lunch (12:15-1:15 PM)

Session 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age
Course Description:
As our world rapidly evolves, so do concepts of membership, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche, private groups, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time, actions, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations.
Learning Objectives:

Identify what members value most within your association
Evaluate whether you are meeting member needs
Develop strategies to keep members engaged year-round

Speaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV

Session 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick
Course Description:
AI is more than technology; it’s a transformative shift in how we work, think, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.
Successful technology adoption—whether it’s AI, a new CRM, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool, finds meaningful ways to use it, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools, and how can leaders help break them down?
In this session, we’ll talk about how to navigate these challenges, inspire curiosity, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA.
Learning Objectives:

Learn how to evaluate technology solutions, communicate their value clearly to your team, and roll them out in a way that builds trust and enthusiasm across your organization.
Discover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.
Identify common obstacles—such as resistance to change, lack of training, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.

Speaker: Joanna Pineda from Matrix

Our sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged, informed, and inspired as you interact with individuals who have mastered the art of Empowering Change.

Increase Sponsorship Revenue with Video
2025-03-12 13:00 - 14:00 | zoom.us/j/96283401091
COURSE DESCRIPTION:
In this one-hour webinar, association leaders will discover how to leverage video to unlock new revenue streams. We’ll discover how video can add non-dues revenue around events, from pre-event promotions to in-event showcases and post-event recaps. Attendees will learn actionable strategies to drive additional revenue from existing digital, print, and year-round sponsorships by integrating video into their mix of available digital sponsorship space. This session will provide practical insights on how to offer dynamic, high-value opportunities to sponsors while enhancing member engagement.

LEARNING OBJECTIVES:
Explain how video serves as a low-lift strategy to increase revenue from exhibitors and sponsors.
Identify strategies to increase revenue for exhibitors without adding square feet to your event.
Analyze how video can provide year-round revenue for your association while increasing engagement.

To Watch this Webinar on the Media Library CLICK HERE!

Love Your Content Again: Repurposing Webinars for Ongoing Engagement
2025-03-13 11:00 - 11:30 | zoom.us/j/95639751640
Course Description:
Fall in love with your content all over again! During this webinar I will show you how to turn your existing webinars into fresh, exciting content that keeps your audience engaged and your brand shining. Learn how to repurpose your webinars into blog posts, social media gems, podcasts, and more—without the extra work!
By the end of this session, you’ll have the tools, tips, and strategies to keep your content alive and thriving, making sure it continues to deliver value long after its first date!

Learning Objectives:
Evaluate the benefits of content repurposing
Identify effective formats for repurposing
Develop a repurposing strategy

To Watch this Webinar on the Media Library CLICK HERE!

Best Practices for Association / Nonprofit Board Governance in the Digital Age
2025-03-13 13:00 - 14:00 | zoom.us/j/92882288567
Course Description:
Boards face unprecedented challenges as organizations undergo digital transformation. This session focuses on equipping board members with tools to address cybersecurity risks, leverage digital opportunities, and maintain accountability in a data-driven world. Case studies and best practices from top-performing organizations will provide actionable insights.
Format: Panel with Case Study Presentations.
Learning Approach: Expert presentations followed by Q&A and group discussion.

Learning Objectives:
Recognize digital risks and opportunities in governance.
Apply governance frameworks for digital transformation.
Enhance board oversight on cybersecurity and data use.

To Watch this Webinar on the Media Library CLICK HERE!

Conflicts of Interest in Associations and Nonprofits
2025-03-18 11:00 - 12:00 | zoom.us/j/98343856948
Course Description:
This session will address potential and actual conflicts of interest in nonprofit organizations, with specific focus on the three IRS classifications most common to the association marketspace. Knowing how to recognize, manage, and avoid damage from conflicts of interest while still operating an effective organization is the goal of this presentation. Whether you represent an association, a social welfare organization, or a public charity, this session will address conflicts from your organization’s perspective.

Learning Objectives:
Participants will be able to recognize and discuss the key features of conflicts of interest in nonprofit organizations, especially including associations.

Participants will become familiar with the differing regulatory treatment of conflicts in 501(c)(6), 501(c)(3), and 501(c)(4) organizations

Participants will become familiar with the key non-legal consequences of conflicts of interest

Participants will learn key features of a management plan to address conflicts of interest

To Watch this Webinar on the Media Library CLICK HERE!

Bite-Sized Big Impact: How Microlearning Is Reshaping Education
2025-03-19 11:00 - 11:30 | https://usteducation.org/event/bite-sized-big-impact-how-microlearning-is-reshaping-education/
COURSE DESCRIPTION:
The modern member is busy, mobile, and looking to learn. Equally, they are short on time, working remotely, and highly digitally literate. In a world where people check their smartphones nine times an hour, and competition for attention is exceptionally fierce, it is no wonder that shorter digital learning content is becoming more necessary and popular. Amongst the many methodologies employed to deliver professional education, microlearning has emerged as a frontrunner in transforming the membership sector’s learning landscape; and given the pivotal role of education in associations’ value proposition, in this session we explain why and how associations can create and curate content that is mobile, media-rich, on-demand, and suited to the modern learner.

LEARNING OBJECTIVES:
Describe the Dynamics of the Attention Economy
Identify the Demands of the Modern Learner
Analyze and implement the Key Components of Microlearning

To Watch this Webinar on the Media Library CLICK HERE!

The Future of Association Tech: Why Women-Led Innovation Matters
2025-03-20 11:00 - 12:00 | zoom.us/j/93377930845
Course Description:
Most of the technology shaping our world—including the tools associations rely on—was not designed with women at the table. With less than 2% of venture capital funding going to women-led startups and AI systems reflecting systemic biases, association leaders must consider: How does this lack of diversity impact the future of membership, engagement, and innovation?

Join us for The Future of Association Tech: Why Women-Led Innovation Matters, where we’ll explore how the historical lack of women in tech leadership affects everything from AI-driven membership platforms to digital engagement strategies. We’ll uncover why women’s perspectives in tech lead to more innovative, human-centered solutions, how gender imbalance influences the tools associations depend on, and what leaders can do to ensure technology better serves their members, staff, and mission.

This session is a must-attend for C-suite executives, membership professionals, and nonprofit leaders who want to future-proof their associations by advocating for smarter, more inclusive technology—because the best innovations happen when everyone’s voice is heard.

Learning Objectives:
Uncover the hidden bias in association technology – Learn how the underrepresentation of women in tech impacts the tools, AI models, and engagement platforms shaping the association industry.
Understand why women-led innovation drives better outcomes – Explore case studies where women-led tech companies have built more effective, human-centered digital solutions.
Prepare for the future of association technology – Get ahead of emerging trends in AI, automation, and engagement strategies that prioritize diverse leadership and inclusive design.

To Watch this Webinar on the Media Library CLICK HERE!

From Ordinary to Extraordinary: Transforming Online Professional Learning With Unreasonable Hospitality
2025-03-20 13:00 - 14:00 | zoom.us/j/92969608816
Course Description:
Online professional learning has the power to offer more than just knowledge—it can deliver extraordinary experiences that champion individuals and transform their lives. Drawing from the best selling book Unreasonable Hospitality, this webinar highlights how a culture of care, personalized service, and human connection can enhance engagement and drive success in online and blended professional learning environments, benefiting association members of all fields.

Learning Objectives:
Describe innovative ways to build member engagement through personalized, service-driven professional learning approaches
Explain how embracing hospitality principles can align with association goals and create more inclusive, thriving learning environments
Apply practical steps to foster a caring and vibrant community

To Watch this Webinar on the Media Library CLICK HERE!

Your Association and PCI Compliance
2025-03-25 11:00 - 12:00 | zoom.us/j/97024830943
Course Description:
The Payment Card Industry Data Security Standard (PCI DSS) governs card security for all merchants. Failure to be in compliance can be extremely costly both financially and reputationally. This webinar focuses on the new version PCI DSS 4.01, which replaced 4.0 on December 31, 2024 and with which all merchants must comply by March 31, 2025. The discussion will include changes of the standard and how it applies to those accepting cards as well as tips and techniques for reducing scope of applicability through contracting out card collection and storage.

Learning Objectives:
Identify the 12 principal requirements of PCI DSS 4.01 and explain their significance
Understand Self Assessment Questionnaires (SAQs)
Analyze methods to reduce the scope of your Cardholder Data Environment (CDE)
Compare encryption and tokenization as data security measures and assess their impact on compliance
Distinguish between Card Present and Card Not Present environments and examine their unique security considerations.

To Watch this Webinar on the Media Library CLICK HERE!

Passiontivity: Aligning Career Pathing With Career Motivators
2025-03-25 13:00 - 14:00 | zoom.us/j/93212620401
Course Description:
Today’s association staff want more than an opportunity to excel at their jobs. They want to do work they love. Yet too often leaders hire and promote based ONLY on a person’s competencies, rather than considering their intrinsic career motivators. In this eye-opening presentation, search consultant Shira Lotzar of Purposeful Hire, will introduce you to her proprietary tool, Passiontivity, that can revolutionize the way you recruit, engage, and career path your staff.

Learning Objectives:
Analyze strategies to overcome the inherent career tension between employers and staff.
Develop a personalized career pathing model that aligns with key engagement areas.
Apply Passiontivity as a tool for both recruitment and workforce planning.

To Watch this Webinar on the Media Library CLICK HERE!

One-Size-Fits-NONE: “Watch Me” is NOT a Strategy for Sales Success
2025-04-08 11:00 - 12:00 | zoom.us/j/97180658615
Course Description:
Traditional sales training often follows a “one-size-fits-all” formula—treating every salesperson as if they learn, grow, and succeed in the same way. Sure, it might create a common language, but it completely misses the mark on what truly drives long-term performance: empowering salespeople to think, adapt, and sell on their own. The reality? A shocking 75% of all sales training dollars go to waste, and the old-school “watch me and learn” method is a guaranteed formula for failure. It’s time to break the cycle and embrace a smarter, more effective way to build unstoppable sales teams. This game-changing workshop flips the script. You’ll discover a fresh, highly effective method to develop salespeople based on their unique strengths—equipping them with the precise skills they need to fuel your company’s next stage of growth.

Learning Objectives:
Motivate with The Platinum Rule: Engage your sales team by treating them the way they want to be treated, not the way you want to be treated.
Speak Their Language: Discover and leverage the three “love languages” of salespeople to connect, inspire, and drive results.
Harness the Power of Sales DNA: Identify the specific skills, behaviors, and processes each salesperson needs to succeed.
Four Steps to Improve Sales Team Training: The answer lies in a structured approach that considers the unique needs and challenges of your team.

To Watch this Webinar on the Media Library CLICK HERE!

Autonomous AI for Nonprofits: Transform Your Team’s Capacity to Drive Impact
2025-04-09 13:00 - 14:00 | zoom.us/j/91295977002
Course Description:
Is your team spending too much time on tedious tasks like member renewals, payment questions, and volunteer scheduling?
Learn how Autonomous AI tools like Agentforce can help free up your staff to focus on what matters most – building relationships and growing your organization.

Learning Objectives:
Understand AI Agents, potential tools, and their capabilities

Define use cases for AI within your organization

Identify next steps for AI exploration and implementation

To Watch this Webinar on the Media Library CLICK HERE!

Mastering Standard Operating Procedures: Enhancing Efficiency and Compliance
2025-04-17 11:00 - 12:00 | https://usteducation.org/event/mastering-standard-operating-procedures-enhancing-efficiency-and-compliance/
Course Description:
Join us for an insightful webinar on Standard Operating Procedures (SOPs), designed to empower organizations with the knowledge, skills, and tools to develop and implement effective SOPs. SOPs are the backbone of quality and consistency in any organization, ensuring that every task is performed with uniformity and precision. This webinar will guide you through the journey of understanding what SOPs are, identifying your organization’s needs, creating tailored SOPs, and implementing them effectively. Learn how SOPs can enhance operational efficiency, ensure compliance with legal and industry standards, and provide a strong basis for training and quality control.

Learning Objectives:
Describe the purpose, structure, and significance of Standard Operating Procedures (SOPs) in ensuring operational efficiency and compliance.
Analyze organizational processes to determine where SOPs are needed and map step-by-step procedures.
Develop Effective SOPs: Gain insights into creating clear, simple, and accessible SOPs with detailed instructions and visual aids to ensure consistency and quality.
Evaluate SOPs: Understand the review and approval process to ensure SOPs are accurately written, practical, and effective123.
Implement and Train: Learn strategies for implementing SOPs within your organization, training staff, and ensuring SOPs are easily accessible and regularly updated123.
Utilize Digital Tools: Explore various digital tools and software that can help streamline the creation and implementation of SOPs123.

To Watch this Webinar on the Media Library CLICK HERE!

What’s New in BC 2025 Wave 1
2025-04-22 11:00 - 12:00 | zoom.us/j/93211118058
Course Description:
Business Central has two major updates each year. Today you will get the highlights of what’s new in the latest release. This will cover multiple areas of BC.
Learning Objectives:
Identify what is new in BC

Explain update rollouts for BC

Develop strategies for managing your update schedule

To Watch this Webinar on the Media Library CLICK HERE!

Transforming Your Annual Conference Into Year-Round Engagement & Revenue
2025-04-23 13:00 - 14:00 | zoom.us/j/98833345677
Course Description:
In this webinar, we’ll show you how to evolve your event into a 365-day content and engagement strategy. Learn how to repurpose conference content into always-on digital programming, leverage multiple media formats (videos, webinars, podcasts, and articles), and create sponsorship inventory that drives non-dues revenue. Whether you’re a CEO focused on long-term impact or an event manager responsible for execution, this session will equip you with practical strategies to amplify your event’s reach and ROI.

Learning Objectives:
Analyze strategies to extend your conference’s influence beyond its in-person attendees, reaching a broader audience.
Develop a year-round content strategy that boosts member engagement and brand exposure.
Evaluate sponsorship models and monetization tactics that turn event content into a sustainable, non-dues revenue stream.

To Watch this Webinar on the Media Library CLICK HERE!

Strategic Reinvention: Building Future-Ready Associations
2025-04-24 13:00 - 14:00 | zoom.us/j/93055914472
Course Description:
The association landscape is shifting beneath our feet, demanding more than resilience – it demands reinvention. To meet the demands of today and ensure future readiness, association leaders must innovate without compromising their mission-no easy feat. This session tackles the critical gaps between recognizing the need for innovation, maintaining strategic focus, creating alignment across Board and staff, and ensuring successful execution.

Learning Objectives:
Identify opportunities for innovation within the context of your strategy
Assess your Board’s risk appetite and develop strategies to foster alignment and a shared understanding of its willingness to invest in new opportunities.
Foster a culture that champions experimentation by embracing calculated risks and learning from “failures.”
Apply agile methodologies and execution best practices to test, validate and track new ideas efficiently

To Watch this Webinar on the Media Library CLICK HERE!

Association of the United States Navy: Two-Year Plan to Reinvent Mission, Leading the Way to a Bright Future
2025-04-29 11:00 - 12:00 | zoom.us/j/95003732714
Course Description:
This session will provide an in-depth look at the Association of the United States Navy’s (AUSN) strategic two-year transformation plan. Participants will explore the organization’s renewed mission, leadership transition, financial restructuring, and membership reinvention strategies. The course will highlight how AUSN is positioning itself for long-term sustainability through targeted investments, new revenue models, and reputation-building efforts. Attendees will gain insights into aligning board and staff priorities with revenue generation while maintaining a strong infrastructure and community presence.

Learning Objectives:

By the end of this session, participants will be able to:

Analyze the key principles guiding AUSN’s two-year transformation plan, including leadership changes, financial priorities, and membership expansion.

Evaluate the impact of fiscal responsibility and targeted investments on the organization’s long-term sustainability.

Design strategies for association leadership to navigate board transitions while maintaining mission alignment and operational effectiveness.

Assess the role of partnerships and infrastructure investments in enhancing organizational effectiveness and external reputation.

Formulate innovative approaches to membership growth by identifying new verticals and revenue opportunities.

Develop an actionable framework for balancing internal improvements with revenue-driven strategies at both the board and staff levels.

To Watch this Webinar on the Media Library CLICK HERE!

2025 netFORUM Users Group Conference
2025-04-30
Event Information

Wednesday, Apr 30, 2025 at 9:00 AM to Thursday, May 1, 2025 at 4:00 PM EDT
NRECA Conference Center, 4301 Wilson Blvd, Arlington, Virginia, 22203, United States.

The netFORUM Users Group Conference is an exclusive educational event for our members. Chances are, your peers have implemented creative solutions for their business challenges, leveraging their expertise and the member network—no need to reinvent the wheel! Connect with fellow members, vendors, and Momentive Software staff to learn from experts using, configuring, and extending NetForum Enterprise.
Check out the Session List!
Not a member? Learn how your organization can join now by contacting me********@****************up.org or visiting netFORUM Users Group Community Site

1 CPE/CAE Credit will be issued for Rick Ricker and Michaela Johnson’s session on May 1st from 1:00-2:00 PM (ET)
Course Description:
The Payment Card Industry Data Security Standard (PCI DSS) governs card security for all merchants. Failure to comply can be extremely costly, both financially and to a company’s reputation. This webinar focuses on the new version of PCI DSS 4.01, which replaced 4.0 on December 31, 2024, and with which all merchants must comply by March 31, 2025. The discussion will include changes to the standard and how it applies to those accepting cards, as well as tips and techniques for reducing the scope of applicability through contracting out card collection and storage.

Learning Objectives:
Identify the 12 principal requirements of PCI DSS 4.01 and explain their significance.
Understand Self Assessment Questionnaires (SAQs).
Analyze methods to reduce the scope of your Cardholder Data Environment (CDE).
Compare encryption and tokenization as data security measures and assess their impact on compliance.
Distinguish between Card Present and Card Not Present environments and examine their unique security considerations.

AI: The Good, the Bad, and the Ugly
2025-04-30 13:00 - 14:00 | zoom.us/j/92062747487
Course Description:
Join a motley crew of association and AI experts as we break down the realities of AI —what’s working, what’s risky, and what’s still a wild frontier. AI is reshaping how organizations manage information, engage members, and extract value from their data, but with rapid industry shifts and lingering uncertainty, associations may be unsure of when—or how—to take the leap.
Join us for a showdown of perspectives as three experts step into their roles as The Good, The Bad, and The Ugly of AI in associations and business organizations— each bringing a unique take on the opportunities, risks, and uncertainties ahead. Don’t wait on the sidelines—AI is already changing the game. Join us for a practical, candid conversation on what AI means for associations today and in the future.

Learning Objectives:
The Good – Analyze how other associations have implemented AI to increase member engagement and maximize the value of data you already have
The Bad – Identify potential risks around using AI and how to mitigate the impact on your organization
The Ugly – Interpret emerging AI industry trends and navigate the evolving landscape with confidence

To Watch this Webinar on the Media Library CLICK HERE!

Planning for Executive Succession
2025-05-06 11:00 - 12:00 | zoom.us/j/92126665002
Course Description:
Executive succession happens with increasing frequency, but relatively few associations and nonprofits plan for potentially disruptive successions. This session is designed to stress the need for, and importance of, conscious planning by staffs and boards for the times when executives will leave their positions. The session will include “war story” examples as well as introduce some of the practices and procedures associations can use to facilitate smoother transitions.

Learning Objectives:
Recognize the importance of conscious planning for executive succession
Identify both the procedural and interpersonal aspects of executive succession
Access and evaluate additional resources to supplement the session content

To Watch this Webinar on the Media Library CLICK HERE!

Driving Growth With AI: What Association Leaders Need to Know
2025-05-06 13:00 - 14:00 | zoom.us/j/99632671593
Course Description:
AI is reshaping how associations grow, engage, and operate. But most leaders don’t know where to start.
This webinar is built for association executives ready to lead with AI. You’ll learn how to apply AI in marketing, communication, and operations to reach the right people, with the right message, at the right time.
Walk away with practical ways to boost member engagement, improve retention, and increase efficiency—without sacrificing authenticity or trust.
Whether you’re new to AI or refining your strategy, this session will help you take action fast.

Learning Objectives:
Apply AI to support leadership decisions and drive strategic planning
Develop personalized member communication and improve retention
Implement automation to create content faster and cut manual work
Deliver better messaging across platforms without losing your voice
Analyze marketing ROI and target the right members with precision

To Watch this Webinar on the Media Library CLICK HERE!

Lights, Camera, Impact: Sharpening Your Video Skills for Success
2025-05-07 13:00 - 14:00 | zoom.us/j/93133643310
COURSE DESCRIPTION:
In today’s digital-first world, effective video communication is essential. Join us for a dynamic, one-hour workshop designed to enhance your video presentation skills. Whether it’s live meetings on Zoom/Teams or creating asynchronous content for social media or internal communications, this session will empower you to deliver your message with clarity, confidence, and professionalism. Through practical exercises and expert guidance, you’ll learn the art of being articulate and authoritative on camera, ensuring your video content stands out.

LEARNING OBJECTIVES:
Develop Confident On-Camera Presence: Learn techniques to present yourself confidently and professionally in any video setting, from live meetings to recorded content.
Craft Succinct and Impactful Messages: Gain insights into structuring your communication to be clear, concise, and compelling, keeping your audience engaged.
Hands-On Practice and Feedback: Engage in interactive exercises to practice your new skills, receiving real-time feedback to refine your video communication techniques.

To Watch this Webinar on the Media Library CLICK HERE!

Beyond Certifications – Maximizing Impact With Member Recognition Programs: Drive Revenue, Recognition, and Membership Value
2025-05-08 11:00 - 12:00 | zoom.us/j/98283833738
Course Description:
Recognition programs demonstrate the competency of professionals and companies. Non-profits that serve companies (trade associations) and professions (professional societies) can recognize their members’ work with best practice alignment, certificate, or certification offerings. These programs share common development and Implementation principles, such as stakeholder engagement, where subject matter experts develop recognition requirements validated with Industry and Profession review. Additionally, these programs are transparent, where industry and professional leaders partner with association staff to separate duties from volunteers to ensure program requirements and measures are independent, fair, and equitable.

Learning Objectives:
Explain why certification programs recognize your member’s exemplary work
Analyze how recognition programs demonstrate the competency of professionals and companies
Identify common principles in the development and implementation of recognition programs.
Evaluate case studies of successful certification initiatives and understand their impact

To Watch this Webinar on the Media Library CLICK HERE!

Unlocking Creativity: 15 Game-Changing Microsoft Copilot Use Cases for Marketers
2025-05-08 13:00 - 14:00 | zoom.us/j/97706104678
Course Description:
Embark on an exhilarating journey into the power of AI and explore 15 groundbreaking real-life use cases with Microsoft Copilot.
This session is your key to unlocking a new realm of possibilities, from transforming your marketing strategies to revolutionizing content creation, enhancing SEO, and boosting engagement.
Seize this chance to be at the cutting edge of digital marketing innovation. Whether you’re looking to refine your approach or revolutionize your outcomes, this session promises to equip you with the insights and tools you need to turn your vision into reality.

Learning Objectives:
Demonstrate effective prompting in Microsoft Copilot
Apply 15 game-changing marketing prompts

To Watch this Webinar on the Media Library CLICK HERE!

How to Win: Be a Category of One (Leadership for SMBs and Entrepreneurs)
2025-05-13 13:00 - 14:00 | zoom.us/j/96422109955
CPE Eligible
CAE Eligible

Course Description:
Part 1 of a 2-part Leadership & Learning Webinar.
Elevate your organization with insights designed for SMB leaders, executives, managers, and entrepreneurs. This session covers five essential areas to become a Category of One where you Win by not competing. Some of these principles you may already follow, others may surprise you and may provide new insight.
I. Work on Yourself – Prioritizing self-development enables you to inspire and drive change.

II. Build Organizational Culture – Culture shapes employee interactions and productivity. Learn to align culture with your mission, enhancing engagement and strategic focus.

III. Use Atomic Habits – Small improvements, as outlined in Atomic Habits, create lasting growth and organizational success.

IV. Focus on a Niche – Stand out by targeting a specific market segment, appealing to the emotional triggers of your audience.

V. Create a Compelling Saga – Develop a narrative that aligns your team with your vision, building motivation and unity.
This session offers real-world examples, videos, and interactive discussions. Discover strategies to position your organization as a “category of one” and unlock new leadership potential!

Learning Objectives:
Learn about key leadership principles including:

How to Win by not competing

Prioritizing your own professional development

A framework for building organizational culture

Understand how small daily improvements lead to exponential growth

How to define your niche focus

Why having a compelling saga is critical to effective leadership

To Watch this Webinar on the Media Library CLICK HERE!

Hidden Secrets: The Real Value of Executive Search
2025-05-15 13:00 - 14:00 | zoom.us/j/97405780043
Course Description:
Join us for an insightful webinar where we explore the transformative power of executive search in the nonprofit sector. Discover how partnering with a professional search firm can enhance your organization’s leadership strategy, connecting you with exceptional talent who share your mission and vision. The presenter has benefited from using executive search when he served as a CEO, and now as someone who connects talent to associations. Learn how to streamline your recruitment process, maintain confidentiality during sensitive transitions, and drive long-term success through strategic alignment and cultural fit. Whether you’re a nonprofit leader seeking to elevate your organization’s impact or a professional looking to advance your career in the sector, this session will provide insights for navigating the complex landscape of nonprofit leadership. This session will equip you with the knowledge to make informed decisions about talent acquisition, leadership development, and career growth.

Learning Objectives:
Identify how to access exceptional talent for senior positions in association management.
Evaluate newly-hired senior executives alignment with an organization’s strategic objectives.
Explain how well-conducted executive search leads to long term organizational success.
Apply insights for navigating the complex landscape of nonprofit leadership by equipping association executives with the knowledge to make informed decisions about talent acquisition, leadership development, and career growth.

To Watch this Webinar on the Media Library CLICK HERE!

Write With AI but Sound Like the Human You Are
2025-05-20 11:00 - 12:00 | zoom.us/j/93199852472
Course Description:
In today’s fast-paced digital landscape… I’m kidding.
Nearly two years into AI-assisted communication, most people misuse it by outsourcing their thinking entirely to bots.
This famous LLM writing intro exemplifies several AI output problems:

No connection
No originality
Unreliable information
Robocop voice with no soul
Jargon & complexity
This webinar will:
Explain why AI writing sounds bad and how to fix it
Show proper AI tool usage throughout the writing process
Help maintain your voice and control
Created by a writer with 25 years of experience in journalism and marketing.
For non-writers, AI skeptics, and even AI enthusiasts.
Valuable for leadership, consultants, marketing, sales, and business development professionals who depend on effective communication.
Let’s combine AI with common sense to sound like the humans we are.

Learning Objectives:
Analyze why AI writing sounds bad and how to fix it
Demonstrate proper AI tool usage throughout the writing process
Apply techniques to maintain your voice and control

To Watch this Webinar on the Media Library CLICK HERE!

Understanding the Payments Ecosystem in Microsoft Dynamics Business Central
2025-05-20 13:00 - 14:00 | zoom.us/j/95346436672
Course Description:
With the rise of digital transactions and the increasing complexity of financial operations, understanding the payments ecosystem in Microsoft Dynamics Business Central is crucial for businesses looking to streamline their payment processes. In this teaching session, we will cover how transactions flow through a modern vs mono-line integrated payment solution in your ERP, the leading players in the payments ecosystem, and how to demystify your merchant statement, lower your costs, and minimize your security risks.

Learning Objectives:

Identify the key players in the payments ecosystem and describe their roles, including merchants, gateways, processors, banks, card networks, and customers.
Compare different types of payment integrations (modern vs mono-line) and analyze their impact on transaction flow and merchant scalability.
Interpret merchant statements by calculating transaction fees and assessing cost components.
Evaluate strategies for reducing payment processing costs based on statement analysis.
Analyze common risks in payment processing within Microsoft Dynamics Business Central and apply best practices to minimize risks and ensure compliance.
Design optimized payment workflows in Business Central that support scalability, cost-efficiency, and security.
