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DTSTART;TZID=America/New_York:20250902T130000
DTEND;TZID=America/New_York:20250902T140000
DTSTAMP:20260403T175151
CREATED:20250822T175323Z
LAST-MODIFIED:20250904T164404Z
UID:10000776-1756818000-1756821600@usteducation.org
SUMMARY:Engaging With a Multi-Generational Membership Course
DESCRIPTION:Engaging With a Multi-Generational Membership Course | Free CPE Credit Free CAE Credit\nCourse Description:  \nYour membership is anything but one-size-fits-all. You’ve got the long-time loyalists who know every tradition\, mid-career professionals juggling it all\, and newcomers just finding their footing. Together\, they represent five generations\, each with its own perspective\, priorities\, and preferred ways to connect. \nIn this webinar\, we’re covering: \nThe Generational Mix: Who’s in your membership now\, what defines them\, and how those traits show up in their engagement habits. \nWhat They Need From You: The information\, experiences\, and value that each generation looks for. \nBridging the Gap: How to adapt your onboarding\, career support\, and networking opportunities to meet members where they are—whether they’re brand new or industry veterans. \nThe Future of Engagement: Ways to make your outreach more relevant\, timely\, and member-focused in a fast-changing world. \nYou’ll leave with fresh ideas to spark engagement\, build stronger relationships\, and keep every generation feeling connected and valued. \nLearning Objectives: \nUnderstand the defining traits\, communication preferences\, and engagement styles of each generation represented in your membership. \nAnalyze the different needs and expectations of members at various career stages\, from students to seasoned professionals. \nApply generational insights to design onboarding\, networking\, and career support strategies that foster stronger\, more inclusive member engagement. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/engaging-with-a-multi-generational-membership/
LOCATION:zoom.us/j/96158029441
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/dave25.png
ORGANIZER;CN="Brittany Lancor":MAILTO:brittany@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250904T110000
DTEND;TZID=America/New_York:20250904T120000
DTSTAMP:20260403T175151
CREATED:20250612T183154Z
LAST-MODIFIED:20250907T172027Z
UID:10000725-1756983600-1756987200@usteducation.org
SUMMARY:Creating Your Custom ChatGPT PR Guru
DESCRIPTION:Course Description:  \nImagine having an AI-powered PR assistant that understands your organization’s unique needs\, streamlines your media outreach\, and crafts compelling narratives—all customized to your voice. In this fast-paced session\, discover how to harness ChatGPT to transform your PR strategy. Learn how to create a tailored model that organizes press lists\, drafts personalized pitches\, and automates follow-ups. This webinar will leave you with bold ideas\, actionable insights\, and inspiration to make AI your communications secret weapon. See how associations and nonprofits are already leveraging this technology to secure top-tier coverage and elevate their reputations. \n  \nLearning Objectives: \nDesign a framework for creating a custom ChatGPT assistant tailored to your association’s PR needs. \nIntegrate AI into your media outreach strategy for creating pitches\, press lists\, and follow-up emails. \nEvaluate how associations are using AI to amplify their voice and achieve earned media success. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/creating-your-custom-chatgpt-pr-guru/
LOCATION:zoom.us/j/94594996374
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/06/Colleen25.png
ORGANIZER;CN="Colleen Gallagher":MAILTO:cgallagher@onwrdupwrd.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250904T130000
DTEND;TZID=America/New_York:20250904T140000
DTSTAMP:20260403T175151
CREATED:20250722T200749Z
LAST-MODIFIED:20250723T130203Z
UID:10000751-1756990800-1756994400@usteducation.org
SUMMARY:Strategic Planning That Works: Tools You Can Use Tomorrow
DESCRIPTION:Course Description:\n \nStrategic planning doesn’t have to be overwhelming — or stuck in the same old format. This hands-on workshop introduces three practical tools that make planning more approachable\, more engaging\, and more effective for associations navigating the copious amounts of change in today’s world. Go beyond SWOT and learn how to anticipate challenges\, spot opportunities\, and shape your organization’s future with confidence. Whether you’re working on a near-term issue or a long-range roadmap\, you’ll walk away with immediately usable frameworks to engage your team and strengthen your organization’s resilience. You’ll get practical experience applying these tools during the session — and leave ready to confidently use them with your board\, staff\, or stakeholders.\n \n \nLearning Objectives:\n\nLearn three practical tools for strategic planning that are more engaging and effective than traditional approaches like SWOT. \nGain hands-on experience applying strategic planning frameworks that can be used immediately with boards\, staff\, or stakeholders. \nDevelop the ability to anticipate challenges and identify opportunities in a rapidly changing environment. \nIncrease confidence in leading strategic planning efforts for both short-term initiatives and long-range goals.
URL:https://usteducation.org/event/strategic-planning-that-works-tools-you-can-use-tomorrow/
LOCATION:zoom.us/j/99832312124
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Lee25.png
ORGANIZER;CN="Lee Gimpel":MAILTO:lee@bettermeetings.expert
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250909T110000
DTEND;TZID=America/New_York:20250909T120000
DTSTAMP:20260403T175151
CREATED:20250821T134539Z
LAST-MODIFIED:20250910T160235Z
UID:10000774-1757415600-1757419200@usteducation.org
SUMMARY:Smart Practices in Association Fundraising
DESCRIPTION:Course Description:  \nPhilanthropy can serve as an important source of revenue to accomplish key association priorities\, especially in the areas of research\, professional education and workforce/talent development. But leveraging the generosity of stakeholders can only be achieved through a strategic\, thoughtful approach which is carefully and professionally managed. \nWhether your association is unsure of how to begin or seeking to ensure continued growth\, this session will cover best and smart practices in all areas of a comprehensive association (or association foundation) philanthropic fundraising program\, including: \n• Volunteer Leadership\n• Major/Planned Gifts\n• Annual Giving\n• Special Events\n• Marketing/Communications\n• Donor Stewardship/Recognition \nAdditionally\, the session will focus on the importance of developing a compelling case for support to inspire the generosity of members\, industry partners\, and other stakeholder\,s and review the components of an effective fundraising case for support. \n  \nLearning Objectives: \nAnalyze several strategic components of a comprehensive fundraising program and best/smart practices for each. \nIdentify the elements of a fundraising case for support and assemble them for their association’s fundraising program. \nApply provided templates on board fundraising expectations\, annual meeting visibility initiatives\, and other operational areas. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/smart-practices-in-association-fundraising/
LOCATION:zoom.us/j/98973385473
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Non-Dues Revenue
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/Davi25-1.png
ORGANIZER;CN="David Coyne%2C CFRE":MAILTO:dcoyne@sheridangp.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250909T130000
DTEND;TZID=America/New_York:20250909T140000
DTSTAMP:20260403T175151
CREATED:20250730T185720Z
LAST-MODIFIED:20250910T160328Z
UID:10000756-1757422800-1757426400@usteducation.org
SUMMARY:Technology Management: When to Insource\, Outsource\, or Do Both
DESCRIPTION:COURSE DESCRIPTION: \nManaging technology in associations isn’t one-size-fits-all. This session explores the most common IT management configurations—insourcing\, outsourcing\, and hybrid approaches—and how to evaluate which is best for your organization. You’ll learn how to spot signs it may be time to shift your strategy\, and examine real-world examples of what different models look like in action\, including the investments involved and the return on those investments. \n  \nLEARNING OBJECTIVES: \nOutline the most common IT management configurations for associations \nCompare these options to determine your best fit \nSpecify when you should consider changing your approach \nExplore real-world examples of investments and ROI \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n  \n  \n  \n 
URL:https://usteducation.org/event/technology-management-when-to-insource-outsource-or-do-both/
LOCATION:zoom.us/j/94004977743
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Hiring/Retention/HR,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/02/Chris24.png
ORGANIZER;CN="Heinan Landa":MAILTO:hlanda@optimalnetworks.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250909T150000
DTEND;TZID=America/New_York:20250909T160000
DTSTAMP:20260403T175151
CREATED:20250808T192240Z
LAST-MODIFIED:20250910T160413Z
UID:10000768-1757430000-1757433600@usteducation.org
SUMMARY:RPA vs. Agentic Workflows
DESCRIPTION:Course Description:  \nArtificial intelligence is transforming how organizations approach automation. In this session\, we’ll compare Robotic Process Automation (RPA) with agentic workflows—dynamic AI-driven processes that can plan\, adapt\, and act autonomously. Participants will gain clarity on the distinctions between these approaches\, explore real-world applications across go-to-market and finance functions\, and uncover opportunities to increase efficiency\, accuracy\, and strategic value through AI agents. \n  \nLearning Objectives: \nDefine the core characteristics of AI agents and agentic workflows \nDifferentiate between agents and RPA \nIdentify and evaluate use cases for AI agents in multiple functions (focus on GTM and finance) \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n  \n 
URL:https://usteducation.org/event/rpa-vs-agentic-workflows/
LOCATION:zoom.us/j/91264214024
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/Khaled-25-1.png
ORGANIZER;CN="Khaled Nassra":MAILTO:khaled@go4enki.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250910T110000
DTEND;TZID=America/New_York:20250910T120000
DTSTAMP:20260403T175151
CREATED:20250815T184649Z
LAST-MODIFIED:20250912T133839Z
UID:10000771-1757502000-1757505600@usteducation.org
SUMMARY:Retrospectives - How to Continuously Improve Your Team
DESCRIPTION:Course Description:  \nTired of retrospectives that feel repetitive or unproductive? In this lively and interactive session\, we’ll reframe retrospectives as a powerful tool for both celebration and improvement. Learn how to highlight and maximize what your team already does well\, while also tackling issues\, avoiding common mistakes\, and fostering real change. We’ll explore a range of engaging retrospective techniques\, discuss how to choose the right one for your team’s needs\, and give you practical tips to keep your retros fresh\, valuable\, and energizing. \n  \nLearning Objectives: \nApply retrospectives to celebrate successes and maximize what your team does well \nSelect retrospective methods to address challenges\, avoid common mistakes\, and strengthen team performance \nEvaluate and select a variety of retrospective techniques and understand how to apply them effectively \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/retrospectives-how-to-continuously-improve-your-team/
LOCATION:zoom.us/j/96943046182
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/Richard25-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250910T130000
DTEND;TZID=America/New_York:20250910T140000
DTSTAMP:20260403T175151
CREATED:20250827T133810Z
LAST-MODIFIED:20250912T134233Z
UID:10000777-1757509200-1757512800@usteducation.org
SUMMARY:Cyber Deception for Associations: Stop Breaches Before They Start
DESCRIPTION:Course Description:  \nDeception is a proactive defense strategy that uses canaries\, honeypots\, honeytokens\, and decoy credentials or endpoints to surface high fidelity alerts and reduce dwell time. This session explains what deception is\, where it fits in a modern security program\, and how associations can put it to work in real world environments. \nWho should attend: Association executives\, IT and operations leaders\, administrators\, and anyone responsible for safeguarding member and organizational data. \n  \nLearning Objectives: \nExplain key deception tactics (e.g.\, canaries\, honeypots\, honeytokens) and identify scenarios where they add value in an association’s security program. \nDesign a minimal\, high-impact deception plan that aligns with existing security tools and workflows. \nDemonstrate implementation steps and analyze examples tailored to common association technology stacks. \nEvaluate measurable benefits of deception\, including earlier detection\, reduced dwell time\, and clearer incident signals. \nAssess governance considerations\, identify common pitfalls\, and recommend strategies to strengthen a proactive security posture. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/cyber-deception-for-associations-stop-breaches-before-they-start/
LOCATION:zoom.us/j/96943373577
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Cybersecurity
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/BenRyan25-2.png
ORGANIZER;CN="Ben Muscolino":MAILTO:ben@amsgeek.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250911T150000
DTEND;TZID=America/New_York:20250911T160000
DTSTAMP:20260403T175151
CREATED:20250714T195001Z
LAST-MODIFIED:20250912T134050Z
UID:10000737-1757602800-1757606400@usteducation.org
SUMMARY:Top 10 Things to Know About ERP Selection & Implementation for Associations and Nonprofits.
DESCRIPTION:Course Description:  \nIn this session\, we’ll explore the top considerations associations and nonprofits must keep in mind when selecting a new ERP system. We’ll start by examining the unique operational and reporting needs of mission-driven organizations and how those requirements shape system selection. Attendees will learn how to properly assess ERP vendors\, focusing on their track record with nonprofits\, flexibility\, and ability to meet sector-specific demands. We’ll also break down the true cost of ERP ownership\, including often overlooked expenses like training and support. A key focus will be helping organizations distinguish between “must-have” and “nice-to-have” capabilities to guide a more strategic requirements gathering process. Finally\, we’ll address one of the most underestimated risks: data migration. You’ll walk away understanding how early planning and cleanup can avoid costly setbacks and ensure a smooth transition to your new ERP platform. \n  \nLearning Objectives: \nIdentify the unique operational and reporting needs of associations and nonprofits that influence ERP requirements. \nEvaluate ERP vendors based on industry experience\, system flexibility\, and nonprofit-specific features. \nAnalyze components of total cost of ownership (TCO)\, including licensing\, implementation\, training\, and ongoing support. \nDistinguish between must-have vs. nice-to-have features in the requirements gathering process. \nExplain the risks of poor data migration planning and the importance of early data cleanup and preparation. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n  \n 
URL:https://usteducation.org/event/top-10-things-to-know-about-erp-selection-implementation-for-associations-and-nonprofits/
LOCATION:zoom.us/j/97372033954
CATEGORIES:B2B/B2G,B2B/B2G IT
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Bryan25.png
ORGANIZER;CN="Bryan Hack":MAILTO:bryan@thebhconsultinggroup.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250916T110000
DTEND;TZID=America/New_York:20250916T120000
DTSTAMP:20260403T175151
CREATED:20250701T201800Z
LAST-MODIFIED:20250916T215036Z
UID:10000733-1758020400-1758024000@usteducation.org
SUMMARY:Navigating What’s Next: Preparing Associations for the Future of Change Management
DESCRIPTION:Course Description:  \nAs the association and nonprofit sectors continue to evolve\, organizations must be prepared to manage change not as an occasional event\, but as an ongoing\, strategic capability. Shifts in member expectations\, advances in technology\, workforce dynamics\, and external pressures are redefining how associations must approach transformation. Change management is no longer a reactive process — it is a proactive\, organization-wide discipline that will determine the future success of mission-driven organizations. \nJoin Daniel Elacqua and Christopher Maynard from Strategico Consultants for an engaging and forward-thinking discussion on the path ahead for associations. Together\, they will examine emerging trends influencing change management\, share insights into building resilient\, adaptable organizations\, and discuss how leadership\, culture\, and governance must evolve to support sustainable change. \n  \nLearning Objectives: \nDescribe the shifting dynamics that are making change management a strategic priority for associations and nonprofits. \nRecognize the core elements of a “change-ready” organizational culture. \nIdentify common pitfalls organizations face during change initiatives and discuss approaches to avoid them. \nExplore ways leadership and governance structures can better support sustainable change. \nGain awareness of practical tools and tactics that can support communication and engagement during change efforts. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/navigating-whats-next-preparing-associations-for-the-future-of-change-management/
LOCATION:zoom.us/j/94076393036
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/DanielChris25.png
ORGANIZER;CN="Daniel Elacqua":MAILTO:daniel@strategico-consultants.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250916T130000
DTEND;TZID=America/New_York:20250916T140000
DTSTAMP:20260403T175151
CREATED:20250425T152713Z
LAST-MODIFIED:20250916T215154Z
UID:10000708-1758027600-1758031200@usteducation.org
SUMMARY:Anchored in Wellness: Thriving Amidst the Complexity
DESCRIPTION:Course Description:  \nLife isn’t getting simpler. The demands are real\, the roles we carry are many\, and the pressure to keep it all together rarely lets up. But what if instead of waiting until we break\, we built lives designed to hold us steady—before the storm hits? \nThis keynote is about more than managing burnout—it’s about designing a life that makes space for complexity. Anchored in Wellness invites you to step back from the noise and ask: What am I building beneath me to keep me grounded when things get hard? We’ll explore what it means to cultivate real wellbeing: not as a list of to-dos\, but as a foundation you can return to. You’ll learn how to recognize early signs of strain\, strengthen your support network\, and take intentional steps toward a life that’s sustainable\, connected\, and aligned with your values. \nThis session isn’t focused on organizational wellness policies—it’s about you. But as we build our own wellness anchors\, we naturally create healthier cultures around us. Because how we show up ripples out. When we’re grounded\, we create space for others to thrive too. \nWhether you’re navigating stress\, craving more alignment\, or ready to lead your life with intention\, this keynote is a call to come home to yourself—and build something sturdy enough to anchor you through life’s complexity. \n  \nLearning Objectives: \nAssess your current wellness foundation by identifying the habits\, mindsets\, and supports that help or hinder your ability to stay grounded during stress and complexity. \nRecognize early signs of misalignment or burnout by learning to interpret physical\, emotional\, and behavioral indicators—before they escalate. \nDevelop a personal wellness strategy by selecting specific\, realistic actions that align with your values and can be integrated into daily life to create long-term sustainability. \nStrengthen your relational and environmental support systems by mapping key connections and intentionally investing in people and spaces that help you stay anchored. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/anchored-in-wellness-thriving-amidst-the-complexity/
LOCATION:zoom.us/j/94621347620
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/04/Steven25-1.png
ORGANIZER;CN="Steven Langer":MAILTO:steven@wellbydesign.ca
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250917T110000
DTEND;TZID=America/New_York:20250917T120000
DTSTAMP:20260403T175151
CREATED:20250805T193834Z
LAST-MODIFIED:20250917T193020Z
UID:10000765-1758106800-1758110400@usteducation.org
SUMMARY:Building a Contingency Plan for an Unexpected CEO Departure
DESCRIPTION:Course Description:  \nNonprofit organizations face many risks that can damage an organization’s hard-earned reputation\, deplete financial assets\, and generally cause operational mayhem. One often-ignored risk is the possibility of an unexpected departure of the “chief staff” position (CEO\, Executive Director\, etc.). Organizations that have risk mitigation procedures and contingency plans in place will fare better than organizations that are caught off guard. \nIn this presentation we will discuss actions and tactics you can use to lower risk and key success. We will discuss how to develop a set of contingency plans and document related action steps for an unexpected CEO departure through assembling basic risk mitigation procedures and tactical applications and documenting them in a formal written contingency plan. We will also discuss the important complimentary differences between organizational succession planning and CEO transition planning. We will conclude with a discussion on appointing an interim CEO allowing for time to work through a thoughtful 10-step CEO succession and transition plan. \n  \nLearning Objectives: \nIdentify key considerations for effectively responding to an unexpected CEO departure. \nAnalyze potential risks that may arise when the CEO position is vacant and how to mitigate these risks both to operational continuity and the organization’s reputation. \nDescribe the essential components of a contingency plan designed to ensure smooth interim operations and communication during executive leadership transitions. \nDifferentiate between organizational succession planning and CEO transition planning\, and explain how appointing an interim CEO supports a structured\, 10-step succession and transition process. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/building-a-contingency-plan-for-an-unexpected-ceo-departure/
LOCATION:zoom.us/j/94709494504
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/MichaelPaul25.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250917T130000
DTEND;TZID=America/New_York:20250917T140000
DTSTAMP:20260403T175151
CREATED:20250908T164756Z
LAST-MODIFIED:20250917T193035Z
UID:10000784-1758114000-1758117600@usteducation.org
SUMMARY:Code of Ethics – An Association’s North Star
DESCRIPTION:COURSE DESCRIPTION: \nA Code of Ethics articulates the values of your organization and expresses the ideal standards of ethical behavior expected of those we work with and for. As such\, a well defined and articulated Code of Ethics can serve as both a governance tool and a strategic management tool. Join us for an engaging discussion on how a Code of Ethics can enhance your organization and help you to become a more effective leader\, while gaining one CAE Ethics credit. \n  \nLEARNING OBJECTIVES: \nLearn key ethical principles and guidance on the expected standards of behavior \nLearn the basics of an Ethical Decision Making framework and ethical considerations \nLearn real world applications through case study discussions \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/code-of-ethics-an-associations-north-star/
LOCATION:zoom.us/j/92011763405
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/09/Linn-Wheeling.png
ORGANIZER;CN="Linn Wheeling%2C MBA%2C CAE":MAILTO:engagement@naturopathic.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250918T110000
DTEND;TZID=America/New_York:20250918T120000
DTSTAMP:20260403T175151
CREATED:20250722T195229Z
LAST-MODIFIED:20250918T175016Z
UID:10000750-1758193200-1758196800@usteducation.org
SUMMARY:How Engagement & Technology Drove 4\,000% Growth
DESCRIPTION:Course Description:  \nWhat does 4\,000% growth look like—and more importantly\, how do you achieve it in today’s fast-moving\, distraction-filled world? In this powerful and energizing session\, Tom Morrison\, CEO of the Metal Treating Institute and Dave Will\, Founder of PropFuel\, will share with you the keys behind the A.L.I.V.E. framework that has propelled MTI’s 4\,000% growth since 2007. Discover how a bold blend of engagement strategies\, smart technology and willingness to take risk propelled MTI’s value to engage over 80% of their members into their key member touch points. \n  \nLearning Objectives: \nDesign value proposition that drives engagement \nApply one exercise every board should do at their next strategy session \nAnalyze outlying Influences impacting memberships \nIdentify key technologies to scale engagement in a labor shortage environment \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/how-engagement-technology-drove-4000-growth/
LOCATION:zoom.us/j/94051182206
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/TomDave25-1.png
ORGANIZER;CN="Tom Morrison":MAILTO:tom@heattreat.net
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250918T130000
DTEND;TZID=America/New_York:20250918T140000
DTSTAMP:20260403T175151
CREATED:20250706T150056Z
LAST-MODIFIED:20250918T184833Z
UID:10000734-1758200400-1758204000@usteducation.org
SUMMARY:Reacting vs. Responding: Why It Matters to Sponsorship Success
DESCRIPTION:Course Description:  \nIn the dynamic world of nonprofit and association sponsorship\, how you communicate with sponsors is just as critical as what you communicate. When unexpected feedback\, challenging questions\, or sudden requests arise\, your first instinct might be to react — fast and emotionally. But learning to respond instead — with intention\, confidence\, and clarity — can transform those tough moments into opportunities to build trust and strengthen your partnerships. \nIn this engaging webinar\, you’ll explore why our brains are wired to react\, how to rewire your habits\, and practical strategies to shift from reactive to responsive communication. Join us to develop a sponsor-centered mindset that will give your organization a powerful competitive edge. \n  \nLearning Objectives: \nUnderstand the neuroscience behind why we tend to react under pressure — and how to consciously shift to a response mindset. \nLearn and apply 7 proven strategies to move from reactive communication to intentional\, trust-building responses.\n \nStrengthen your confidence in managing tough sponsor conversations\, giving you and your team a distinct advantage in sustaining and growing sponsorship relationships.\n \n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/reacting-vs-responding-why-it-matters-to-sponsorship-success/
LOCATION:zoom.us/j/91384472021
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Non-Dues Revenue
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Lori25.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250923T110000
DTEND;TZID=America/New_York:20250923T120000
DTSTAMP:20260403T175151
CREATED:20250731T123351Z
LAST-MODIFIED:20250923T200041Z
UID:10000759-1758625200-1758628800@usteducation.org
SUMMARY:Modern Governance in Action: Strengthening Boards for Today’s Challenges
DESCRIPTION:Course Description:  \nStrong board governance is the foundation of nonprofit and association success—but it must evolve to meet current needs. This webinar will explore key governance practices that support transparency\, accountability\, and strategic alignment. We’ll examine core topics such as board size\, term limits\, and the importance of regular Bylaws review\, as well as effective board member training and orientation. \nIn addition\, we’ll address emerging issues facing boards today\, including the implications of artificial intelligence on governance responsibilities and oversight\, and how associations are approaching diversity\, equity\, and inclusion (DEI) commitments in a shifting cultural and political landscape. Participants will leave with a practical understanding of how to strengthen board structures while navigating new and complex challenges. \n  \nLearning Objectives: \nAnalyze the impact of board size and term limits on governance effectiveness and decision-making\, and identify strategies for optimizing these factors. \nDevelop a framework for conducting regular Bylaws reviews to align with organizational needs and evolving legal and practical standards. \nUnderstand the importance of board member training\, orientation\, and the partnership between the board and the executive director in creating a cohesive leadership team. \n\nEvaluate emerging governance considerations related to artificial intelligence and DEI\, and formulate strategies for board engagement and oversight in these evolving areas.\n \n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/modern-governance-in-action-strengthening-boards-for-todays-challenges/
LOCATION:zoom.us/j/98629079760
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Rich25.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250923T130000
DTEND;TZID=America/New_York:20250923T140000
DTSTAMP:20260403T175151
CREATED:20250718T192712Z
LAST-MODIFIED:20250923T201505Z
UID:10000748-1758632400-1758636000@usteducation.org
SUMMARY:Leveraging AI Assistant & Agents to Enhance Staff Efficiency and Member Value
DESCRIPTION:Course Description:  \nMany association and society leaders remain hesitant to embrace AI\, but ignoring it won’t make it go away – it will only put your organization behind the curve. The fact is\, with the right approach\, AI has the potential to save countless hours on repetitive tasks and increase the value you provide to members. Whether you’re an AI advocate or a skeptic\, join this insightful session to learn how AI can streamline your operations and support (not replace) the important work you’re doing for your members. We’ll explore: \n\n– The growth and limitations of large language models (LLMs)\n– The importance of fine-tuning and retrieval augmented generation (RAG)\n– Definitions and uses for AI Agents and Agentic AI\n– Practical AI uses to streamline your operations and empower your staff\n– How AI can help you enhance your member experience without sacrificing the personal touch \n  \nLearning Objectives: \nGain insights into the development and capabilities of LLMs\, including their strengths and weaknesses in various applications. \nDiscover how AI can enhance efficiency and save time by automating repetitive tasks\, improving operational efficiency\, and freeing up staff time for more strategic initiatives. \nMaster strategies to leverage AI in improving member interactions and services\, ensuring that the personal connection remains intact while increasing overall member value. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/leveraging-ai-assistant-agents-to-enhance-staff-efficiency-and-member-value/
LOCATION:zoom.us/j/91424412396
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Greg25.png
ORGANIZER;CN="Greg Pollack":MAILTO:gpollack@higherlogic.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250924T110000
DTEND;TZID=America/New_York:20250924T120000
DTSTAMP:20260403T175151
CREATED:20250917T175612Z
LAST-MODIFIED:20250924T193555Z
UID:10000789-1758711600-1758715200@usteducation.org
SUMMARY:The Modern Audit-Ready Association
DESCRIPTION:Course Description:  \nThe annual audit doesn’t have to be a stressful\, time-consuming process. In this session\, we’ll explore what it means for associations to be truly “audit-ready” in today’s environment. Drawing on real-world experience preparing nonprofit and association clients for their audits (and having conducted audits in a past life as well!)\, we’ll discuss common challenges organizations face\, from reconciling revenue and grants to documenting internal controls\, and share practical strategies for building strong processes throughout the year. Participants will also see how technology and modern accounting practices can streamline audit preparation\, reduce risk\, and create efficiencies that benefit both management and the board. You’ll leave with a roadmap to transform your audit from a once-a-year scramble into a tool that efficiently demonstrates financial health. \n  \nLearning Objectives: \nUnderstand what it means to be “audit-ready”: Learn the key practices that reduce last-minute surprises and ensure your organization is prepared for an external audit. \nIdentify common audit pain points and how to prevent them: Explore areas like revenue recognition\, grant reporting\, deferred revenue\, reconciliations\, and internal controls\, and how to proactively address them. \nApply practical strategies to strengthen internal controls and documentation: Gain insights into building sustainable processes for approvals\, segregation of duties\, and audit trail maintenance. \nLeverage technology and modern accounting practices: See how tools like cloud-based accounting systems\, workflow automation\, and dashboards can streamline audit preparation and enhance transparency. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/the-modern-audit-ready-association/
LOCATION:zoom.us/j/99637175117
CATEGORIES:Accounting,ASSOCIATIONS & NONPROFITS,Finance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/09/Yevgeniy25.png
ORGANIZER;CN="Yevgeniy Sukhenko":MAILTO:ysukhenko@grfcpa.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250924T130000
DTEND;TZID=America/New_York:20250924T140000
DTSTAMP:20260403T175151
CREATED:20250612T182059Z
LAST-MODIFIED:20250924T194535Z
UID:10000724-1758718800-1758722400@usteducation.org
SUMMARY:Future-Ready Associations: Navigating Today’s Defining Trends
DESCRIPTION:Course Description:  \nJoin us for an insightful webinar unpacking the four critical trends transforming how associations operate\, engage members\, and deliver value. Backed by findings from McKinley Advisors’ latest Trends Survey of 114 association executives\, this session will reveal how successful organizations are adapting to meet the moment and staying ahead of the curve. \nWe’ll explore: \nAI & Technological Transformation: Embracing innovation without losing focus \nWorkforce Challenges: Responding to evolving expectations and talent needs \nRegulatory Complexity & Political Uncertainty: Navigating risk and opportunity \nShifting Business Conditions: Repositioning for resilience and relevance \nDiscover how to turn disruption into opportunity for your association and the members you serve. \n  \nLearning Objectives: \nApply proven approaches for tackling today’s biggest challenges \nRecognize what’s top of mind for association leaders \nUse tools to align your strategy with the realities of a rapidly changing environment \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/future-ready-associations-navigating-todays-defining-trends/
LOCATION:zoom.us/j/96256331491
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/06/MeenaKristi25.png
ORGANIZER;CN="Meena Dayak%2C M.A.":MAILTO:mdayak@mckinley-advisors.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250925T110000
DTEND;TZID=America/New_York:20250925T120000
DTSTAMP:20260403T175151
CREATED:20250328T104651Z
LAST-MODIFIED:20250925T202247Z
UID:10000693-1758798000-1758801600@usteducation.org
SUMMARY:Building Bridges: The Power of Mentorship
DESCRIPTION:Course Description:  \nJoin Sam Bush and Lauren Castloo for an engaging discussion on the impact of mentorship. This session explores the mentor-mentee journey from multiple perspectives: Sam’s transition from mentee to mentor\, and Lauren’s experience being mentored by Sam. \nDiscover actionable strategies for fostering impactful mentorship\, building professional connections\, and driving career growth. Attendees will gain insights on navigating challenges\, enhancing skills\, and creating a supportive network. \n  \nLearning Objectives: \nExplore actionable strategies for fostering impactful mentorship to support career growth. \nLearn how to build meaningful professional connections that enhance skills and create long-term opportunities. \nGain insights on navigating mentorship challenges and creating a supportive network for personal and professional development. \n  \nThis event is eligible for CPE/CAE credit \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/building-bridges-the-power-of-mentorship-in-dynamics/
LOCATION:zoom.us/j/92517675709
CATEGORIES:Business Strategy,MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/03/SamLauren25-1-2.png
ORGANIZER;CN="Sam Bush":MAILTO:ambusheddigital@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250925T130000
DTEND;TZID=America/New_York:20250925T143000
DTSTAMP:20260403T175151
CREATED:20250805T175028Z
LAST-MODIFIED:20250925T202308Z
UID:10000762-1758805200-1758810600@usteducation.org
SUMMARY:AI Stewardship: What Association Boards Must Know
DESCRIPTION:Course Description:  \nFiduciary responsibility and the duty of foresight require boards to operate at the center of their associations’ AI decision-making. \nArtificial intelligence (AI) is the most perilous technology paradigm associations have considered for adoption in their history. Not only does AI create myriad significant risks for our community’s organizations\, it is inflicting daily harm on human beings\, including current association stakeholders. If boards agree to AI use in their associations\, they must fulfill their obligations for building robust AI governance and sustaining vigilant AI stewardship to create the conditions for ethical\, purposeful and responsible AI adoption. Given everything we know about AI today and in the years ahead\, this is the only defensible pathway forward. \nThis session is a high-stakes briefing for association board directors/officers\, chief staff executives/CXOs\, and other association community contributors on what is required of our community\, its organizations\, and their stewards and decision-makers with respect to AI adoption. \n  \nLearning Objectives: \nUnderstand the most critical issues in AI development and diffusion over the next 12-18 months. \nExplain the full range of risks and harms created by AI technologies today and their implications for association stakeholders. \nFocus organizational attention on creating the conditions for ethical\, purposeful\, and responsible AI adoption. \nCollaborate with other association contributors to begin building robust AI governance and sustainable board AI stewardship. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/ai-stewardship-what-association-boards-must-know/
LOCATION:zoom.us/j/93235195255
CATEGORIES:ASSOCIATIONS & NONPROFITS,Ethics
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/Jeff25-1-1.png
ORGANIZER;CN="Jeff De Cagna":MAILTO:jeff@foresightfirst.io
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250930T130000
DTEND;TZID=America/New_York:20250930T140000
DTSTAMP:20260403T175151
CREATED:20250716T194822Z
LAST-MODIFIED:20251001T134836Z
UID:10000745-1759237200-1759240800@usteducation.org
SUMMARY:A Critical Point: Mental Health for Association CEOs
DESCRIPTION:Course Description:  \nLeading an association can be deeply rewarding—yet as a chief staff executive\, the physical and emotional demands often come at great personal cost. Drawing on insights from a recent survey of nearly 150 CSEs\, this webinar uncovers stark realities: 85% report negative impacts on their health\, 60% struggle with sleep\, and nearly one in five have experienced workplace-related mental health challenges. This practical session blends data with real-world strategies for building healthier work habits\, establishing boundaries\, nurturing board awareness\, and reshaping governance culture—empowering association CEOs and CSEs to lead sustainably while modeling well-being for their entire organization. \n  \nLearning Objectives: \nInterpret the data — Describe the prevalence and impact of stress\, burnout\, sleep issues\, and physical strain among C-suite executives. \nSet and maintain healthy boundaries — Apply strategies to protect work–life integration\, even within demanding board and stakeholder environments. \nEngage boards and governance — Advocate effectively for supportive governance structures and policies that embed executive well-being. \nNormalize well-being conversations — Use language and forums to destigmatize mental health in the executive suite. \nImplement practical habits and systems — Identify at least three individual and organizational tactics—from peer networks\, sabbaticals\, to sleep hygiene—that reinforce sustainable leadership. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/a-critical-point-mental-health-for-association-ceos/
LOCATION:zoom.us/j/94235084640
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/TaraLindsayAdamSilvia25-1.png
ORGANIZER;CN="Tara Puckey%2C MBA%2C CAE%2C CMP":MAILTO:tara@rtdna.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250930T150000
DTEND;TZID=America/New_York:20250930T160000
DTSTAMP:20260403T175151
CREATED:20250826T191801Z
LAST-MODIFIED:20251001T134838Z
UID:10000778-1759244400-1759248000@usteducation.org
SUMMARY:Video Relationship Management: The New Era of Connection and Engagement
DESCRIPTION:Course Description:  \nIn a world where inboxes are full and audiences are tuning out\, how do you break through? This session introduces Video Relationship Management (VRM)\, a category pioneered to restore trust and attention through authentic\, scalable video. We’ll unpack the principles of VRM\, which include video at the core\, co-creation over control\, lifecycle integration\, and systemized scalability—and why they matter now more than ever. Using ASAE’s adoption of VRM as a case study\, you’ll see firsthand how associations can elevate member voices\, extend event impact\, and create lasting connections. Walk away with practical strategies and inspiration to reimagine how your organization builds relationships in the age of distraction. \n  \nLearning Objectives: \nBy the end of this session\, participants will be able to: \nDefine Video Relationship Management (VRM): Understand what VRM is\, how it differs from traditional video strategies\, and why it represents a new category of engagement. \nRecognize the Value of Authentic Video: Learn how co-created\, human-centered video outperforms scripted or outsourced production in building trust and driving measurable results. \nSee Lifecycle Integration in Practice: Explore how VRM can power engagement across the entire relationship journey—from welcome to renewal\, pre-event buzz to post-event legacy. \nEvaluate a Real Case Study: Gain insights from how ASAE has implemented VRM to amplify member voices\, boost engagement\, and set a new standard for association storytelling. \nApply Key Takeaways to Their Own Organization: Identify opportunities to activate VRM principles immediately\, regardless of budget or staff size. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/video-relationship-management-the-new-era-of-connection-and-engagement/
LOCATION:zoom.us/j/91766849004
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/09/Dan25-1.png
ORGANIZER;CN="Dan Piva":MAILTO:dan.piva@gathervoices.co
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251001T110000
DTEND;TZID=America/New_York:20251001T120000
DTSTAMP:20260403T175151
CREATED:20250411T063040Z
LAST-MODIFIED:20251001T203848Z
UID:10000696-1759316400-1759320000@usteducation.org
SUMMARY:The Power of PsyCap
DESCRIPTION:Course Description:  \nDiscover how Psychological Capital (PsyCap)—hope\, efficacy\, resilience\, and optimism—can transform the volunteer experience and strengthen organizational impact. Grounded in research\, this session explores how cultivating PsyCap among volunteers leads to higher satisfaction\, deeper engagement\, and stronger retention. Attendees will gain actionable insights and practical strategies to foster a thriving volunteer culture\, backed by data and real-world application. \n  \nLearning Objectives: \nDefine the core components of Psychological Capital (PsyCap) and explain their relevance to volunteer motivation\, satisfaction\, and retention. \nIdentify practical tools for fostering a strengths-based volunteer culture that builds resilience and optimism across teams. \nEvaluate the impact of PsyCap-focused engagement efforts on volunteer performance\, satisfaction\, and organizational alignment. \nDesign volunteer engagement initiatives that integrate PsyCap principles to support long-term organizational goals. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/the-power-of-psycap/
LOCATION:zoom.us/j/96088380653
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/04/Nicole25-1.png
ORGANIZER;CN="Nicole Rudner%2C CAE%2C DBA":MAILTO:nrudner@terralex.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251001T130000
DTEND;TZID=America/New_York:20251001T140000
DTSTAMP:20260403T175151
CREATED:20250509T171045Z
LAST-MODIFIED:20251001T204210Z
UID:10000714-1759323600-1759327200@usteducation.org
SUMMARY:U-Turn: From Outstanding to Standing Out in a Competitive Marketplace
DESCRIPTION:Course Description:  \nWinning organizations market the problem\, not just the solution. And members and prospects will believe that the organization BEST able to articulate their problem is the one best positioned to provide the best solution. So don’t fall in love with your solutions (your publications\, conferences\, education\, advocacy efforts\, etc.); rather\, fall in love with the PROBLEM your association solves by making a U-Turn. \n  \nLearning Objectives: \nExplain why quality and service excellence are no longer differentiators; they’re core expectations \nExplain why a difference of KIND always beats a difference of DEGREE \nAnalyze your association’s core value proposition to determine what it is truly offering members. \nDemonstrate how to speak relationally to your members rather than transactionally \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/u-turn-from-outstanding-to-standing-out-in-a-competitive-marketplace/
LOCATION:zoom.us/j/92295206137
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/05/Michael25-3.png
ORGANIZER;CN="Michael DiFrisco%2C CAE":MAILTO:michaeld@aacd.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251002T110000
DTEND;TZID=America/New_York:20251002T120000
DTSTAMP:20260403T175151
CREATED:20250805T182229Z
LAST-MODIFIED:20251002T180019Z
UID:10000763-1759402800-1759406400@usteducation.org
SUMMARY:The Psychology of AI Adoption
DESCRIPTION:Course Description:  \nIn this session\, participants will explore the future of AI implementation through both a strategic and psychological lens. The presentation begins by outlining emerging expectations for AI use across industries\, setting the stage for thoughtful adoption. Attendees will then dive into foundational psychological principles that shape how humans adopt technology like AI. Finally\, the session connects these insights to practical outcomes: how understanding value exchange and experience design fosters stronger collaboration\, accelerates adoption\, and unlocks sustainable value from AI technologies. \n  \nLearning Objectives: \nIdentify emerging expectations for AI implementation and use. \nExplain the psychological principles essential to AI value-creation. \nAnalyze how these principles lead to AI adoption and collaboration. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/the-psychology-of-ai-adoption/
LOCATION:zoom.us/j/95048450786
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/JC25.png
ORGANIZER;CN="JC Quintana":MAILTO:jc@jcquintana.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251002T130000
DTEND;TZID=America/New_York:20251002T140000
DTSTAMP:20260403T175151
CREATED:20250722T201519Z
LAST-MODIFIED:20251003T144151Z
UID:10000752-1759410000-1759413600@usteducation.org
SUMMARY:Beyond the Coffee Break: 7 Ways to Spark Real Engagement at Events
DESCRIPTION:Course Description:\n \nEvents often leave engagement to chance rather than planning for it — even though the engagement side of an event may account for half of its success! This hands-on session introduces seven practical\, replicable tactics to increase engagement and make networking more meaningful at association conferences\, chapter meetings\, expos\, and more. Whether you’re planning a major annual meeting or a local member gathering\, you’ll learn how to go beyond the usual coffee breaks and receptions to build stronger connections\, build community\, and ensure people leave feeling it was worth their time. You’ll try out these techniques during the workshop and walk away ready to apply them at your next event.\n \n \nLearning Objectives:\n \nIdentify common limitations of traditional event networking formats such as coffee breaks and receptions\n \nDescribe seven practical tactics to enhance engagement at association events of all sizes.\n \nDemonstrate selected engagement techniques during the session to increase attendee interaction and connection.\n \nBe able to implement engagement strategies that build community and increase perceived value at future events\n \n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n \n\n  \n\n\n 
URL:https://usteducation.org/event/beyond-the-coffee-break-7-ways-to-spark-real-engagement-at-events/
LOCATION:zoom.us/j/95684606796
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/Lee25.png
ORGANIZER;CN="Lee Gimpel":MAILTO:lee@bettermeetings.expert
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251007T110000
DTEND;TZID=America/New_York:20251007T120000
DTSTAMP:20260403T175151
CREATED:20250722T194051Z
LAST-MODIFIED:20251008T053401Z
UID:10000749-1759834800-1759838400@usteducation.org
SUMMARY:From Tourists to Townspeople: Turning Newcomers Into Belongers
DESCRIPTION:Course Description:  \nWhy do people join your association—and what truly makes them stay? \nIn this fun\, strategy-rich webinar\, we’ll explore how members evolve from curious “tourists” to committed “townspeople” and how associations can guide that journey with intentional community-building and digital engagement. Inspired by the game Catan\, we’ll show how to use your marketing strategy as the roadmap to foster identity\, connection\, and long-term belonging. Because membership isn’t just about transactions—it’s about transformation. \n  \nLearning Objectives: \nDefine the three stages of member engagement—Tourist\, Settler\, and Townsperson—and identify the key motivations and risks at each phase. \nApply marketing and digital strategies tailored to each member type\, including segmentation\, automation\, and personalized content. \nDesign a member experience that fosters belonging through identity-based storytelling\, feedback loops\, and progression pathways. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/from-tourists-to-townspeople-turning-newcomers-into-belongers-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/94923953417
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/JessicaRhoni25.png
ORGANIZER;CN="Jessica Richardson":MAILTO:jrichardson@aai.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251007T130000
DTEND;TZID=America/New_York:20251007T140000
DTSTAMP:20260403T175151
CREATED:20250912T134712Z
LAST-MODIFIED:20251008T053018Z
UID:10000788-1759842000-1759845600@usteducation.org
SUMMARY:The Association Playbook for the AI Powered Web: Making Your Website Work Smarter
DESCRIPTION:Course Description:  \nAI is transforming how people find and interact with information\, but it won’t magically fix your website. \nJoin us as we cover the essential steps associations need to thrive on the AI-powered web. From building a strategy and structuring content to implementing schema\, benchmarking performance\, and answering your audience’s biggest questions\, you’ll leave with a clear playbook for a smarter website. \n  \nLearning Objectives: \nExplain the strategic foundation for an AI-ready website. \nApply methods to identify\, create\, and structure content for maximum visibility. \nDevelop a practical playbook for implementation\, measurement\, and growth \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99194815364
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/09/RayChris25.png
ORGANIZER;CN="Chris Yoko":MAILTO:Chris@yokoco.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251008T110000
DTEND;TZID=America/New_York:20251008T120000
DTSTAMP:20260403T175151
CREATED:20250808T131732Z
LAST-MODIFIED:20251008T194859Z
UID:10000766-1759921200-1759924800@usteducation.org
SUMMARY:The 4 Secrets of Increased Employee Retention & Engagement:  Attraction\, Attention\, Appreciation & Application
DESCRIPTION:Course Description:  \nParticipants will learn about the power of the Attraction\, Attention\, Appreciation as the basis for creating a positive workplace culture that creates sustainable success\, while increasing engagement and retention through practical Application of the 3 A’s. \n  \nLearning Objectives: \nDescribe how Attraction\, Attention\, and Appreciation shape a thriving workplace culture. \nIdentify ways the 3 A’s boost employee engagement and retention. \nApply the 4 A’s framework to address real workplace challenges. \nCreate a simple plan to sustain success through intentional Application. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/the-4-secrets-of-increased-employee-retention-engagement-attraction-attention-appreciation-applicationfree-cpe-credit-free-cae-credit-2/
LOCATION:zoom.us/j/98160895432
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/08/Paul25.png
ORGANIZER;CN="Paul Glover":MAILTO:paul@paulglovercoaching.com
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