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X-WR-CALDESC:Events for UST Education
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211202T110000
DTEND;TZID=America/New_York:20211202T123000
DTSTAMP:20260513T172755
CREATED:20220328T190307Z
LAST-MODIFIED:20231002T155524Z
UID:10000043-1638442800-1638448200@usteducation.org
SUMMARY:W218: 15 Ways to Take Your Newsletter to the Next Level
DESCRIPTION:How can you be sure your newsletter is being used to its full capabilities and providing your members with the most cutting edge knowledge?\n \n\n\nMany organizations still struggle with email newsletter marketing. They don’t want to send information that is out-of-date and irrelevant but lag behind in keeping their emails current. Email newsletters are a great way to share industry news with your members\, but a lot has changed in the world of email. Join us and learn how to use email newsletter marketing to engage your members about current topics and industry trends\, newsletter best practices\, increasing engagement\, curating outside content and automation.\nLEARNING OBJECTIVES \n\n\n\nIdentify ways to leverage new technologies to make your email newsletter more sophisticated.\nGet some useful ideas for maximizing your newsletter real estate.\nLearn how to leverage the fundamentals of email engagement for your newsletter.
URL:https://usteducation.org/event/w218-15-ways-to-take-your-newsletter-to-the-next-level/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Erica-1-1.png
ORGANIZER;CN="Erica Salm Rench%2C MBA":MAILTO:erica@sidecar.ai
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211207T110000
DTEND;TZID=America/New_York:20211207T123000
DTSTAMP:20260513T172755
CREATED:20220328T190307Z
LAST-MODIFIED:20231013T180431Z
UID:10000042-1638874800-1638880200@usteducation.org
SUMMARY:5 Digital Non-Dues Revenue Models that work for both Members AND Sponsors
DESCRIPTION:In this webinar\, you will see proven models that are truly sustainable.  Why\, because they provide high value content for members while also generating sponsor support and non-dues revenue.  And\, they are repeatable and sustainable. \n\n\nLEARNING OBJECTIVES \n\n\n\nCreating Digital Sponsorships that also create high value for members\nThe value of planning your digital content calendar and your sponsorship model at the same time\nMeasuring the value for both members and sponsors and using this data to continually improve
URL:https://usteducation.org/event/5-digital-non-dues-revenue-models-that-work-for-both-members-and-sponsors/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-13.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211208T130000
DTEND;TZID=America/New_York:20211208T143000
DTSTAMP:20260513T172755
CREATED:20220328T190307Z
LAST-MODIFIED:20231013T173903Z
UID:10000041-1638968400-1638973800@usteducation.org
SUMMARY:Cyber Insurance Market: Issues and Insurance Implications
DESCRIPTION:The cyber insurance market has changed drastically in just the last five months\, and you need to know how to position your organization for market increases and corrections. This webinar will cover the must-knows of IT cyber insurance woes and how best to mitigate them. \nHear lessons learned and best practices from a panel of experts that includes a CFO\, CIO\, Insurance Broker and Carrier. \n\n\nLEARNING OBJECTIVES \n\n\n\nUnderstand the reasons why your organization needs cyber insurance.\nUnderstand how much coverage you may need based on my budget size\nLearn how to file and manage a cyber insurance claim.\nDiscover tools and resources to protect your organization from cyber attacks.
URL:https://usteducation.org/event/cyber-insurance-market-issues-and-insurance-implications/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-12.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211209T150000
DTEND;TZID=America/New_York:20211209T163000
DTSTAMP:20260513T172755
CREATED:20220328T190307Z
LAST-MODIFIED:20231013T165431Z
UID:10000040-1639062000-1639067400@usteducation.org
SUMMARY:Best Budgeting System to Implement for Your Organization
DESCRIPTION:Proactive Organizations are Being Aggressive with Budget Innovation\, Interaction and Changes\n \nThe past 18 Months have been unpredictable and have impacted budgets in both positive and negative directions. Budget tactics and systems need to evolve and change to stay relevant\, be value-added while also supporting enterprise risk management (ERM) efforts. We will discuss a number of key budget innovation tactics that will be useful in supercharging your budgets and making them more effective at enhancing sustainability\, supporting mission\, and improving financial health.\n \n\nLEARNING OBJECTIVES\n\n\nLearn how capital budgets have an important role\nLearn how to stress test funding\nLearn more about creating a culture of budget projections – engaging staff\nLearn how to apply phase-in strategies to triumph over uncertainty and gain acceptance\nLearn how using operating reserves during a time of uncertainty
URL:https://usteducation.org/event/best-budgeting-system-to-implement-for-your-organization/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-11.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211214T130000
DTEND;TZID=America/New_York:20211214T143000
DTSTAMP:20260513T172755
CREATED:20220328T190307Z
LAST-MODIFIED:20231013T173109Z
UID:10000039-1639486800-1639492200@usteducation.org
SUMMARY:Year-end Close Checklist: Closing Out Your Fiscal Year Effectively
DESCRIPTION:Do you need a refresher on how to prepare your nonprofit / association for year-end?  It may surprise you to know that the key to a seamless accounting year-end close is monthly cadence.  But what are all the pieces required to organize your accounting?  Join The McKelvey Group’s webinar as we review our methodology for closing the fiscal year for nonprofits.  We will cover items in our Year-End Close Checklist and share our best practices for ensuring a smooth tax filing for your nonprofit / association. \n\n\nLEARNING OBJECTIVES \n\n\n\nLearn all the items necessary to successfully close the fiscal year\nGain helpful suggestions on how to prepare a budget for the following year\nKnow what to provide the tax preparer for the 990 tax filing\nUnderstand the importance of contribution receipts and system backups
URL:https://usteducation.org/event/year-end-close-checklist-closing-out-your-fiscal-year-effectively/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-10.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211215T130000
DTEND;TZID=America/New_York:20211215T143000
DTSTAMP:20260513T172755
CREATED:20220328T190108Z
LAST-MODIFIED:20220831T183911Z
UID:10000022-1639573200-1639578600@usteducation.org
SUMMARY:W222: Stop Creeping Out Your Members: How to Connect in a New Age of Privacy Expectations (and Worthless Open Rates)
DESCRIPTION:Perceptions around digital privacy have evolved\, and consumers are responding; already\, 96 percent of U.S. users are opting out of Apple’s permission-to-track option. Across industries and especially in member-based organizations\, consumers want (deserve!) a more human\, personal experience with their intentional input.\nUntil recently\, messaging has been based mostly on what consumers do (their behaviors\, purchases and internet browsing)\, gathered through 1st\, 2nd and 3rd party data sources. From there\, a lot of guesswork happens: if they’re at this stage in their career\, they want this\, if they visited this web page\, they probably want that. This segmentation is an estimation at best and makes your organization seem like a Peeping Tom at worst.\nInstead of following your members\, tracking what they do and then guessing what they want\, what if you just asked them in real time and acted on it? That’s what American Academy of Pediatrics (AAP) did to better engage their members\, and it laid the groundwork for a whole new engagement strategy. Within just a few months\, the AAP put together multiple campaigns that increased recruitment numbers\, gathered valuable information\, and inspired a list of future campaigns to further strengthen their member interactions and communications.\nJoin us to explore how member attitudes\, needs and wants are changing… and why your email open rate metric can be tossed in the trash for more meaningful measures of engagement.\n \nLEARNING OBJECTIVES\n\n\n Explore how changes in perception of privacy are affecting associations.\n Learn why zero-party data is becoming more important than other data sources in engaging individuals throughout the member lifecycle.\n Analyze how your organization’s communications strategy can be reshaped to align with changes in members’ perception of privacy and communication preferences.\n\n\n 
URL:https://usteducation.org/event/w222-stop-creeping-out-your-members-how-to-connect-in-a-new-age-of-privacy-expectations-and-worthless-open-rates/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-2.png
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211223T110000
DTEND;TZID=America/New_York:20211223T123000
DTSTAMP:20260513T172755
CREATED:20220328T190339Z
LAST-MODIFIED:20240531T213412Z
UID:10000051-1640257200-1640262600@usteducation.org
SUMMARY:How to Write an RFP for Merchant Services | Key Considerations
DESCRIPTION:Improve your business process and net income by knowing what goes into a RFP (request for proposal) for merchant services. \n \n\n\n\nWhat Criteria Should Every Merchant Services RFP Contain and Why Does it Matter? \nYour credit card processing fees are a top ten-line item in your General Ledger. When releasing an RFP to evaluate new merchant service providers\, knowing how the credit card industry works is crucial. Your fiduciary obligation and reputation are on the line. With compliance standards to meet\, and risks to mitigate\, there is much to understand. We will demystify the credit card processing flow\, players\, terminology\, and musts to consider. You will leave feeling prepared to write your RFP and EVALUATE your perspective merchant service providers based on the criteria most important for your organization. We will evaluate how to identify the gaps in your current payments ecosystem and supply you with the questions to ask to reduce these issues in your future state. \n1. Knowing What You Don’t Know \n2. Terminology of the Industry and the Flow of Payments \n3. Capturing Your Current State Through GAP Analysis \n4. Risk Mitigation (PCI Compliance\, Fraud) \n5. How to Compare Pricing and Find Hidden Fees \n6. Putting it All Together: Writing the RFP with Your Future State in Mind \n\nLEARNING OBJECTIVES \n\n\n\nTo give your organization a higher level of understanding of payment processing and equip you to make the most educated/informed decision on your payment processor/merchant services selection.\nTo provide you with important recommendations that will assist your progress in creating an omnichannel payments ecosystem.\nTo create a working framework that your Association can use to effectively evaluate future Processors while taking into consideration your current business process.
URL:https://usteducation.org/event/how-to-write-an-rfp-for-merchant-services-key-considerations/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Finance,Finance,Payments/PCI Compliance,Payments/PCI Compliance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-23.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211230T110000
DTEND;TZID=America/New_York:20211230T123000
DTSTAMP:20260513T172755
CREATED:20220328T190250Z
LAST-MODIFIED:20231013T173704Z
UID:10000034-1640862000-1640867400@usteducation.org
SUMMARY:Implementing ASC 842 Lease Accounting for Your Business
DESCRIPTION:Accounting Standards Codification (ASC) 842  – Leases is almost effective for nonpublic companies and certain not-for-protfits. In this session we’ll cover the scope\, adoption method\, key provision and why any of this matters to you. Including impacts on the statement of financial position\, financial ratio\, and covenants. We’ll go over what you need to know to make sure you understand how leases are classified under ASC 842 and provide examples and illustrations on how to initially calculate and subsequently measure leases under this new standard. \n\nLEARNING OBJECTIVES\n\n\nYou will be able to identify which transactions/agreements are within the scope of ASC 842.\nYou will be able to explain the adoption method\, initially calculations and subsequent measurements.\nYou will be able to recognize the difference between finance\, operating and short-term lease classifications.\nYou will be able to identify lease and non-lease components.\nYou will be able to explain presentation and disclosures requirements.
URL:https://usteducation.org/event/implementing-asc-842-lease-accounting-for-your-business/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-5.png
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