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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220504T110000
DTEND;TZID=America/New_York:20220504T123000
DTSTAMP:20260609T184134
CREATED:20220527T145910Z
LAST-MODIFIED:20231013T172801Z
UID:10000114-1651662000-1651667400@usteducation.org
SUMMARY:How to Increase User Engagement Through Personalization
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nAre you still communicating to members as segments\, based on their behaviors and transactions? Or to The Market of One? \nEach individual in your community\, member or not\, has her own set of needs that your association is trying to meet. Traditional marketing has us speaking to segments based on behaviors and transactions. And often\, traditional broadcasts are about what the association has to offer rather than what the member actually needs right then and there. \nInstead of building campaigns around segments and broadcasting information\, focusing on “The Market of One” connects associations and individuals by asking questions regularly over time to understand and immediately act on member needs. \nSee how associations are using a conversational approach to member communications – talking  to “The Market of One” – to gain member insights and drive action. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nUnderstand the contrast between traditional and conversational methods of member communications and develop methods for starting conversations with individual members.\nExplore The Market of One\, and be able to implement strategies and use cases that enable one-on-one association staff to member communications.\nGain use case campaign examples in the areas of member recruitment/renewals\, event engagement\, member profile building and utilize them in future strategic planning.
URL:https://usteducation.org/event/how-to-increase-user-engagement-through-personalization/
LOCATION:Group Internet-Based
CATEGORIES:Business Strategy,Culture/Communication,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-22.png
ORGANIZER;CN="Dave Will":MAILTO:dave@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220505T150000
DTEND;TZID=America/New_York:20220505T163000
DTSTAMP:20260609T184134
CREATED:20220527T151059Z
LAST-MODIFIED:20220831T190718Z
UID:10000115-1651762800-1651768200@usteducation.org
SUMMARY:B133: Revenue Growth and 6 Common E-Commerce Mistakes for Office Supply /JanSan Dealers to Avoid
DESCRIPTION:Join the GOPD team to learn how e-commerce can help boost your revenue and how to avoid common mistakes like not knowing your target customers\, not encouraging customer feedback\, and making the checkout process too complicated. \nAttendees will gain a better understanding of how e-commerce can help drive their sales\, prevent pitfalls\, and put their customers first. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nUnderstanding key areas to focus on with an E-Commerce Solution\nWays to increase your revenue through E-Commerce\nSteps to an awesome E-Commerce Site
URL:https://usteducation.org/event/b133-revenue-growth-and-6-common-e-commerce-mistakes-for-office-supply-jansan-dealers-to-avoid/
LOCATION:Group Internet-Based
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-22.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220510T130000
DTEND;TZID=America/New_York:20220510T143000
DTSTAMP:20260609T184134
CREATED:20220527T151702Z
LAST-MODIFIED:20231013T180507Z
UID:10000116-1652187600-1652193000@usteducation.org
SUMMARY:Operating Reserves and the Path to Sustainability – UST Education Series
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nWe will discuss Operating Reserves and the Path to Sustainability where we will explain important core concepts related to operating reserves and connections to enhancing sustainability. Concepts covered will include strategies and goals for building operating reserves\, how to construct a formal operating reserve policy for board approval and considerations for emergency and non-emergency use of operating reserves along with appropriate budget planning\, messaging and reporting to your board of directors. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn the operating reserves and the path to sustainability\nLearn important core concepts related to operating reserves and connections to enhancing sustainability\nLearn strategies and goals for building operating reserves\, how to construct a formal operating reserve policy for board approval and considerations for emergency and non-emergency use of operating reserves along with appropriate budget planning\, messaging and reporting to your board of directors
URL:https://usteducation.org/event/operating-reserves-and-the-path-to-sustainability-ust-education-series/
LOCATION:Group Internet-Based
CATEGORIES:Budgeting,Finance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-19.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220511T110000
DTEND;TZID=America/New_York:20220511T123000
DTSTAMP:20260609T184134
CREATED:20220527T152637Z
LAST-MODIFIED:20220831T190845Z
UID:10000118-1652266800-1652272200@usteducation.org
SUMMARY:W235: Collaboration of the Future – Telephony\, Mobilization\, User Experience. Where Are You Taking Your Association?
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \n1. What are some important vendor considerations for UCaaS & Collaboration? \n2. What are most relevant features and what are some benefits of having UCaaS? \n3. What are some Before/After success stories of UCaaS solutions? \n  a. APHA \n  b. NCRC \n  c. American Academy of Otolaryngology \n  d. Futures Industries Association \n  e. National Association of Federal Credit Unions \n4. What will be the hybrid work model after everyone receives Covid vaccinations? \n5. What are different platforms for evaluating UCaaS? (Broadsoft\, Proprietary\, MetaSwicth Teams\, Zoom\, with end points such as Cisco\, Mitel\, Polycom\, Yealink\, Cisco\, etc.) \n6. What does Microsoft Teams bring to a remote working environment? Which carriers offer a true Direct Routing solution and which carriers provide a true Native Teams Experience? \n7. What are the benefits of Zoom vs. the benefits of Microsoft and/or a hybrid approach? \n\n\n\n\nLEARNING OBJECTIVES\n\n\nThis course is designed to help not-for-profits define the role of hybrid-work – in-office and remote work – in their organization and the best technology approaches to ensure security\, productivity\, collaboration and cost-effectiveness\nYou will learn about the “why” behind unified communications (UC)\, key features and benefits as well as the top considerations when selecting a UCaaS or collaboration platform\nFinally\, you will learn how to leverage Ali Niroo to help you and your organization
URL:https://usteducation.org/event/w235-collaboration-of-the-future-telephony-mobilization-user-experience-where-are-you-taking-your-association/
LOCATION:Group Internet-Based
CATEGORIES:Association IT,Business Strategy,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-21.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220511T130000
DTEND;TZID=America/New_York:20220511T143000
DTSTAMP:20260609T184134
CREATED:20220527T152103Z
LAST-MODIFIED:20240531T211702Z
UID:10000117-1652274000-1652279400@usteducation.org
SUMMARY:W250: PCI Compliance Workshop 101 for Associations
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nDid you know that PCI Compliance starts with your finance team.  In this course you will learn best practices of Associations and non profit organizations in for implementing PCI Compliance.  The course starts with a basic overview of what PCI Compliance is and what it is designed to achieve.  Next we review 9 practical tips that you can implement immediately in your organization to ensure a more secure payment environment.  Finally we review the Self-Assessment-Questionnaire (SAQ)\, and what you should know about it. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nGain an overview of the PCI Compliance Requirements\nLearn 9 practical tips to achieve a more secure payment environment\nUnderstand what are the annual SAQ requirements
URL:https://usteducation.org/event/w250-pci-compliance-workshop-101-for-associations/
LOCATION:Group Internet-Based
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Cybersecurity,Finance,Finance,Payments/PCI Compliance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-20.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220512T130000
DTEND;TZID=America/New_York:20220512T140000
DTSTAMP:20260609T184134
CREATED:20220527T153417Z
LAST-MODIFIED:20231013T172913Z
UID:10000119-1652360400-1652364000@usteducation.org
SUMMARY:How to Handle Difficult Conversations in the Workplace
DESCRIPTION:Discover the key to handling disagreements with transparency and integrity. Practice simple yet profound models for giving feedback and managing conflict. Learn how to establish safety and avoid silencing. Confidently begin to navigate being direct and kind in everything from an annual performance review to an impromptu disagreement. Interacting in a respectful yet accountable manner are key themes in this module. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nExamine own assessments around conflict.\nLearn about differing conflict styles.\nPractice 3 techniques for empowering others during crucial conversations.
URL:https://usteducation.org/event/how-to-handle-difficult-conversations-in-the-workplace/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-22.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220517T130000
DTEND;TZID=America/New_York:20220517T143000
DTSTAMP:20260609T184134
CREATED:20220516T164557Z
LAST-MODIFIED:20240531T204847Z
UID:10000083-1652792400-1652797800@usteducation.org
SUMMARY:Technology Implementation Best Practices for Project Management
DESCRIPTION:View Webinar Recording \nListen to the Podcast \nA successful technology implementation project depends on more than just the technology you select. It also hinges on how well your internal team partners with your chosen vendor. That partnership has to be managed – often on top of the existing full-time job that your internal project lead already has. \nIf that project lead is you or someone you’ll be supervising\, you’ll want to attend this session to hear from Fíonta’s association and project management experts. Our panel offers strategy and advice based on their collective experience with hundreds of association technology projects. We’ll have time to answer your specific questions too! \nIn this session\, we’ll: \n\nOffer strategies for successful internal project management for technology projects.\nTalk about how to set and reinforce realistic expectations for the project for key stakeholders/team members as an internal project team lead.\nDiscuss how to vet which vendor’s project management practices are the best fit for your association\, and what kind of support you should expect from a qualified partner.\n\nLEARNING OBJECTIVES\n\n\nDevelop a high-level plan for internal project management for technology initiatives.\nCreate a list of expectations from internal project stakeholders/team members.\nBuild criteria for evaluating which partner offers the project management expertise and methodology that best fits your team and needs.
URL:https://usteducation.org/event/technology-implementation-best-practices-for-project-management/
LOCATION:Group Internet-Based
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-7.png
ORGANIZER;CN="Jenifer Alonzo":MAILTO:jalonzo@fionta.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220517T150000
DTEND;TZID=America/New_York:20220517T163000
DTSTAMP:20260609T184134
CREATED:20220527T160839Z
LAST-MODIFIED:20240531T205547Z
UID:10000121-1652799600-1652805000@usteducation.org
SUMMARY:Grant Management Solutions: How to Automate Grants Management
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nThis session will provide an overview of the general grant lifecycle which is typical for federal\, state\, and foundation related grants. It will focus on the different types of cost allocation methods that can be used to charge donors for re-imbursements. Passthrough grants or subawards to grantees will be reviewed. Throughout the session\, automating processes will be an underlying theme. The goal is to highlight where manual procedures can be automated to save time and reduce errors. Finally\, the session will identify key features to look for when evaluating a grants management solution. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nUnderstand the typical grants life cycle – from application to close.\n Identify typical grant related data elements\nSpecify a grant budget – typical expense categories. Enforce allowable expenses.\nClassify direct and indirect costs\nFormulate indirect costs – multiple options (transactional\, pooling\, negotiated rates)\nCalculate effort reporting and certification process\nUnderstand matching scenarios between grants
URL:https://usteducation.org/event/grant-management-solutions-how-to-automate-grants-management/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Budgeting,Business Strategy,Business Strategy,Finance,Finance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Eli-websiteemail-Graphics-1200X600-px-24.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220518T130000
DTEND;TZID=America/New_York:20220518T143000
DTSTAMP:20260609T184134
CREATED:20220516T175111Z
LAST-MODIFIED:20231013T175403Z
UID:10000084-1652878800-1652884200@usteducation.org
SUMMARY:Best of Both Worlds: Mastering Hybrid Work Environments
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nAs we continue to adapt to the ongoing pandemic\, we can count on one constant: hybrid work is here to stay. \nThe Great Resignation is proving that employees have little tolerance for hasty returns to our offices. Employers\, too\, have seen that remote work doesn’t just work—it offers measurable benefits. \nNow the challenge for association leaders is this: maintaining productivity\, security\, and engagement as we settle into hybrid work.   \nJoin Heinan Landa (Founder & CEO) and David Campbell (COO) of Optimal Networks for a discussion on how your organization can refine its approach to hybrid work and capitalize on the benefits that both in-office and remote work have to offer. \nAbout Optimal Networks \nOptimal Networks is a Rockville\, MD-based IT company that helps associations advance their mission by way of thoughtful technology guidance and white-glove support. For three decades\, clients have turned to Optimal when they are spending too much time overseeing their IT team\, are worried about the security of member data\, or are concerned their technology isn’t providing the flexibility that employees and members expect. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn how to engage and collaborate with members\nLearn how to engage and collaborate with coworkers\nLearn how to maximize productivity with both technology and thoughtful scheduling\nLearn how to keep member data safe from anywhere
URL:https://usteducation.org/event/best-of-both-worlds-mastering-hybrid-work-environments/
LOCATION:Group Internet-Based
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Cybersecurity,Data Management,Hiring/Retention/HR,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-22.png
ORGANIZER;CN="Heinan Landa":MAILTO:hlanda@optimalnetworks.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220519T110000
DTEND;TZID=America/New_York:20220519T123000
DTSTAMP:20260609T184134
CREATED:20220805T200538Z
LAST-MODIFIED:20220926T144539Z
UID:10000162-1652958000-1652963400@usteducation.org
SUMMARY:W263: 5 Non-negotiable Web Strategies Every Association Needs in 2022 & Beyond
DESCRIPTION:It’s not enough to simply maintain the status quo online. Your association needs to innovate and lead with a digital-first web strategy. In this session\, Ray van Hilst and Chris Bonney from Yoko Co will walk you through the top 5 non-negotiable web strategies associations need to be implementing today. This won’t be a blue sky\, esoteric exercise in lofty ideas that aren’t realistic. This webinar will walk you through practical\, easy steps to implement tomorrow to create better engagement\, increase traffic\, and position your website for the future. \nLEARNING OBJECTIVES\n\n\nLearn the simple tweaks to your website that can dramatically increase engagement\nLearn what page on your website is way more important than your homepage\nLearn how to create better content faster\nLearn how to write web content that converts\n\n 
URL:https://usteducation.org/event/w263-5-non-negotiable-web-strategies-every-association-needs-in-2022-beyond/
ORGANIZER;CN="Ray van Hilst%2C CAE":MAILTO:ray@yokoco.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220519T130000
DTEND;TZID=America/New_York:20220519T143000
DTSTAMP:20260609T184134
CREATED:20220805T201223Z
LAST-MODIFIED:20220831T192038Z
UID:10000163-1652965200-1652970600@usteducation.org
SUMMARY:W291: Reserve Funds – 3 Major Considerations for Management & Board Members in 2022
DESCRIPTION:In this course we will learn why it is important for organizational sustainability to establish and maintain reserves.  We will learn what methodologies are best to use to determine the size of reserves that are appropriate to your organization.  We will also learn about IPS and how it how it helps. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn why it is important for organizational sustainability to establish and maintain reserves.\nUnderstand what methodologies can be used to determine the size of reserves appropriate to your organization.\nLearn about IPS and how it helps.\n\n 
URL:https://usteducation.org/event/w291-reserve-funds-3-major-considerations-for-management-board-members-in-2022/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220524T130000
DTEND;TZID=America/New_York:20220524T143000
DTSTAMP:20260609T184134
CREATED:20220517T162201Z
LAST-MODIFIED:20240531T204841Z
UID:10000085-1653397200-1653402600@usteducation.org
SUMMARY:How To Create Engaging Video Content
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nThis webinar will reveal the key industry insights we’ve learned while designing\, creating and executing an association docuseries content model. Join WorkerBee.TV President Dan Stevens and learn how docuseries. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn how to increases your association’s recruitment\, retention and revenue\nPositions your association and members as leaders in your industry\nCaptures your association younger\, fresh-to-the-industry audiences
URL:https://usteducation.org/event/how-to-create-engaging-video-content/
LOCATION:https://us02web.zoom.us/j/87881506988?pwd=bzBYWnZSRFFSTFZ3U3dUUk4zNVN3Zz09
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication,Growth/Sales,Marketing/Member Engagement,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/W270.website.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220524T150000
DTEND;TZID=America/New_York:20220524T163000
DTSTAMP:20260609T184134
CREATED:20220517T163320Z
LAST-MODIFIED:20240531T204832Z
UID:10000086-1653404400-1653409800@usteducation.org
SUMMARY:Top Benefits of Benchmarking for Employee Retention
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nDuring this session you will get an overview of benefits benchmarking. We’ll cover the impact how your employee benefits can influence employee retention and talent acquisition. We’ll discuss\, costs\, plan designs and various other key metrics to be aware of. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nUnderstanding the importance of benefits benchmarking\nDetermining strategy for making change within your benefits package\nCorrelating employee benefits with talent acquisition and retention
URL:https://usteducation.org/event/top-benefits-of-benchmarking-for-employee-retention/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Hiring/Retention/HR,Hiring/Retention/HR
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/W281website.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220526T110000
DTEND;TZID=America/New_York:20220526T123000
DTSTAMP:20260609T184134
CREATED:20220518T125441Z
LAST-MODIFIED:20240531T205533Z
UID:10000087-1653562800-1653568200@usteducation.org
SUMMARY:Compliance & Risk Management Training: Key Considerations
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \n\n\n\nGKG Law’s Rich Bar will be the instructor for a UST Ed webinar on May 26\, 2022. Rich’s webinar\, Association/Nonprofit Board of Directors: Governance\, Risk Management & Training\, is targeted to CEOs\, COOs and CFOs. Attendees will learn how to better equip board members and directors for success in their roles; how to ensure the board continuously works to promote and obtain the mission of the organization; fiduciary duty considerations and challenges; and appropriate conflict of interest management. Further course description can be found below. \n  \nOne of the most important components of an association CEO/COO/CFO’s demanding role involves serving as a day-to-day conduit to the board. Boards comprised solely of volunteers sometimes don’t receive the comprehensive training needed to perform successfully. Too often\, volunteer board directors don’t understand the full spectrum of fiduciary\, contractual and legal duties associated with their role\, or the risks and responsibilities involved when a perceived or actual conflict of interest arises. As a CEO/COO/CFO\, what steps can be taken to avoid these potentially critical issues? \n\n\n  \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn how to better equip board members for success in their roles through training and communication.\nLearn how to educate volunteer board members to understand their fiduciary\, contractual and legal duties associated with their role\nUnderstand what steps can be taken as a C-Level executive to avoid potential critical issues around board governance.
URL:https://usteducation.org/event/compliance-risk-management-training-key-considerations/
LOCATION:Group Internet-Based
CATEGORIES:Accounting,ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication,Finance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/W286website.png
END:VEVENT
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