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DTSTART;TZID=America/New_York:20230215T130000
DTEND;TZID=America/New_York:20230215T140000
DTSTAMP:20260403T195142
CREATED:20221220T210348Z
LAST-MODIFIED:20231013T164045Z
UID:10000291-1676466000-1676469600@usteducation.org
SUMMARY:Effective Member Relationship Management Strategies
DESCRIPTION:COURSE DESCRIPTION: \nYou might not have thought about membership like this before: you’re in a relationship with each of your members! After you have DTR’d (Defined the Relationship\, a.k.a. they join)\, that’s when the effort begins. To have a successful relationship\, you have to learn more about one another\, discover likes and dislikes\, and deliver accordingly. \n  \nLEARNING OBJECTIVES: \n\nTechniques for Listening to members throughout the member lifecycle.\nHow to shift your association’s approach to be more Open-minded when it comes to member input and feedback.\nOpportunities to demonstrate Value at unique communication touch points during the year.\nHow making it about your partner (the member)\, and not you (the association)\, results in long-term Engagement and dedication to your organization.
URL:https://usteducation.org/event/effective-member-relationship-management-strategies/
LOCATION:https://zoom.us/j/93132673657
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Brianne-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230215T110000
DTEND;TZID=America/New_York:20230215T120000
DTSTAMP:20260403T195142
CREATED:20221026T143103Z
LAST-MODIFIED:20231013T164935Z
UID:10000243-1676458800-1676462400@usteducation.org
SUMMARY:Understanding Economic Trends in Business | Key Insights
DESCRIPTION:COURSE DESCRIPTION: \nIn the midst of volatility\, inflation\, rising interest rates\, and many other economic factors\, the economy looks to be heading south quickly. At least that’s what we’re hearing – but what does the data say? In this session we’ll take a look at real economic data that will help give us a clearer picture of what to expect in the economy. We’ll then turn toward strategies to overcome these coming obstacles. \n  \nLEARNING OBJECTIVES: \n\nUnderstand data-driven economic trends\nLearn what economists are forecasting for the remainder of this year\nDevelop strategies to overcome coming economic challenges
URL:https://usteducation.org/event/understanding-economic-trends-in-business-key-insights/
LOCATION:https://zoom.us/j/92966735066
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Matt-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230214T130000
DTEND;TZID=America/New_York:20230214T140000
DTSTAMP:20260403T195142
CREATED:20221216T213059Z
LAST-MODIFIED:20231013T173942Z
UID:10000282-1676379600-1676383200@usteducation.org
SUMMARY:Technology Ecosystems: Navigating Tools in Your Association
DESCRIPTION:COURSE DESCRIPTION: \nLike the dating industry\, an association technology ecosystem offers a wide range of options and diverse personalities. One major challenge faced by both is inadequate communication. Establishing compatibility is crucial. This webinar will delve into the steps necessary to achieve harmony among various association technology systems and provide value to members that will foster long-lasting love. \n  \nLEARNING OBJECTIVES: \n\nBeing Purposeful with your Data – What to capture? When and how to ask? How many people are you losing because you’re asking for too much? What is required and not?\nCompatibility Requires a Shared Language – Are you speaking the same language and using the same terminology across systems and the keys to a unified taxonomy?\nUse Data to Drive Desired Activities – Starting with the end in mind. What do you need to do to personalize the member experience across channels?
URL:https://usteducation.org/event/technology-ecosystems-navigating-tools-in-your-association/
LOCATION:https://zoom.us/j/94969742783
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/12/Website-Graphics-December-June-2023-3.png
ORGANIZER;CN="Jake Toohey":MAILTO:jtoohey@adagetech.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230209T130000
DTEND;TZID=America/New_York:20230209T140000
DTSTAMP:20260403T195142
CREATED:20220804T174214Z
LAST-MODIFIED:20240531T212718Z
UID:10000157-1675947600-1675951200@usteducation.org
SUMMARY:What is Credit Card Processing | Best Practices
DESCRIPTION:COURSE DESCRIPTION: \n\nCredit card processing or Merchant Services is widely used by businesses and nonprofit organizations.  One can hardly image today going through life without being able to purchase goods and services without using a credit card.\n \nIn spite of its ubiquitousness in commerce\, there are a lot of things that organizations are not being told about credit card processing (aka Merchant Services).  If you know some important things that you are NOT being told today by your service provider (or in the general media)\, you would have greater opportunities for data security\, cost savings\, and process improvements (i.e.\, eliminating manual processes).\n\n \n\n\n\n\nLEARNING OBJECTIVES: \n\n\n\nLearn about 4 important payment trends which emerged from the pandemic.\nLearn two key changes you should make in 2022 with your payment and credit card collection practices.\nUnderstand Credit card fees — what you are NOT being told and why that is costing your organization money.\nLearn alternatives to credit card collections — the ecosystem that supports Visa/MasterCard and AMEX definitely don’t want you to know this.\nLearn PCI compliance and security issues for 2022 — why are you not aware of this.\nLearn how to do an RFP for Merchant Services — an outline that you can use today.
URL:https://usteducation.org/event/what-is-credit-card-processing-best-practices/
LOCATION:https://zoom.us/j/98557415641
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Finance,Finance,Payments/PCI Compliance,Payments/PCI Compliance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-30.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230209T110000
DTEND;TZID=America/New_York:20230209T120000
DTSTAMP:20260403T195142
CREATED:20221206T174453Z
LAST-MODIFIED:20231013T170309Z
UID:10000271-1675940400-1675944000@usteducation.org
SUMMARY:Latest AI Marketing Trends: Cutting Edge Tools & Strategies
DESCRIPTION:COURSE DESCRIPTION: \nAre you a marketer who is ready to infuse AI into your organization’s strategy and infuse next-generation tech? Are you thinking about implementing AI but have no idea where to start? In this session\, participants will learn about low lift\, low cost AI tools they can begin experimenting with right away at their organizations\, which are specific to the marketing\, membership\, and communications functions. The session will include information centered around AI marketing tools\, including: SEO / search optimization tools that use NLP for semantic-powered inline optimization as well as search volume recommendations; email tools that leverage AI for content recommendation and send time optimization; content generation and inline editing tools; image and other content generation tools; and AI-powered audio editing tools. \n  \nLEARNING OBJECTIVES: \n\nGain an overview of the current Marketing Artificial Intelligence landscape.  \nLearn marketing Artificial Intelligence tools you can begin using right now to optimize your marketing strategy.\nLearn how to embark upon easy Marketing Artificial Intelligence experiments and use Marketing AI to enhance your processes and make workflows less time consuming.
URL:https://usteducation.org/event/latest-ai-marketing-trends-cutting-edge-tools-strategies/
LOCATION:https://zoom.us/j/99153128853
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Erica-1-1.png
ORGANIZER;CN="Erica Salm Rench%2C MBA":MAILTO:erica@sidecar.ai
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230208T110000
DTEND;TZID=America/New_York:20230208T120000
DTSTAMP:20260403T195142
CREATED:20230105T210722Z
LAST-MODIFIED:20231013T172305Z
UID:10000300-1675854000-1675857600@usteducation.org
SUMMARY:Important Cybersecurity Questions to Ask Your IT Team
DESCRIPTION:COURSE DESCRIPTION: \nThe threats\, risks\, and potential solutions within cybersecurity are changing faster than any other area of technology.  As critical as this topic is for an organization’s future and brand reputation\, it is one of the least understood by organization leaders.  This webinar cuts through the tech-talk and explains the must-know facts about cybersecurity risks\, what leaders need to understand\, what questions to ask\, and how to ensure your IT team is headed in the right direction at an adequate pace. \n  \nLEARNING OBJECTIVES: \n\nWhat’s driving this surge in cybersecurity incidents?\nIs phishing really that big of a risk and is training that important?\nDoes AI have anything to do with cyber risk?\nHow can I understand if our IT team is doing the right thing?\nHow do I know if we’re doing enough?
URL:https://usteducation.org/event/important-cybersecurity-questions-to-ask-your-it-team/
LOCATION:https://zoom.us/j/98614262537
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/01/RECENT-websiteemail-Graphics-1200X600-px-29.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230207T130000
DTEND;TZID=America/New_York:20230207T140000
DTSTAMP:20260403T195142
CREATED:20221207T215400Z
LAST-MODIFIED:20230217T160604Z
UID:10000278-1675774800-1675778400@usteducation.org
SUMMARY:W390: LEADERSHIP & LEARNING SERIES: Leadership Lessons from Martial Arts
DESCRIPTION:COURSE DESCRIPTION: \nThe martial arts teach discipline\, respect and technique. What can they teach us about leadership? Quite a lot. \nIn this session\, Joanna Pineda\, CEO & Chief Troublemaker of Matrix Group International\, will  share five leadership lessons that she’s learned from studying two martial arts (TaeKwonDo and HapKiDo): When it’s important to trade your black belt for a white belt. How to take a punch. How to lead and how to follow. Always define the next level of achievement (the next belt). Sometimes\, you just have to “do something.” \n  \nLEARNING OBJECTIVES: \n\nLearn why it’s useful to think of your staff as students with different degrees of skill levels (belts).\nLearn how to have a conversation with a staff member who needs to switch jobs or seriously upgrade their skills (change to a new martial art).\nLearn how to teach your staff that they can be and should be leaders and followers at the same time.
URL:https://usteducation.org/event/w390-leadership-learning-series-leadership-lessons-from-martial-arts/
LOCATION:https://zoom.us/j/98489319079
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/12/Website-Graphics-December-June-2023-5-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230207T110000
DTEND;TZID=America/New_York:20230207T120000
DTSTAMP:20260403T195142
CREATED:20221214T174601Z
LAST-MODIFIED:20231013T173642Z
UID:10000280-1675767600-1675771200@usteducation.org
SUMMARY:Newsletter Best Practices: Expert Tips on Engaging Newsletters
DESCRIPTION:COURSE DESCRIPTION: \nAssociation newsletter are one of the most beneficial pieces to your industry\, especially for members and prospects to stay up to date on events\, advocacy\, continuing education\, and more. Email marketing continues to produce the highest ROI among all marketing channels\, so it’s pertinent that your newsletter stays top of mind to your readership.   \n  \nLEARNING OBJECTIVES: \n\nLearn the do’s and don’ts when it comes to your email communication pieces.\nLearn how to determine if your data needs to be cleaned\, and what to look out for in your bounce report.\nLearn how to use your email communications to your advantage with personalization\, surveys and more.
URL:https://usteducation.org/event/newsletter-best-practices-expert-tips-on-engaging-newsletters/
LOCATION:https://zoom.us/j/99009547861
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/01/Alfred-2-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230202T130000
DTEND;TZID=America/New_York:20230202T140000
DTSTAMP:20260403T195142
CREATED:20221206T180404Z
LAST-MODIFIED:20231013T170807Z
UID:10000273-1675342800-1675346400@usteducation.org
SUMMARY:Data Breach Risk Assesment: Key Factors to Consider
DESCRIPTION:COURSE DESCRIPTION: \nWhat constitutes a data breach?  No one organization can prevent itself from experiencing a data breach incident.  Having an annually updated response and recovery plan will help your organization successfully manage a data breach incident.  Regulatory requirements including the 50 state breach notification laws\, the FTC Red Flags Rule\, the HIPAA HITECH data breach requirements\, the PCI Data Security Standards\, and the COPPA (Children’s Online Privacy Protection Act).  Data breach risk management recommendations for affected individuals including employees and customers.  Join us to learn more about data breach response and best practices. \n  \nLEARNING OBJECTIVES: \n\nDiscover the three key data breach risk factors.\nGain an understanding of data breach risk management assessments.\nLearn data breach response best practices.
URL:https://usteducation.org/event/data-breach-risk-assesment-key-factors-to-consider/
LOCATION:https://zoom.us/j/92955806606
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230202T110000
DTEND;TZID=America/New_York:20230202T120000
DTSTAMP:20260403T195142
CREATED:20220902T211038Z
LAST-MODIFIED:20231013T174936Z
UID:10000178-1675335600-1675339200@usteducation.org
SUMMARY:Are You Safeguarding Your Organization? Guide To Fraud Prevention & Detection
DESCRIPTION:COURSE DESCRIPTION: \n\n\nIn this course\, you will learn how Associations can identify sources of fraud and how to limit your exposure to fraud. \n\n\n\n\nLEARNING OBJECTIVES:\n\n\nLearn how to reduce the likelihood of internal fraud.\nLearn about best practices to implement for fraud prevention\nLearn how to probe weaknesses that leave you vulnerable to bad actors
URL:https://usteducation.org/event/are-you-safeguarding-your-organization-guide-to-fraud-prevention-detection/
LOCATION:https://zoom.us/j/97965764757
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/Website-Graphics-December-June-2023-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230201T130000
DTEND;TZID=America/New_York:20230201T140000
DTSTAMP:20260403T195142
CREATED:20220930T182707Z
LAST-MODIFIED:20230126T194025Z
UID:10000224-1675256400-1675260000@usteducation.org
SUMMARY:W353: A Song for the Unsung: Leadership at any Level
DESCRIPTION:COURSE DESCRIPTION: \nThere’s an association hero in each of us at every level of our career journey. Using the fundamentals of Courageous Leadership: Authenticity\, Resilience\, Emotional Intelligence\, Self-Discipline\, and Commitment to Purpose\, you will learn how to find you own power to be change agents as well as coaches\, mentors\, and allies to empower others. Hear from a knowledgeable panel representing various career stages as they share their lessons learned and suggestions to address obstacles and opportunities. You will be inspired to commit to lifelong learning\, community collaboration\, and strategic thinking habits to become the hero of your own association story. \n  \nLEARNING OBJECTIVES: \n\nLearn how to find you own power to be change agents as well as coaches\, mentors\, and allies to empower others. \nLearn from a knowledgeable panel representing various career stages as they share their lessons learned and suggestions to address obstacles and opportunities.\nLearn how to commit to lifelong learning\, community collaboration\, and strategic thinking habits to become the hero of your own association story.
URL:https://usteducation.org/event/w353-a-song-for-the-unsung-leadership-at-any-level/
LOCATION:https://zoom.us/j/94096965364
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/Website-Graphics-December-June-2023.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230201T110000
DTEND;TZID=America/New_York:20230201T120000
DTSTAMP:20260403T195142
CREATED:20221207T223204Z
LAST-MODIFIED:20230202T163025Z
UID:10000279-1675249200-1675252800@usteducation.org
SUMMARY:W391: The Power of Zapier
DESCRIPTION:COURSE DESCRIPTION: \nLearn how to leverage an automation platform to enhance member communications\, supercharge lead management with Artificial Intelligence\, robotize to replace the work of repetitive manual tasks\, and integrate disparate systems without any custom programming\, streamline reporting & analytics.  In this course we will demonstrate how you can put Zapier to use in your organization TODAY; it’s easy to use\, extremely powerful\, and budget friendly.  \n  \nLEARNING OBJECTIVES: \n\nUnderstand how the Zapier automation platform works. \nExplore how your automation visions can become reality – combining best of breed web apps into consolidated workflows. \nRethink how you can take a simple task like entering in data to a spreadsheet or database and automate it. \nLearn how to plan for your implementations of automations and find connection points between apps within your organization’s routine processes.
URL:https://usteducation.org/event/w391-the-power-of-zapier/
LOCATION:https://zoom.us/j/98546259649
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/12/Website-Graphics-December-June-2023-7-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230131T130000
DTEND;TZID=America/New_York:20230131T140000
DTSTAMP:20260403T195142
CREATED:20220915T121933Z
LAST-MODIFIED:20231013T172931Z
UID:10000200-1675170000-1675173600@usteducation.org
SUMMARY:How to Grow Association Membership | Expert Tips
DESCRIPTION:COURSE DESCRIPTION: \nMany associations were hit hard over the last few years\, and membership has declined. The best associations are flat or growing marginally. Learn how to grow and retain members better by understanding their needs one member at a time by utilizing the conversational engagement approach of ASK\, CAPTURE\, ACT. \n  \nLEARNING OBJECTIVES: \n\nLearn how to engage members at the individual level\nLearn how to acquire and retain members at a higher rate\nLearn how to match member needs with your member benefits
URL:https://usteducation.org/event/how-to-grow-association-membership-expert-tips/
LOCATION:https://zoom.us/j/98700400060
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/Website-Graphics-December-June-2023-2.png
ORGANIZER;CN="Dave Will":MAILTO:dave@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230131T110000
DTEND;TZID=America/New_York:20230131T120000
DTSTAMP:20260403T195142
CREATED:20221013T220440Z
LAST-MODIFIED:20231013T171915Z
UID:10000240-1675162800-1675166400@usteducation.org
SUMMARY:Non Profit Value Proposition: Pricing Strategies to Consider
DESCRIPTION:COURSE DESCRIPTION: \nWe will discuss driving revenue and creating value utilizing in-house BD staff who have a “for profit” mentality within the non-profit space. \n  \nLEARNING OBJECTIVES: \n\nLearn why it’s important to have dedicated BD staff.\nLearn how you can create value that drives sales through BD .\nLearn tactics to create an environment that motivates sales staff.\nLearn how creating a culture where mission- and money-driven staff cohesively work together.
URL:https://usteducation.org/event/non-profit-value-proposition-pricing-strategies-to-consider/
LOCATION:https://zoom.us/j/98440157191
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/Website-Graphics-December-June-2023-1-2.png
ORGANIZER;CN="Dianne Vance%2C CAE":MAILTO:dvances@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230130T090000
DTEND;TZID=America/New_York:20230130T100000
DTSTAMP:20260403T195142
CREATED:20230127T180653Z
LAST-MODIFIED:20230127T181716Z
UID:10000321-1675069200-1675072800@usteducation.org
SUMMARY:Breakfast Club Panel: Imposter Syndrome and the Glass Ceiling
DESCRIPTION:Description: \nJoin UST’s Breakfast Club Discussion where the ladies of UST\, along with special guests from time to time\, discuss various topics in the workplace. Be prepared for shenanigans\, lots of caffeine\, breakfast (obviously)\, fantastic discussion on a variety of topics\, a healthy dose of sarcasm\, positivity\, encouragement\, and really just about anything…  \nDoes Imposter Syndrome cause us to create our type of glass ceiling?   \nImposter Syndrome is a real phenomenon\, felt by many women in the workplace. It is defined as an internal experience of believing that one’s accomplishments are not genuine or earned but instead they were attributed to luck or external validation abilities. Join this event and gain insights on how it affects working women\, learn about tools and strategies for overcoming it\, and connect with other working professionals who share the same struggle. \nLet’s talk about it ! Through a lively and fun group discussion\, we will discuss concrete tips & techniques to challenge those harmful inner voices so that you can succeed in your professional career goals\, share personal stories or examples\, and just have fun. \n  \nNo CE credits \nNot Recorded
URL:https://usteducation.org/event/breakfast-club-panel-imposter-syndrome-and-the-glass-ceiling/
LOCATION:https://zoom.us/j/98941841850
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/01/RECENT-websiteemail-Graphics-1200X600-px.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230126T130000
DTEND;TZID=America/New_York:20230126T140000
DTSTAMP:20260403T195142
CREATED:20221111T161658Z
LAST-MODIFIED:20240531T203413Z
UID:10000262-1674738000-1674741600@usteducation.org
SUMMARY:Data Driven Story Telling: Using Data to Tell Your Story
DESCRIPTION:COURSE DESCRIPTION: \nData storytelling is hard\, but you can be the hero the next time you need to present information in a compelling way. Data storytelling is the second half of analytics. It cuts through the noise of competing information by highlighting what is important. By understanding audience needs and basic human psychology\, data storytelling can assist the audience in quickly comprehending complex ideas and information. The result\, the audience spends more time listening to your story and less time trying to figure out what the chart/graph is supposed to represent. Moreover\, these techniques do not require fancy software or programs; they can be created through most standard business software programs (like PowerPoint and Excel). \n  \nLEARNING OBJECTIVES: \n\nLearn how to create visually compelling charts/graphs that aid in telling your data story.\nLearn how to stop thinking like a robot when it comes to presenting data.\nLearn how “preattentive attributes” can preload your message into your audience’s brain and get them ready to hear your message.\nLearn how thinking like a designer will convey your message quickly without distraction\, resulting in faster audience comprehension.\nLearn how to be the HERO in your data story.
URL:https://usteducation.org/event/data-driven-story-telling-using-data-to-tell-your-story/
LOCATION:https://zoom.us/j/95074310790
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/11/Copy-of-Website-Graphics-December-June-2023-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230126T110000
DTEND;TZID=America/New_York:20230126T120000
DTSTAMP:20260403T195142
CREATED:20220825T155004Z
LAST-MODIFIED:20231013T173815Z
UID:10000166-1674730800-1674734400@usteducation.org
SUMMARY:The Impact of the Pandemic on Future Taxes
DESCRIPTION:COURSE DESCRIPTION: \nStates have long relied on tax revenues to fuel their budgets. Those revenues were unexpectedly stretched thin in 2020 when the government shut down large parts of the economy to stop the spread of COVID-19. While many state budgets have fared better since then\, state leaders have been closely examining existing tax policies and considering changes to mitigate any shortfalls. \nTo better understand the fiscal situation in each state and the state policies under consideration\, Urban-Brookings Tax Policy Center\, funded by Avalara\, conducted a survey of state government officials. Watch this on-demand webinar to hear tax policy experts from these two organizations reveal key takeaways from the survey\, including a detailed look at revenue growth (or decline) by state and an overview of the potential shifts in tax policy that may impact your business. \n  \nLEARNING OBJECTIVES: \n\nLearn state-by-state revenue trends during the pandemic\, and future forecasts\nLearn state policy considerations for fiscal year 2022\nLearn plans for general sales and excise tax base changes\nLearn consumption patterns during the pandemic\nLearn changes that may be in store for economic nexus laws and the taxation of online purchases
URL:https://usteducation.org/event/the-impact-of-the-pandemic-on-future-taxes/
LOCATION:https://zoom.us/j/94220922170
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-23.png
ORGANIZER;CN="Maia Cooper":MAILTO:maia.cooper@avalara.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230125T130000
DTEND;TZID=America/New_York:20230125T140000
DTSTAMP:20260403T195142
CREATED:20220927T203912Z
LAST-MODIFIED:20230113T214502Z
UID:10000223-1674651600-1674655200@usteducation.org
SUMMARY:W351: Long-lasting Change and Impact through the Power of Association Meetings
DESCRIPTION:COURSE DESCRIPTION: \nNow is the time to take the next step in elevating the Power of associations by leaving long-lasting impacts in destinations through their meetings. Whether we are talking about creating public awareness for a societal or health issue\, changing policies with local governments and policy makers or knowledge exchange and transfer in the association’s field of expertise\, our meetings can be the driver of change in local communities. Join us for an inspirational journey of discovery what some of the pioneers in creating intentional legacies have done to date! \n  \nLEARNING OBJECTIVES: \n\nLearn what some of the pioneers in creating intentional legacies have done to date.\nLearn the next step in elevating the Power of associations by leaving long-lasting impacts in destinations through their meetings.\nLearn how our meetings can be the driver of change in local communities when it comes to creating public awareness for a societal or health issue\, changing policies with local governments and policy makers or knowledge exchange and transfer in the association’s field of expertise.\n\n 
URL:https://usteducation.org/event/w351-long-lasting-change-and-impact-through-the-power-of-association-meetings/
LOCATION:https://zoom.us/j/91827528010
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W351WS-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230124T110000
DTEND;TZID=America/New_York:20230124T120000
DTSTAMP:20260403T195142
CREATED:20220908T224104Z
LAST-MODIFIED:20231005T232455Z
UID:10000185-1674558000-1674561600@usteducation.org
SUMMARY:W325: Think Outside the AMS
DESCRIPTION:COURSE DESCRIPTION: \nThis course is designed to introduce attendees to a rapidly evolving shift in how associations build their IT ecosystems to best support their mission and their members.  We will explore various approaches\, grasp key concepts\, and examine practical examples of how various commercial off the shelf systems can talk to each other\, exchange information\, and work together\, with minimal technical expertise and headaches on your part. \n  \nLEARNING OBJECTIVES: \n\nExplore different AMS paradigms: Swiss army knife vs a box of specialized tools.\nLearn about different systems integrations approaches\, why you need them\, and what they do best.\nExplore some practical examples of integrations.\n\n 
URL:https://usteducation.org/event/w325-think-outside-the-ams/
LOCATION:https://zoom.us/j/93574500744
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W325WS-1.png
ORGANIZER;CN="Michael Getter%2C CSM%2C CSPO%2C ITIL v4":MAILTO:mgetter@aam-us.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230119T130000
DTEND;TZID=America/New_York:20230119T140000
DTSTAMP:20260403T195142
CREATED:20221111T163959Z
LAST-MODIFIED:20240531T203431Z
UID:10000264-1674133200-1674136800@usteducation.org
SUMMARY:Best Practices for Microsoft Dynamics 365 Data Migration
DESCRIPTION:COURSE DESCRIPTION: \nWhen it’s time to move from your old ERP or accounting system to Microsoft Dynamics 365\, don’t be a digital hoarder. Contrary to popular belief\, you do not need every last byte of historical data from your old system to work effectively. Join us as we go over best practices for data migration so you can be strategic and save your organization a lot of time\, effort and money! \n  \nLEARNING OBJECTIVES: \n\nWhich areas of historical data should you migrate during an implementation?\nHow much historical data should you migrate?\nAt what point(s) in the implementation should you migrate historical data?\nWhat happens to the data that didn’t make the cut?
URL:https://usteducation.org/event/best-practices-for-microsoft-dynamics-365-data-migration/
LOCATION:https://zoom.us/j/93046009950
CATEGORIES:MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/11/AJ-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230118T130000
DTEND;TZID=America/New_York:20230118T140000
DTSTAMP:20260403T195142
CREATED:20221104T184114Z
LAST-MODIFIED:20231013T165240Z
UID:10000260-1674046800-1674050400@usteducation.org
SUMMARY:Important Steps to Take for a Smooth CRM Implementation Proccess
DESCRIPTION:COURSE DESCRIPTION: \nIn this session\, you will learn the top 10 reasons why customer relationship strategies\, and the technology that supports them\, often fail to meet expectations. Technology like “CRM” is often implemented misaligned with customer acquisition\, retention\, and advocacy business objectives\, In this session\, Chuck and JC share the primary reasons for this misalignment and offer recommendations for reducing digital friction and increasing congruency with revenue goals. You will learn about the importance of expectation management and identifying core business objectives for technology and innovation and the importance of human-centered design thinking in CRM engagements. This session also offers practical advice for organizations experiencing low adoption of CRM technology and companies that need to get CRM strategy and technology right. \n  \nLEARNING OBJECTIVES: \n\nIdentify the top 10 reasons why CRM efforts fail.\nLearn how to align stakeholders with the vision of CRM and Rev Ops (revenue operations) success.\nGain a better understanding of the practices that help align expectations and increase Customer Relationship Management Adoption.
URL:https://usteducation.org/event/important-steps-to-take-for-a-smooth-crm-implementation-proccess/
LOCATION:https://zoom.us/j/96586241017
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/11/Website-Graphics-December-whenever-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230117T130000
DTEND;TZID=America/New_York:20230117T140000
DTSTAMP:20260403T195142
CREATED:20221026T134451Z
LAST-MODIFIED:20230106T174608Z
UID:10000242-1673960400-1673964000@usteducation.org
SUMMARY:W366: Building Member Value in a Post Pandemic World
DESCRIPTION:COURSE DESCRIPTION: \nJoin Pete Zimek\, CEO of Novi AMS for a deep dive into how the pandemic has affected our organizations… and how associations are emerging from the pandemic to serve members in smarter\, leaner\, and more mission-focused ways. We’ll start with an examination of membership trends and finish with a group discussion of the paradigm shifts needed to create the future. \n  \nLEARNING OBJECTIVES: \n\n\nIdentify the leadership traits that served their organizations well during the pandemic and how they may continue to spark innovation moving forward.\nThink more creatively and more intentionally when developing everyday member outreach programs.\nRecenter members and membership staff on the “why” of the organization.
URL:https://usteducation.org/event/w366-building-member-value-in-a-post-pandemic-world/
LOCATION:https://zoom.us/j/95605387837
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/Website-Graphics-December-June-2023.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230117T110000
DTEND;TZID=America/New_York:20230117T120000
DTSTAMP:20260403T195142
CREATED:20220906T165523Z
LAST-MODIFIED:20231013T173126Z
UID:10000181-1673953200-1673956800@usteducation.org
SUMMARY:How to Boost Member Engagement For Your Association
DESCRIPTION:COURSE DESCRIPTION: \nAre your members truly engaged? Typical measures of engagement – such as email open and click-through metrics\, social media interactions and website visits – are indicators of general activity\, and not necessarily true member engagement. Real engagement happens when members get to use their voices\, early and often! It’s time to level up your member interactions throughout the year by making your engagement about the member (and not their passive data). \n  \nLEARNING OBJECTIVES: \n\nUnderstand the connection between member insights (what the association knows about its members) and member engagement (action\, attention and long-term commitment).\nConsider a more frequent use of the Voice of the Member as a key indicator of engagement for their association.\nEvaluate their current technology stack for member listening capabilities.\n\n 
URL:https://usteducation.org/event/how-to-boost-member-engagement-for-your-association/
LOCATION:https://zoom.us/j/94910622708
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Brianne-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230112T130000
DTEND;TZID=America/New_York:20230112T140000
DTSTAMP:20260403T195142
CREATED:20221003T190746Z
LAST-MODIFIED:20230106T160129Z
UID:10000229-1673528400-1673532000@usteducation.org
SUMMARY:W358: Data Analytics Maturity Model: What’s Your Score & What’s Next?
DESCRIPTION:COURSE DESCRIPTION: \nAre data and analytics starting to sound like buzz words? How can associations truly put their data to work? Use a Data Analytics Maturity Model to help you understand your organization’s current state and learn concrete steps you can take to advance your organization’s path to more data-driven decision making. Identify how you compare to your peers in categories such as data culture\, architecture\, leadership\, process\, and more.  \n  \nLEARNING OBJECTIVES: \n\nLearn how to understand your organization’s current state and learn concrete steps you can take to advance your organization’s path to more data-driven decision making.\nLearn how associations truly put their data to work.\nLearn how you compare to your peers in categories such as data culture\, architecture\, leadership\, process\, and more. 
URL:https://usteducation.org/event/w358-data-analytics-maturity-model-whats-your-score-whats-next/
LOCATION:https://zoom.us/j/95373737158
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/Website-Graphics-December-June-2023-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230112T110000
DTEND;TZID=America/New_York:20230112T120000
DTSTAMP:20260403T195142
CREATED:20220804T165510Z
LAST-MODIFIED:20230526T151749Z
UID:10000149-1673521200-1673524800@usteducation.org
SUMMARY:W297: Understanding The Difference Between Lead And Demand Generation
DESCRIPTION:COURSE DESCRIPTION: \nThere’s a tendency to use lead gen and demand gen interchangeably\, yet they are unique tactics that stand on their own when it comes to the buyers journey. \nJoin us as we break down the differences between both processes\, and the strategy and technology that fuels both efforts and learn how to identify what association need to focus on. \n  \nLEARNING OBJECTIVES: \n\nLearn how to understand the differences between lead gen and demand gen\nLearn how to identify what tactics can be used to drive both types of campaigns\nLearn how to understand the type of technology and data needed to deliver each type of campaign\n\n 
URL:https://usteducation.org/event/w297-understanding-the-difference-between-lead-and-demand-generation/
LOCATION:https://zoom.us/j/96154443823
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/03/Maneesha-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230111T130000
DTEND;TZID=America/New_York:20230111T140000
DTSTAMP:20260403T195142
CREATED:20220804T151055Z
LAST-MODIFIED:20230915T233502Z
UID:10000134-1673442000-1673445600@usteducation.org
SUMMARY:W271: Member Segmentation: The Key to Affordable and Effective Hybrid Events
DESCRIPTION:COURSE DESCRIPTION: \nDuring the pandemic associations pivoted to virtual events as a means to connect and educate members.  As we learn to live with COVID we are now all back to physical\, in-person events\, but are left with the challenge that the average association only gets 15% of members to their annual conference.  How do we affordably implement hybrid to reach a larger audience and ensure that our best content doesn’t miss 85% of our members?  This webinar will discuss the different hybrid models that are emerging to balance cost and workload while addressing the needs of delivering to a much larger audience. \n  \nLEARNING OBJECTIVES: \n\nHow member segmentation can help you plan for hybridizing a conference\nHybrid models that work without blowing the budget or your teams capacity\nUsing event content strategically\, all year long
URL:https://usteducation.org/event/w271-member-segmentation-the-key-to-affordable-and-effective-hybrid-events/
LOCATION:https://zoom.us/j/95977460352
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Data Management,Marketing/Member Engagement,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-28.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230110T130000
DTEND;TZID=America/New_York:20230110T140000
DTSTAMP:20260403T195142
CREATED:20220915T121150Z
LAST-MODIFIED:20240531T204719Z
UID:10000197-1673355600-1673359200@usteducation.org
SUMMARY:Tips for Growing Social Media Following | Top Factors
DESCRIPTION:COURSE DESCRIPTION: \nRight now\, raise your hand if you’ve ever wondered if you’re posting on social media at the right time and post enough. \nDon’t worry; you’re not alone\, as has plagued marketers since the dawn of social media. \nDuring this session\, we will discuss the correct number of posts to publish daily and their impact on each social media channel. \n  \nLEARNING OBJECTIVES: \n\nLearn the correct numbers of posts to publish daily.\nLearn the impact your posts have on each social media channel.\nLearn the right and wrong times to make your posts.\n\n 
URL:https://usteducation.org/event/tips-for-growing-social-media-following-top-factors/
LOCATION:https://zoom.us/j/97364259941
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Data Management,Data Management,Marketing
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230110T110000
DTEND;TZID=America/New_York:20230110T120000
DTSTAMP:20260403T195142
CREATED:20221028T172401Z
LAST-MODIFIED:20240531T204732Z
UID:10000253-1673348400-1673352000@usteducation.org
SUMMARY:W370: Why Online Community is Your Association's Future: Changing how we Work & Connect (Part 1)
DESCRIPTION:COURSE DESCRIPTION: \nOnline communities are tremendous wellsprings of innovation. They give every association an always-accessible presence\, moving ahead of magazines or newsletters as the most valued member benefit.  When your online community fosters a genuine sense of belonging\, it becomes core to your members’ professional identity.  Association members are emerging from the pandemic with a significantly higher level of technical proficiency\, giving membership-based organizations the opportunity to reassess and reimagine how online community can become a predictable core growth engine.   \n  \nLEARNING OBJECTIVES: \n\n\nLearn techniques to foster a spirit of generosity within your online community. \nLearn options to transform mentorship in your industry. \nLearn how to create year-round engagement opportunities for your exhibitors and partners.
URL:https://usteducation.org/event/w370-why-online-community-is-your-associations-future-changing-how-we-work-connect-part-1/
LOCATION:https://zoom.us/j/94169296785
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,Business Strategy,Culture/Communication,Data Management,Marketing,Marketing/Member Engagement
ORGANIZER;CN="Sandra Nam":MAILTO:sandra@qiqochat.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221220T130000
DTEND;TZID=America/New_York:20221220T140000
DTSTAMP:20260403T195142
CREATED:20221028T193817Z
LAST-MODIFIED:20240531T203922Z
UID:10000256-1671541200-1671544800@usteducation.org
SUMMARY:Business Central vs Dynamics 365: Which is Right for Me?
DESCRIPTION:COURSE DESCRIPTION: \nAn overview of differences and similarities between Dynamics GP and Business Central (BC) functionality that affects how accounting users work. \n  \nLEARNING OBJECTIVES: \n\nUnderstand the advantages of Dimensions in BC over segmented GL Accounts in GP\nLearn why Posting Groups are preferred by auditors but may disappoint a few users\nSee why Customer\, Vendor\, Item and Employee Templates are almost as good as Classes\nUncover the power of the BC General Journal that GP can never match\nLearn why BC is in a better position to meet the needs of a global economy
URL:https://usteducation.org/event/business-central-vs-dynamics-365-which-is-right-for-me/
LOCATION:https://zoom.us/j/93461788129
CATEGORIES:MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-19.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221220T111500
DTEND;TZID=America/New_York:20221220T121500
DTSTAMP:20260403T195142
CREATED:20221013T215316Z
LAST-MODIFIED:20240531T205450Z
UID:10000239-1671534900-1671538500@usteducation.org
SUMMARY:Multichannel Selling: Implications on Sales Tax Obligations
DESCRIPTION:COURSE DESCRIPTION: \nLearn how to help your business navigate the myriad tax obligation considerations when selling through multiple channels. \n  \nLEARNING OBJECTIVES: \n\nLearn how the acceleration of multichannel selling has affected retail businesses.\nSales tax considerations to keep in mind when selling through the most common channels.\nLearn how multichannel sales impact economic nexus.\nLearn the five steps to proper sales tax compliance.
URL:https://usteducation.org/event/multichannel-selling-implications-on-sales-tax-obligations/
LOCATION:zoom.us/j/93461788129
CATEGORIES:Accounting,Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Budgeting,Business Strategy,Business Strategy,Finance,Finance,Tax
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W364WS.png
END:VEVENT
END:VCALENDAR