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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221205T130000
DTEND;TZID=America/New_York:20221205T140000
DTSTAMP:20260403T205007
CREATED:20221028T190443Z
LAST-MODIFIED:20221116T215537Z
UID:10000255-1670245200-1670248800@usteducation.org
SUMMARY:W372: Growing your 365 Community
DESCRIPTION:COURSE DESCRIPTION: \nMembership is about more than attending an annual event and receiving a newsletter. It’s about finding connections and educational content that advance your business objectives. There are many ways to build a year-round community to connect members to members and buyers to sellers. Making human connection needs the heart of your digital efforts and pulling insights from your data. This team of forward-thinkers will share what they have learned to support your growth\, from strategic design to execution. \n  \nLEARNING OBJECTIVES: \n\nExplore what ‘365 connection’ means to your unique community.\nDiscover the opportunities for growth when you engage consistently and meaningfully.\nCompile a list of ideas you can prototype with your own organization.
URL:https://usteducation.org/event/w372-growing-your-365-community/
LOCATION:https://zoom.us/j/93201390194
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-18.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221201T100000
DTEND;TZID=America/New_York:20221201T110000
DTSTAMP:20260403T205007
CREATED:20220830T155637Z
LAST-MODIFIED:20240531T212416Z
UID:10000173-1669888800-1669892400@usteducation.org
SUMMARY:B141 : What is the Return on Investment (ROI) from Utilizing Asset Maintenance / Asset Management Software
DESCRIPTION:COURSE DESCRIPTION: \nBy the end of 2023\, 82% of enterprise decision makers will need to make critical decisions regarding the management of their enterprise assets. As organizations shift to more digitalized business models\, choosing the correct Enterprise Asset Management (EAM) system is key to their success. During this session\, you will learn how an intuitive asset management and maintenance solution can streamline maintenance work processes\, extend asset lifecycle\, reduce operational costs—and boosts overall efficiency. \n  \nLEARNING OBJECTIVES: \n\nUnderstand why an Enterprise Asset Management solution is so important to your customers and the ROI you can achieve.\nLearn why user adoption is key to the success of any asset management system and how to identify the winning features to make that happen.\nLearn how to identify asset management opportunities based on different verticals and how to evolve the solution as the business grows.
URL:https://usteducation.org/event/what-is-the-return-on-investment-roi-from-utilizing-asset-maintenance-asset-management-software/
LOCATION:https://zoom.us/j/92119426840
CATEGORIES:MICROSOFT DYNAMICS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/B141WS-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221130T144500
DTEND;TZID=America/New_York:20221130T154500
DTSTAMP:20260403T205007
CREATED:20221027T164919Z
LAST-MODIFIED:20221027T182953Z
UID:10000245-1669819500-1669823100@usteducation.org
SUMMARY:S304: Cybersecurity Fundamentals for 501C Executives
DESCRIPTION:COURSE DESCRIPTION: \nThe threats\, risks\, and potential solutions within cybersecurity are changing faster than any other area of technology.  As critical as this topic is for an organization’s future and brand reputation\, it is one of the least understood by executives.  This session does away with the tech-talk and explains the must-know facts about cybersecurity risks\, what executives need to understand\, what questions to ask\, and how to ensure your IT team is headed in the right direction at an adequate pace. \n  \nLEARNING OBJECTIVES: \n\nLearn what’s driving a surge in cybersecurity incidents.\nLearn what your greatest risk is.\nLearn how you can understand if IT is doing the right thing.\nLearn how to know if you are doing enough.
URL:https://usteducation.org/event/s304-cybersecurity-fundamentals-for-501c-executives/
LOCATION:https://zoom.us/j/92730590753
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-7.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221130T133000
DTEND;TZID=America/New_York:20221130T143000
DTSTAMP:20260403T205007
CREATED:20221011T201219Z
LAST-MODIFIED:20221103T194929Z
UID:10000237-1669815000-1669818600@usteducation.org
SUMMARY:S303: How to Craft a Compelling Story for Your Organization Using Financial Footnotes and Forms (990)
DESCRIPTION:COURSE DESCRIPTION: \nThere is  more to your nonprofit than just the numbers on your 990 and financial statements.  Sophisticated donors often delve deeper than just the numbers before making contributions.  Learning to tell your organization’s story via IRS 990 and the financial statement footnotes is significant to your organization’s success. \n  \nLEARNING OBJECTIVES: \n\nLearn to use the 990 to tell the story.\nLearn to use the financial statement footnotes to tell the story.\nLearn to work cross-department to develop the story.
URL:https://usteducation.org/event/s303-how-to-craft-a-compelling-story-for-your-organization-using-financial-footnotes-and-forms-990/
LOCATION:https://zoom.us/j/92730590753
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-9.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221130T111500
DTEND;TZID=America/New_York:20221130T121500
DTSTAMP:20260403T205007
CREATED:20221031T184311Z
LAST-MODIFIED:20221115T133746Z
UID:10000259-1669806900-1669810500@usteducation.org
SUMMARY:S302: 5 Steps To Selling Your Board of Directors on Your Required Technology Spend
DESCRIPTION:COURSE DESCRIPTION: \nConvincing the board to invest money\, time and resources in technology is no small feat. It can be a nerve-racking task to have just one chance to present to not one\, but multiple people\, on the value of a technology upgrade to the organisation. How can you get the board on your side? There are two components to this challenge. In this session\, I will discuss best practices for the board meeting itself. We will review the specific steps you should take before the board meeting even occurs\, both while preparing a presentation and speaking with board members privately. \n  \nLEARNING OBJECTIVES: \n\nLearn how to detail how managed IT services will affect your budget\nLearn how to articulate the ongoing value of IT services\nLearn how to provide the correct documentation to support your proposals.
URL:https://usteducation.org/event/s302-5-steps-to-selling-your-board-of-directors-on-your-required-technology-spend/
LOCATION:zoom.us/j/92730590753
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-14.png
ORGANIZER;CN="Ali Niroo":MAILTO:ali@bpt3.net
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221130T100000
DTEND;TZID=America/New_York:20221130T154500
DTSTAMP:20260403T205007
CREATED:20221025T215500Z
LAST-MODIFIED:20221118T155522Z
UID:10000241-1669802400-1669823100@usteducation.org
SUMMARY:WINTER SYMPOSIUM\, Washington D.C. (In-person)
DESCRIPTION:Join us in Washington\, D.C. for an in-person one day only event! \n\n\n\n(for Associations & Nonprofit Professionals) \nWe have combined four dynamic sessions for an in-person one day event to learn\, earn\, & network with your peers.\nFOCUS: Finance | Tech | Strategy\n\nWednesday\, November 30th\n10:00 AM – 3:45 PM @Clydes Restaurant; Gallery Place\n3:45 PM – 5PM and beyond…Happy Hour\nLEADERSHIP AWARDS will be presented for selected Association professionals\nRegistration:  $25 (includes 4 sessions\, lunch & Happy Hour) You will be invoiced after registration. \nUp to 4 CPE/CAE Credits\n\n\n\n\n\nSession Details\nSession 1: Non-Profit Strategic Plans – Best Practices & Key Pitfalls \nInstructors: David Keen\, CFO Business Development at American Physical Therapy Association; Jennifer Brearey\, Chief Financial and Operating Officer at AdvaMed \n  \nSession 2: 5 Steps To Selling Your Board of Directors on Your Required Technology Spend \nInstructor: Ali Niroo; Managing Partner; BridgePointe Technologies \n  \nSession 3: How to Craft a Compelling Story for Your Organization Using Financial Footnotes and Forms (990) \nInstructor: Rob Eby\, CPA\, CGMA\, Experienced Accountant of Nonprofit Organizations\, Partner at Aronson LLC; Stacy Cullen\, Tax Director\, Aronson LLC \n  \nSession 4: Cybersecurity Fundamentals for 501C Executives \nInstructor: Brian Scott\, President\, CIO\, ClearTone Consulting LLC \n 
URL:https://usteducation.org/event/winter-symposium-washington-d-c-in-person/
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221130T100000
DTEND;TZID=America/New_York:20221130T110000
DTSTAMP:20260403T205007
CREATED:20221027T181712Z
LAST-MODIFIED:20231013T171306Z
UID:10000247-1669802400-1669806000@usteducation.org
SUMMARY:Best Practices For Puting Together a Nonprofit Strategic Plan
DESCRIPTION:COURSE DESCRIPTION: \nAssociations of all shapes and sizes engage in strategic planning that often results the creation of a multi-year strategic plan. A meaningful strategic plan sets the Association’s priorities and focuses the leadership and staff on execution of those priorities.  Many associations are so focused on the creation of the plan itself that the plan loses meaning and often aren’t executed. Through the implementation of best practices and the avoidance of common pitfalls every organization can create a meaningful strategic plan through a process that is right sized to fit their organization. \n  \nLEARNING OBJECTIVES: \n\nUnderstand key factors in developing and communicating a strategic plan.\nDiscussion on the impact your board composition can have on your strategic plan design and funding.\nDiscuss different ways strategic plans are funded.
URL:https://usteducation.org/event/best-practices-for-puting-together-a-nonprofit-strategic-plan/
LOCATION:https://zoom.us/j/92730590753
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-15.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221129T110000
DTEND;TZID=America/New_York:20221129T120000
DTSTAMP:20260403T205007
CREATED:20221003T205014Z
LAST-MODIFIED:20230403T202558Z
UID:10000231-1669719600-1669723200@usteducation.org
SUMMARY:W352: The High Life and Dangers of an Undercover Member Forum
DESCRIPTION:COURSE DESCRIPTION: \nLearn how to go undercover to review association website pages and the results of voicemails\, emails\, and contact-us forms. You will be trained as an undercover member to understand what these experiences and interactions can be within any organization through the perspective of an association member. Learn what to look for that may be confusing\, unclear\, or outdated for your members and prospective members. Additionally\, in this highly engaging session\, you will be challenged with examples and illustrations to elevate the member and event attendee experience. \n  \nLEARNING OBJECTIVES: \n\nLearn how to see member engagement points through the perspective of a new member\nLearn how to partner with others and target areas for review in a timely manner\nLearn how to energize and get total staff buy-in for an improved overall member experience 
URL:https://usteducation.org/event/w352-the-high-life-and-dangers-of-an-undercover-member-forum/
LOCATION:https://zoom.us/j/92886744244
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/01/Alfred-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221122T110000
DTEND;TZID=America/New_York:20221122T123000
DTSTAMP:20260403T205007
CREATED:20221011T194126Z
LAST-MODIFIED:20231013T171022Z
UID:10000235-1669114800-1669120200@usteducation.org
SUMMARY:Understanding the Digital Ecosystem: Using New Technology
DESCRIPTION:COURSE DESCRIPTION: \nLike most associations\, for decades ASAE has had a traditional technology\, AMS-centered stack as the core of their business systems infrastructure. Two years ago\, ASAE started to explore alternatives to the traditional model\, and now in 2022 are beginning the rollout of a new suite of tools that will transform and modernize the organization. Key to this transformation includes embracing an ecosystem approach to software: use purpose-built tools\, connected together\, focusing on the member experience.\n \nIn this session\, we’ll explore the key components of ASAE’s new technology stack including the Member Data Platform (MDP)\, Integration Platform as a Service (iPaaS)\, eCommerce platform\, and other cloud-based solutions. \n  \nLEARNING OBJECTIVES: \n\n\nUnderstand the core components of a digital ecosystem approach.\nLearn about the use of iPaaS technology to enable integrations and the MDP for member data management.\nSee ASAE’s solution architecture and learn why they are pursuing a non-traditional approach.\nExplore the idea of a phased approach to a digital infrastructure rollout.
URL:https://usteducation.org/event/understanding-the-digital-ecosystem-using-new-technology/
LOCATION:https://zoom.us/j/98579866848
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W357WS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221117T130000
DTEND;TZID=America/New_York:20221117T140000
DTSTAMP:20260403T205007
CREATED:20220804T171406Z
LAST-MODIFIED:20221107T194151Z
UID:10000155-1668690000-1668693600@usteducation.org
SUMMARY:W304: Why Data Integration is a User Experience (UX) problem
DESCRIPTION:COURSE DESCRIPTION: \nToo often when thinking about user experience\, organizations focus on the color of their buttons and the font of their text. But a customer’s experience with your organization goes way beyond. This course will focus on key areas that you may be ignoring opportunities for data integration\, and why ignoring those opportunities is hurting your customers. \n  \nLEARNING OBJECTIVES: \n\nUnderstand how data impacts user experience\nIdentify at least three ways better data integrations can enhance your UX\nBuild a strategy for identifying data integration opportunities with new systems that enhance UX\n\n 
URL:https://usteducation.org/event/w304-tbd/
LOCATION:https://zoom.us/j/98365431574
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-12.png
ORGANIZER;CN="Justin Burniske%2C MBA":MAILTO:justin.burniske@meta-dao.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221116T150000
DTEND;TZID=America/New_York:20221116T160000
DTSTAMP:20260403T205007
CREATED:20220830T164607Z
LAST-MODIFIED:20221107T164907Z
UID:10000020-1668610800-1668614400@usteducation.org
SUMMARY:W319: How to Make Purple People: A Comprehensive Recipe
DESCRIPTION:COURSE DESCRIPTION: \nWhat do you get when you blend your business and technology teams? Every organization needs Purple People\, and we’re going to show you how you can create your own! Join PerByte for tools to strengthen your teams by blending the skills of your business staff (blue) and technology staff (red) to create Purple People. Getting started is easier than you think! \n  \nLEARNING OBJECTIVES: \n\nUnderstand Purple People and why they are important.\nImprove the outcome of your technology projects and organization goals by fully leveraging your in-house resources.\nLearn simple steps for adding technology skill-building to your team’s professional development plan.
URL:https://usteducation.org/event/w319-how-to-make-purple-people-a-comprehensive-recipe/
LOCATION:https://zoom.us/j/98392869522
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-13.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221116T130000
DTEND;TZID=America/New_York:20221116T140000
DTSTAMP:20260403T205007
CREATED:20220804T171155Z
LAST-MODIFIED:20231002T155916Z
UID:10000154-1668603600-1668607200@usteducation.org
SUMMARY:W313: Demystifying AI: Tools\, Tips\, And Tricks
DESCRIPTION:COURSE DESCRIPTION: \nIs the term “AI” daunting and elusive? Are you thinking about implementing AI but have no idea where to start? In this session\, we will demystify the idea of AI and talk about practical applications of AI technology that you can begin experimenting with at your association today. \n  \n\nLEARNING OBJECTIVES: \n\n\n\n\n\nInexpensive AI tools you can begin using right now to optimize your association’s marketing and personalization strategy.\nHow to use AI to enhance your processes and make workflows less time consuming.\nHow to embark upon easy AI and automation experiments.
URL:https://usteducation.org/event/w313-tbd/
LOCATION:https://zoom.us/j/98297976799
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Erica-1-1.png
ORGANIZER;CN="Erica Salm Rench%2C MBA":MAILTO:erica@sidecar.ai
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221115T130000
DTEND;TZID=America/New_York:20221115T140000
DTSTAMP:20260403T205007
CREATED:20220824T235943Z
LAST-MODIFIED:20221021T211206Z
UID:10000164-1668517200-1668520800@usteducation.org
SUMMARY:W314: Code of Ethics - An Association’s North Star
DESCRIPTION:COURSE DESCRIPTION: \nA Code of Ethics articulates the values of your organization and expresses the ideal standards of ethical behavior expected of those we work with and for. As such\, a well defined and articulated Code of Ethics can serve as both a governance tool and a strategic management tool. Join us for an engaging discussion on how a Code of Ethics can enhance your organization and help you to become a more effective leader\, while gaining one CAE Ethics credit.  \n  \nLEARNING OBJECTIVES: \n\nLearn key ethical principles and guidance on the expected standards of behavior\nLearn the basics of an Ethical Decision Making framework and ethical considerations\nLearn real world applications through case study discussions
URL:https://usteducation.org/event/w314-code-of-ethics-an-associations-north-star/
LOCATION:https://zoom.us/j/96556398493
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-11.png
ORGANIZER;CN="Linn Wheeling%2C MBA%2C CAE":MAILTO:engagement@naturopathic.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221114T150000
DTEND;TZID=America/New_York:20221114T160000
DTSTAMP:20260403T205007
CREATED:20221027T184411Z
LAST-MODIFIED:20221107T163538Z
UID:10000248-1668438000-1668441600@usteducation.org
SUMMARY:W373: Sizing and Investing Nonprofit Reserves
DESCRIPTION:COURSE DESCRIPTION: \nMost nonprofit organizations and associations should have an “emergency fund” of operating reserves to offset the risk of revenues failing to cover expenses. \nBut amid inflation and market volatility\, there isn’t a one-size-fits-all solution for how much you should set aside—and whether to hold reserves in cash or invest them. In this upcoming FAR conversation\, institutional finance experts will present a clear framework for mitigating your specific risks. \nJordan Forney will speak with Chris Clarkson\, a national director from Bernstein’s Foundation & Institutional Advisory team\, to present a thoughtful approach and framework that executives can use to adjust the size and allocation of short and intermediate term investments amid today’s high levels of inflation. \nDetermine whether you should maintain higher (or lower) reserves than any “rules of thumb” may otherwise indicate\, and how to put funds to use across a risk/return spectrum appropriate for your specific purposes in today’s volatile environment. \n  \nLEARNING OBJECTIVES: \n\nUnderstand the impact of today’s macroeconomic environment on investment reserves.\nRecognize the questions to ask regarding your organization’s cashflow and investment needs.\nAssess different investment strategies for different types of reserve funds.
URL:https://usteducation.org/event/w373-sizing-and-investing-nonprofit-reserves/
LOCATION:https://zoom.us/j/91094603248
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-12.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221110T130000
DTEND;TZID=America/New_York:20221110T140000
DTSTAMP:20260403T205007
CREATED:20220804T170235Z
LAST-MODIFIED:20230526T151721Z
UID:10000151-1668085200-1668088800@usteducation.org
SUMMARY:W298: Translating "Marketing Speak" for Executives
DESCRIPTION:COURSE DESCRIPTION: \nHave you ever wondered what the heck your marketing team really means when they’re throwing down terms like CTRs\, MQLs and SQLs? The alphabet soup that marketers use can be difficult to follow and sometimes just sound downright strange. We’ll help you translate the terms\, metrics and concepts your marketing team is using when their sharing results\, progress and their strategy. As an added bonus\, we’ll prep you on the questions you can ask as their leaders to help pinpoint how your organization can pursue additional revenue growth. \n  \nLEARNING OBJECTIVES: \n\nLearn how to understand common marketing terminology\nLearn how to understand what influences the measurement of marketing metrics\nLearn how to support your marketing team’s martech stack development
URL:https://usteducation.org/event/w298-translating-marketing-speak-for-executives/
LOCATION:https://zoom.us/j/92001639263
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/03/Maneesha-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221110T110000
DTEND;TZID=America/New_York:20221110T120000
DTSTAMP:20260403T205007
CREATED:20220805T185421Z
LAST-MODIFIED:20231002T160653Z
UID:10000160-1668078000-1668081600@usteducation.org
SUMMARY:W262: High Converting Engagement Campaigns You Can Start Today
DESCRIPTION:COURSE DESCRIPTION: \nFor association marketing\, membership and communications teams\, one never-ending challenge is\, “How do we get members to act?” If you’ve ever had this thought\, concern\, or let’s be honest – you’ve panicked at low response rates – this webinar is for you! \n  \nLEARNING OBJECTIVES: \n\nExamples of real association campaigns that saw mind-blowing response rates while delivering immediate member value.\nWhat questions to ask your members to encourage action\, discover more about individuals and adjust your strategies accordingly.\nLearn the difference between mass broadcasts of information and conversational engagement\, and why the latter sees higher response rates.
URL:https://usteducation.org/event/w262-high-converting-engagement-campaigns-you-can-start-today/
LOCATION:https://zoom.us/j/97434846958
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/Brianne-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221108T150000
DTEND;TZID=America/New_York:20221108T160000
DTSTAMP:20260403T205007
CREATED:20220804T163932Z
LAST-MODIFIED:20221018T184909Z
UID:10000144-1667919600-1667923200@usteducation.org
SUMMARY:B130: PCI Workshop
DESCRIPTION:In this course you will learn best practices of  organizations in implementing PCI Compliance.  The course starts with a basic overview of what PCI Compliance is and what it is designed to achieve.  Next we review 9 practical tips that you can implement immediately in your organization to ensure a more secure payment environment.  Finally we review the Self-Assessment-Questionnaire (SAQ)\, and what you should know about it. \n\n\n\n\nLEARNING OBJECTIVES\n \n\n\nGain an overview of the PCI Compliance Requirements\nLearn 9 practical tips to achieve a more secure payment environment\nUnderstand what are the annual SAQ requirements
URL:https://usteducation.org/event/b130-pci-workshop/
LOCATION:https://zoom.us/j/97645843867
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/126.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221108T130000
DTEND;TZID=America/New_York:20221108T140000
DTSTAMP:20260403T205007
CREATED:20221003T194456Z
LAST-MODIFIED:20221021T213959Z
UID:10000230-1667912400-1667916000@usteducation.org
SUMMARY:W356: Solving Managed IT & Security
DESCRIPTION:COURSE DESCRIPTION: \nWatching Uber’s former CISO face a felony conviction drives home just how much pressure is on companies to get IT & security right. Join ARG and a team of experts as we discuss the challenges facing companies and how to solve them. \n  \nLEARNING OBJECTIVES: \n\nExplore the context for work in a post-pandemic world.\nUnderstand the opportunity to accelerate your organization’s digital transformation journey. \nExamine the market drivers and how you can benefit.\nLearn how to identify where to best leverage internal and external resources.
URL:https://usteducation.org/event/w356-solving-managed-it-security/
LOCATION:https://zoom.us/j/97036482186
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/10/RECENT-websiteemail-Graphics-1200X600-px-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221108T110000
DTEND;TZID=America/New_York:20221108T120000
DTSTAMP:20260403T205007
CREATED:20220930T191448Z
LAST-MODIFIED:20221019T172908Z
UID:10000226-1667905200-1667908800@usteducation.org
SUMMARY:W328: Data Lakes: No Question is Dumb
DESCRIPTION:COURSE DESCRIPTION: \nNot an IT session\, a conversation about why the association world is buzzing about data lakes\, and giving you a safe space to ask questions\, such as why are associations using these tools? How can you plan for them if you have a beer budget and/or small staff? When is the best time to get started? Relax\, this easy-going non-techie session will help you understand the options and provide solid takeaways on what you can do right away spending only time and effort. \nTarget audience: Ideally suited for any association exec\, in any department\, who desires to improve decision-making by harnessing the sea of data that often goes unused. Great for business users including membership\, marketing\, finance\, professional development\, and events. \n  \nLEARNING OBJECTIVES: \n\nUnderstand the pros and cons of data lakes and data warehouses.\nUnderstand when data lakes are a good tool\, or not\, based on your association’s needs.\nLearn about data privacy and data stewardship.\nLearn what steps you can take to improve the current data situation.
URL:https://usteducation.org/event/w328-data-lakes-no-question-is-dumb/
LOCATION:https://zoom.us/j/95411236529
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W328WS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221103T150000
DTEND;TZID=America/New_York:20221103T160000
DTSTAMP:20260403T205007
CREATED:20220930T184958Z
LAST-MODIFIED:20230626T232215Z
UID:10000225-1667487600-1667491200@usteducation.org
SUMMARY:W354:  Data Breach Preparedness: The Reality of ID Theft and Data Breach Incidents
DESCRIPTION:COURSE DESCRIPTION: \nMore and more companies are at risk of becoming victims of a data breach incident\, and yet most companies do not have an up-to-date data breach response plan in place. A response and recovery plan is a critical factor in helping a company successfully manage a data breach incident. CEOs and senior executives don’t get fired when their companies get hacked or experience a data breach incident. They get fired for failing to implement a clearly defined\, strategic management response to their data-breach incident. Your company’s response and recovery strategy may be as important (or more important) than your cybersecurity technology initiatives. \n  \nLEARNING OBJECTIVES: \n\nLearn more about data breach trends\, identity theft trends\, and about data breach risk management\nLearn about information governance policy as well as information security training.\nWe will discuss State and Federal breach notification laws along with the breach source\, assessment\, and response plan.
URL:https://usteducation.org/event/w354-cybersecurity-data-breach-risk-management-and-identity-theft/
LOCATION:https://zoom.us/j/97219384966
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221103T130000
DTEND;TZID=America/New_York:20221103T140000
DTSTAMP:20260403T205007
CREATED:20220923T144111Z
LAST-MODIFIED:20221031T202540Z
UID:10000205-1667480400-1667484000@usteducation.org
SUMMARY:W349: Leadership Echo Chambers: Let’s Dismantle One of Leadership’s Greatest Barriers
DESCRIPTION:COURSE DESCRIPTION: \nEcho chambers are environments that encourage amplifying and encouraging ideas and these systems have been progressively strengthened in recent history. The rise of media consumption and algorithms\, mixed with fundamental human nature\, has created a need for leadership to dismantle echo chambers with intention. Let’s discover why and how. \n  \nLEARNING OBJECTIVES: \n\nLearn how the rise of media consumption and algorithms\, mixed with fundamental human nature\, has created a need for leadership to dismantle echo chambers with intention.\nLearn how Echo chambers are environments that encourage amplifying and encouraging ideas.\nLearn how these systems have been progressively strengthened in recent history.
URL:https://usteducation.org/event/w349-leadership-echo-chambers-lets-dismantle-one-of-leaderships-greatest-barriers/
LOCATION:https://zoom.us/j/96873899756
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/RECENT-websiteemail-Graphics-1200X600-px-11.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221103T110000
DTEND;TZID=America/New_York:20221103T120000
DTSTAMP:20260403T205007
CREATED:20220923T145928Z
LAST-MODIFIED:20221027T155049Z
UID:10000206-1667473200-1667476800@usteducation.org
SUMMARY:W350: Beyond Words: Changing Behavior and Holistically Implementing DEI
DESCRIPTION:COURSE DESCRIPTION: \nAfter the events of the last two years many association boards are cultivating more understanding and capacity to improve what we do best as associations—creating belonging through diversity\, equity\, and inclusion. This journey requires undoing the unconscious and default approaches currently used. Explore the DEI journey of a small-staff association in their first two years of implementing a holistic and courageous transformation. Facilitated dialogue and inquiry with the deputy executive director and their DEI consultant who is a DELP scholar\, explore board decisions\, public commitment\, member push back\, and lessons learned when holistically implementing DEI across an association. \n  \nLEARNING OBJECTIVES: \n\nExplore the DEI journey of a small-staff association in their first two years of implementing a holistic and courageous transformation.\nLearn how to undo the unconscious and default approaches currently used when creating belonging through diversity\, equity\, and inclusion.\nEngage in facilitated dialogue and inquiry with the deputy executive director and their DEI consultant who is a DELP scholar\, explore board decisions\, public commitment\, member push back\, and lessons learned when holistically implementing DEI across an association.
URL:https://usteducation.org/event/w350-beyond-words-changing-behavior-and-holistically-implementing-dei/
LOCATION:https://zoom.us/j/92526904060
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/W350WS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221102T150000
DTEND;TZID=America/New_York:20221102T160000
DTSTAMP:20260403T205007
CREATED:20220804T144029Z
LAST-MODIFIED:20221021T211020Z
UID:10000132-1667401200-1667404800@usteducation.org
SUMMARY:W276:  Association Trends: Pulse of the Industry
DESCRIPTION:COURSE DESCRIPTION: \nThe pace of change has accelerated dramatically over the past few years. The way we conduct meetings\, attend conferences\, and even structure our workdays has turned on its head. To keep pace with this rapid rate of change\, the tools\, and methods for providing valuable data to your members must also change.   \nFueled by this rapid change in workforce\, industry and consumer behavior\, pulse surveys have emerged as an invaluable tools for gathering ongoing insights on critical business needs as they evolve in real-time. They provide your members up-to-date information on the issues that matter most to their industry\, peers or customers as well as a clear picture of trends over time. These quick hitting\, short surveys can also promote the issues essential to the success of your industry over time. \n  \nLEARNING OBJECTIVES: \n\nLearn how to provide your members up-to-date information on the issues that matter most to their industry\, peers or customers as well as a clear picture of trends over time.\nLearn how pulse surveys have emerged as an invaluable tools for gathering ongoing insights on critical business needs as they evolve in real-time.\nLearn how quick hitting\, short surveys can also promote the issues essential to the success of your industry over time.\n\n 
URL:https://usteducation.org/event/w276-association-trends-pulse-of-the-industry/
LOCATION:https://zoom.us/j/93995565371
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-7-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221102T130000
DTEND;TZID=America/New_York:20221102T140000
DTSTAMP:20260403T205007
CREATED:20220915T131530Z
LAST-MODIFIED:20230601T195419Z
UID:10000203-1667394000-1667397600@usteducation.org
SUMMARY:W347: How to Conquer Changes in the Digital Marketing Space
DESCRIPTION:COURSE DESCRIPTION: \nWith the constant changes happening in the digital marketing space\, the effects on analytics\, ROI\, and campaign effectiveness are questioned. We’re here to tell you that it’s not the end-all-to-be-all and we have the tips and tricks to help you conquer the hurdles that have come your way. All you need is the data\, the mindset\, and the energy. \n  \nLEARNING OBJECTIVES: \n\nLearn what email marketing analytics are most important\nLearn how to not allow new privacy initiatives to hinder your marketing plans\nLearn how to still remain competitive in this ever-changing landscape
URL:https://usteducation.org/event/w347-how-to-conquer-changes-in-the-digital-marketing-space/
LOCATION:https://zoom.us/j/96902384356
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/01/Alfred-2-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221101T150000
DTEND;TZID=America/New_York:20221101T160000
DTSTAMP:20260403T205007
CREATED:20220916T164333Z
LAST-MODIFIED:20221013T195415Z
UID:10000204-1667314800-1667318400@usteducation.org
SUMMARY:W348: Find Hidden Gems in Your Data & Discover New Revenue Opportunities
DESCRIPTION:COURSE DESCRIPTION: \nMembership and marketing association professionals are inundated with data everyday – from their AMS\, their email marketing platform\, their member community conversations\, their event systems and the list goes on and on. Beneath data\, however\, lies hidden gems (aka insights) that can be monetized to bring in more revenue – as long as you know where to look and how to dig them out. During this learning lab\, we’ll discuss ways associations can leverage their structured and unstructured data to come up with ideas for new revenue. We’ll discuss the top 3 areas you should analyze to find these opportunities\, provide a framework for building a data monetization strategy\, and share a case study about how one association’s hidden data insights led to monetizing intellectual property to bring in additional revenue. \n  \nLEARNING OBJECTIVES: \n\nUnderstand how analytics is a path to new revenue.\nAnalyze your product sales\, events and member segment data to find new revenue opportunities.\nLearn how to build and execute a successful data monetization strategy.\n\n 
URL:https://usteducation.org/event/w348-find-hidden-gems-in-your-data-discover-new-revenue-opportunities/
LOCATION:https://zoom.us/j/93552638589
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/RECENT-websiteemail-Graphics-1200X600-px.png
ORGANIZER;CN="Greg Pollack":MAILTO:gpollack@higherlogic.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221101T130000
DTEND;TZID=America/New_York:20221101T140000
DTSTAMP:20260403T205007
CREATED:20220915T124542Z
LAST-MODIFIED:20220930T211224Z
UID:10000201-1667307600-1667311200@usteducation.org
SUMMARY:W346: Facilitation Tips and Tricks: The Art of Helping Others Engage
DESCRIPTION:COURSE DESCRIPTION: \nNew volunteer leadership and work environments have grown the need for conversations and meetings that focus as much on connection and listening as on the content presented. How do we engage each other better? The potential for connection exponentially increases when a meeting incorporates facilitation expertise in design and implementation. From the difference in the flow of a board meeting with a facilitator at the helm to how staff meetings in a hybrid environment still have space created for individual voices\, we address real-life situations. Walk away with an increased knowledge of the theory of facilitation\, a wider tool belt of approaches\, the personalized experience of application and feedback\, and emerge as a better facilitator. \n  \nLEARNING OBJECTIVES: \n\nLearn how to identify the nine competencies every facilitator should know and incorporate into the meetings they lead\nWalk away with an increased knowledge of the theory of facilitation\, a wider tool belt of approaches\nLearn the personalized experience of application and feedback\, and emerge as a better facilitator\n\n 
URL:https://usteducation.org/event/w346-facilitation-tips-and-tricks-the-art-of-helping-others-engage/
LOCATION:https://zoom.us/j/92226723334
CATEGORIES:ASSOCIATIONS & NONPROFITS
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221027T150000
DTEND;TZID=America/New_York:20221027T160000
DTSTAMP:20260403T205007
CREATED:20220912T201034Z
LAST-MODIFIED:20220926T155606Z
UID:10000189-1666882800-1666886400@usteducation.org
SUMMARY:W336: Bolstering Board Diversity: How Diversity Increases Board Effectiveness
DESCRIPTION:COURSE DESCRIPTION: \nIn a recent study of board effectiveness\, half of all respondents note increased diversity is an important strategic priority for their organization—but few have developed plans to diversify their board’s composition. Moving from intention to action requires a clear roadmap with concrete steps. Discuss the challenges and risks when creating actionable plans for improving board diversity and identify objective ways to measure diversity across skills and experience. \n  \nLEARNING OBJECTIVES: \n\nLearn the challenges and risks when creating actionable plans for improving board diversity. \nLearn how to make a clear roadmap with concrete steps when developing plans to diversify your board’s composition.\nLearn how to identify objective ways to measure diversity across skills and experience.\n\n 
URL:https://usteducation.org/event/w336-bolstering-board-diversity-how-diversity-increases-board-effectiveness/
LOCATION:https://zoom.us/j/99023004421
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/336WS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221027T130000
DTEND;TZID=America/New_York:20221027T140000
DTSTAMP:20260403T205007
CREATED:20220914T164301Z
LAST-MODIFIED:20221025T184332Z
UID:10000195-1666875600-1666879200@usteducation.org
SUMMARY:W340: How You Can Use Salesforce for No Cost as a Nonprofit
DESCRIPTION:COURSE DESCRIPTION: \nSalesforce is the world’s #1 CRM platform with a wide range of apps\, integration capabilities and providing a single source of truth for your organization’s data. In our upcoming webinar “How You Can Use Salesforce for No Cost as a Nonprofit” our panel will be discussing how Nonprofits can leverage Salesforce’s Power of Us Grant & NPSP to begin utilizing the power of Salesforce for no cost to the nonprofit itself. Join us on DATE to learn about how Salesforce supports Nonprofits with it’s Nonprofit Success Starter Pack(NPSP) and how your organization can start it’s digital transformation at no cost. \n  \nLEARNING OBJECTIVES: \n\nLearn what Salesforce is.\nLearn how NPSP & the Power of Us Grant supports Nonprofits.\nLearn how your can organization get started with NPSP\, what the common use cases are for nonprofits and how to become more comfortable with Salesforce.
URL:https://usteducation.org/event/w340-how-you-can-use-salesforce-for-no-cost-as-a-nonprofit/
LOCATION:https://zoom.us/j/98999660553
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/RECENT-websiteemail-Graphics-1200X600-px-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221026T150000
DTEND;TZID=America/New_York:20221026T160000
DTSTAMP:20260403T205007
CREATED:20220804T161326Z
LAST-MODIFIED:20240531T213220Z
UID:10000139-1666796400-1666800000@usteducation.org
SUMMARY:B137: What You are NOT Being Told About Credit Card Processing
DESCRIPTION:Credit card processing or Merchant Services is widely used by businesses and nonprofit organizations.  One can hardly image today going through life without being able to purchase goods and services without using a credit card.\n \nIn spite of its ubiquitousness in commerce\, there are a lot of things that organizations are not being told about credit card processing (aka Merchant Services).  If you know some important things that you are NOT being told today by your service provider (or in the general media)\, you would have greater opportunities for data security\, cost savings\, and process improvements (i.e.\, eliminating manual processes).\n \n\n\n\n\nLEARNING OBJECTIVES\n \n\n\nLearn about 4 important payment trends which emerged from the pandemic.\nLearn two key changes you should make in 2022 with your payment and credit card collection practices.\nUnderstand Credit card fees — what you are NOT being told and why that is costing your organization money.\nLearn alternatives to credit card collections — the ecosystem that supports Visa/MasterCard and AMEX definitely don’t want you to know this.\nLearn PCI compliance and security issues for 2022 — why are you not aware of this.\nLearn how to do an RFP for Merchant Services — an outline that you can use today.
URL:https://usteducation.org/event/b137-what-you-are-not-being-told-about-credit-card-processing/
LOCATION:https://zoom.us/j/99112914601
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Finance,Finance,Finance,MICROSOFT DYNAMICS,Payments/PCI Compliance,Payments/PCI Compliance,Payments/PCI Compliance
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/126.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221026T130000
DTEND;TZID=America/New_York:20221026T143000
DTSTAMP:20260403T205007
CREATED:20220902T211828Z
LAST-MODIFIED:20220926T155408Z
UID:10000179-1666789200-1666794600@usteducation.org
SUMMARY:W324: Think Outside the AMS
DESCRIPTION:COURSE DESCRIPTION: \nMember expectations continue to rise while association staff time is stretched thin. Join us for an interactive session exploring how to automate your digital ecosystem so that staff can deliver more member value in less time. \nNo matter how hard an AMS tries\, it can’t be all things to all people. That’s ok. With the explosion of cloud technology\, there have never been more options for organizations to streamline their operations while enhancing the member experience. The ASAE tech community calls this the “best in class” approach – finding software that fits your needs and integrating it in a seamless way with your AMS. \nThis session isn’t just for the techies… it’s designed to empower anyone who is thinking that “there must be a better way.” \n  \nLEARNING OBJECTIVE: \n\nLearn how to evaluate their organization’s approach to association software\, distinguishing between an “all in one” versus a “best in class” strategy\,\nLearn how to translate often intimidating technical terminology surrounding APIs and SSOs into real-world concepts that can be implemented in their organization\, and\nLearn how to evaluate association software options for their ability to streamline staff work and improve the overall experience for members.\n\n 
URL:https://usteducation.org/event/w324-building-member-value-in-a-post-pandemic-world/
LOCATION:https://zoom.us/j/93002589792
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/100.png
END:VEVENT
END:VCALENDAR