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DTSTART;TZID=America/New_York:20231003T130000
DTEND;TZID=America/New_York:20231003T140000
DTSTAMP:20231006T193219Z
CREATED:20230516T200855Z
LAST-MODIFIED:20231006T193219Z
UID:10000426-1696338000-1696341600@usteducation.org
SUMMARY:W452: Connecting to Your Creativity: How to Have an Ah-Ha Moment
DESCRIPTION:COURSE DESCRIPTION: \nEinstein\, Disney\, and Gates graced the world with brilliant\, life-changing ideas. \n  \nIf only we knew the secret to get to our own ah-ha moments. Is there a way we can prime the pump to create circumstances that lead to creative breakthroughs? Can we cut the clutter of routine\, move from putting out daily fires so that we can unleash our own innovative thoughts? \n  \nYES! Research on the neuroscience of creativity delves into how the brain functions during your creative process and the new role of AI. Psychologists\, neuroscientists\, anthropologists\, and AI experts have discovered what happens in our brains when these ah-ha moments occur. Best of all\, they’ve learned some things about how we can encourage our own creative process. \n  \nIn this session\, Sheri Singer\, president of Singer Communications\, will discuss how the brain works\, bust antiquated ideas such as brainstorming\, and share the newest and latest research on how you can get to the ah-ha moment including how AI contributes to creativity. Through lecture and interactive activities\, participants will walk away with tips they can use as soon as they return to their offices. \n  \nLEARNING OBJECTIVES: \nAt the end of this session\, participants will be able to: \n\nUnderstand how the brain functions during the creative process\nUnderstand how technology—specifically AI–can assist with innovative thinking\nUse tips from the session to get your creative juice flowing\nWalk away knowing how this knowledge can work for them\n\nOutline: \n\nWhy creativity is important\nFamous ah-ha moments: Einstein\, Disney\, Gates\, ALS bucket challenge\,\nDefining the Ah-ha moment\nPhases of the neuroscience of creativity: 1\, 2\, breaking through writers block\nGetting to the moment; getting to the ah-ha moment using AI\nCase studies: Red Dress project\, LiveStrong yellow bands\, American Beverage Assn—taking vending machines out of elementary schools\, etc.\nTips to get there\nLessons learned\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w452-connecting-to-your-creativity-how-to-have-an-ah-ha-moment/
LOCATION:https://zoom.us/j/97508157929
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/05/Sheri-1.png
ORGANIZER;CN="Sheri Singer":MAILTO:sheri@singercomm.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231003T150000
DTEND;TZID=America/New_York:20231003T160000
DTSTAMP:20231027T154347Z
CREATED:20230216T195533Z
LAST-MODIFIED:20231027T154347Z
UID:10000367-1696345200-1696348800@usteducation.org
SUMMARY:W430: Effective Financial Messaging for Nonprofit Organizations
DESCRIPTION:COURSE DESCRIPTION: \nHow financial information is presented and communicated is as important as the financial information itself. Accurate and timely financial reports are essential but reports that are overly complicated and hard to read are almost useless and tend to be ignored. \nThis interactive webinar presentation will cover useful tactics and options to enhance the effectiveness of your nonprofit organization’s financial reporting and messaging\, addressing topics such as financial dashboard development\, purpose-built financial messaging\, and building trust and connection with financial reports among the Board\, management\, and staff. We will conclude with a set of quick takeaways centered around adding pre-month-end closing meetings with department managers\, finding opportunities for small financial teaching moments\, and discuss financial reporting options for annual reports. \n  \nLEARNING OBJECTIVES: \n\n– Learn about the advantages of purpose-built financial messaging and how to help the Board\, staff\, and other users of financial information to have trust and confidence in your organization’s financial reports.\n– Explore key concepts related to building out financial dashboards that users can relate to and use.\n– Discuss optimization tactics and strategies to improve understanding of financial reporting through the use of pre-month-end closing meetings\, finding small financial teaching moments\, and how best to display financial information in annual reports.\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w430-effective-financial-messaging-for-nonprofit-organizations/
LOCATION:https://zoom.us/j/97107163787
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/06/Paul-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231004T110000
DTEND;TZID=America/New_York:20231004T120000
DTSTAMP:20231013T191407Z
CREATED:20230224T154249Z
LAST-MODIFIED:20231013T191407Z
UID:10000316-1696417200-1696420800@usteducation.org
SUMMARY:W410: Coach Prime’s Key Lessons for Associations
DESCRIPTION:COURSE DESCRIPTION: \nDeion “Prime Time” Sanders was a force to be reckoned with as a two-sport professional athlete in the ‘90s. Today Sanders is a college football coach who still acts with flair and bravado. Love him or hate him\, Coach Prime refuses to be ignored. Sanders coached for three years at Jackson State University\, an HBCU (Historically Black College or University) in Jackson\, Mississippi before being named the head coach at the University of Colorado in December 2022. Now Coach Prime is not only reviving a lackluster program\, but he’s impacting the university as a whole and changing college football itself. “What does this have to do with associations?” you may ask. The simple answer is everything. Join us for this high-energy session to find out what associations need to learn from the example of Coach Deion Sanders. \n  \nLEARNING OBJECTIVES: \n\n– Learn the secrets of Coach Prime’s appeal to youth and how to employ similar tactics\n– Discover Deion Sanders’ principles for imparting a vision and getting buy-in from stakeholders\n– Prime Time maximizes the spotlight and creates buzz; association executives can do this too\n– Storytelling should be elevated and central to supporting an organization’s mission\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w410-coach-primes-key-lessons-for-associations/
LOCATION:https://zoom.us/j/93046050630
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Jay-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231004T130000
DTEND;TZID=America/New_York:20231004T140000
DTSTAMP:20231013T191456Z
CREATED:20230223T181832Z
LAST-MODIFIED:20231013T191456Z
UID:10000371-1696424400-1696428000@usteducation.org
SUMMARY:W432: 2023 Economic Headwinds: A Guide for Associations
DESCRIPTION:COURSE DESCRIPTION: \nIn the midst of volatility\, inflation\, rising interest rates\, and many other economic factors\, the economy looks to be heading south quickly. At least that’s what we’re hearing – but what does the data say? In this session we’ll take a look at real economic data that will help give us a clearer picture of what to expect in the economy. We’ll then turn toward strategies to overcome these coming obstacles. \n  \nLEARNING OBJECTIVES: \n\nUnderstand data-driven economic trends\nLearn what economists are forecasting for the remainder of this year\nDevelop strategies to overcome coming economic challenges\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w432-2023-economic-headwinds-a-guide-for-associations/
LOCATION:zoom.us/j/95662501482
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Matt-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231004T150000
DTEND;TZID=America/New_York:20231004T160000
DTSTAMP:20231005T205556Z
CREATED:20230714T185113Z
LAST-MODIFIED:20231005T205556Z
UID:10000458-1696431600-1696435200@usteducation.org
SUMMARY:B198: 2/3 You’ve Arrived at the Conference. It’s Time to Amp it Up
DESCRIPTION:COURSE DESCRIPTION: \nWhether it’s your first conference or your fiftieth\, discover how to seize every moment\, foster meaningful connections\, and elevate your on-the-ground experience. \n  \nLEARNING OBJECTIVES: \nHear from the experts: \n\nLearn how to supercharge your conference journey the moment you step in.\nDive deep into tactics and strategies that help you make the most of every opportunity.\n\nHow to leverage Social Media for the most impact\n\n\nDiscovering how to network effectively\nHow to stand out in the crowd\n\nWhy speaker opportunities can amplify your presence\nHow to transform attendees to become influencers on your behalf\n\n\n\n  \nPart 3: The Conference is Over. It’s Time for Thoughtful Follow-Up. \nCourse Description: The close of a conference doesn’t signal the end; it’s merely the beginning of the next critical phase. This session delves into the importance and nuances of effective post-conference engagement. \nWe’ll guide you through: \n\nCrafting meaningful follow-ups\nDiscuss new found connections with sales and marketing\nConverting short and long-term opportunities into tangible outcomes\nSet a roadmap for sustained relationship-building\nDeploy multi-touch account-based follow-up strategies\n\nRegister for Part 3 \n  \nIn case you missed it: \nVisit our Media Library to view Part 1: What to do Before the Conference. Let’s Recoup Your Investment. \nVisit our Media Library to view Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up \n 
URL:https://usteducation.org/event/b198-2-3-youve-arrived-at-the-conference-its-time-to-amp-it-up/
LOCATION:https://zoom.us/j/92746888107
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/07/Part-2-3.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231005T130000
DTEND;TZID=America/New_York:20231005T140000
DTSTAMP:20231013T191718Z
CREATED:20230517T184451Z
LAST-MODIFIED:20231013T191718Z
UID:10000431-1696510800-1696514400@usteducation.org
SUMMARY:W453: The True Implications of AI for the Association Industry: Part 1 –Managing the Risks and Disruption of Generative AI
DESCRIPTION:COURSE DESCRIPTION: \nThe True Implications of AI for the Association Industry \nA four-part strategic conversation between forward thinking industry leaders and YOU\, about how association leaders should be thinking about the impact of generative AI on the association industry as a whole\, as well as on your own association and its members.  This series will provide food for thought and some questions for consideration\, through a full group discussion hosted by a small group of panelists who have already put a lot of thought into these topics and have some insight to share. The bulk of the time will be for general discussion and Q&A – you will be sure to leave with your mind buzzing as well as some practical ideas and next steps to bring back to your organization. \nWe will cover the following topics: \n  \nPart 1 –Managing the Risks and Disruption of Generative AI \nGenerative AI is more than just chatbots and weird art – we need to understand how it works\, in order to start figuring out how we might manage risk and disruption to our industries.  In this session\, we’ll start with a baseline explanation for non-techies\, then dig into what this means for association leaders and how we should be thinking about the implications: \nInternal disruption – How will AI fit into governance? Organizational Strategy? Change management and evolving how we work? HR implications? \nExternal disruption –  how this will impact our members and our association sector – what does this mean for existing credentialing and professional education? Cybersecurity? How will it affect how our members do their jobs or run their companies? What role do associations need to play in leading their stakeholders in understanding the implications? \nBring your questions\, ideas\, and resources/links if you have some!  All sessions in this series will provide actionable resources from panelists and participants for all to take away. \n  \nPart 2 – Considerations for Adding AI to Your Tech Stack \nAI functionality has been part of our tech stack for a while\, of course\, but we’re about to see an avalanche of new tools\, plugins and features from the big platforms we use everyday (looking at you\, Microsoft and Google).  How do we manage this onslaught of shiny tools?  And how do we get proactive about researching and adding other new tools to evolve our tech strategy and tech stack?  How do we keep on top of security risks?  \nBring your questions\, ideas\, and resources/links if you have some!  All sessions in this series will provide actionable resources from panelists and participants for all to take away. \nREGISTER for Part 2 \n  \nPart 3 – Personalization\, Privacy and AI \nPersonalization\, targeted content\, and questions of privacy have been points of discussions for years. Why then are the very people who touted the value of personalizing online experiences decrying the wickedness of generative AI? Google\, Facebook\, and even LinkedIn ply us with ads and content based on algorithms we will never see. In fact\, harnessing those algorithms to our benefit is the holy grail of marketers. We will discuss the high-level differences that make the considerations for generative AI and narrative chat a new\, and often concerning new tool in the hands of both good and bad actors. \nBring your questions\, ideas\, and resources/links if you have some!  All sessions in this series will provide actionable resources from panelists and participants for all to take away. \nREGISTER for Part 3 \n  \nPart 4 – Responsible AI And Associations’ Role In Defining The Ethics Of AI \nThe Responsible AI Manifesto states\, “We have to be willing to have the hard conversations now so that we do not ruin what can be one of the most transformative technological shifts in human history. As AI capabilities race forward\, leaders must clearly define their principles\, policies and procedures.”  How can associations – standards-bearers by design—lead the charge?  How should we start thinking about the ethics of AI\, starting at home in our own organizations?  \nBring your questions\, ideas\, and resources/links if you have some!  All sessions in this series will provide actionable resources from panelists and participants for all to take away. \nREGISTER for Part 4 \n  \n  \nLEARNING OBJECTIVES: \n\n– Gain an understanding of the risks and disruption Generative AI can cause\n– Learn how to incorporate AI into organizational governance\, strategy and change management\n– Get insights on how this impacts existing credentialing and professional education\n– Network with and learn from a panel of experts to take away actionable resources\n– Explore ways to lead stakeholders effectively in understanding Generative AI implications\n\n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w453-the-true-implications-of-ai-for-the-association-industry-part-1-managing-the-risks-and-disruption-of-generative-ai/
LOCATION:https://zoom.us/j/93866748839
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/05/Part-1-.png
ORGANIZER;CN="Maddie Grant%2C CAE":MAILTO:maddie@propelnow.co
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