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DTSTART;TZID=America/New_York:20241022T110000
DTEND;TZID=America/New_York:20241022T120000
DTSTAMP:20260403T145009
CREATED:20240105T192612Z
LAST-MODIFIED:20241023T153028Z
UID:10000518-1729594800-1729598400@usteducation.org
SUMMARY:A New Year\, A New Way of Thinking - Reframing Your Association Business Model in a New Competitive Environment
DESCRIPTION:COURSE DESCRIPTION: \nFor most of human history\, access to information was limited. But in today’s digital age\, the only thing in short supply is the human attention span. Modern economics is driven by how well companies capture and retain the attention of the market. Known as the “Attention Economy\,” consumers are trading their attention as if it were a commodity. So\, how do associations take advantage to earn the attention of their industry and/or profession? By thinking like a media company. Just like Apple\, Netflix\, Disney and other major players capitalize on media consumption and distribution\, associations can also use them to grow engagement\, generate revenue\, and amplify their advantage in this new competitive landscape. \n  \nLEARNING OBJECTIVES: \nReframe Business and Revenue Models for the Attention Economy: Participants will be able to reframe their business and revenue models to effectively compete with various organizations influencing the Attention Economy of their members\, prospective members\, and key stakeholders. \nDevelop and Implement 360 Sponsorship Models: Attendees will be able to develop and implement innovative 360 sponsorship models that utilize existing digital channels and incorporate emerging technologies like AI\, Augmented Reality\, Virtual Reality\, and the Metaverse. \nApply Media Company Strategies to Monetize Content and Brand: Participants will be able to apply media company strategies to consistently control and monetize content and branding across digital media channels\, creating new channels to optimize member engagement\, drive revenue\, and sustain organizational relevance in a competitive environment. \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/w494/
LOCATION:https://zoom.us/j/96693610445
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/01/Brian24.png
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241023T110000
DTEND;TZID=America/New_York:20241023T120000
DTSTAMP:20260403T145009
CREATED:20240828T221847Z
LAST-MODIFIED:20241024T130936Z
UID:10000613-1729681200-1729684800@usteducation.org
SUMMARY:The Role of AI in Strategic Planning
DESCRIPTION:COURSE DESCRIPTION: \nIn much the same way that the internet revolutionized how we live and work in the 1990s and 2000s\, and that mobile technologies and cloud computing changed our ways of accessing and using information in the 2010s\, Artificial Intelligence represents a seismic disruption to how we lead our associations. There is a significant opportunity for associations to utilize AI to enhance their strategic planning – to improve performance and impact\, enhance innovation and agility\, and to save time and money – and to do so effectively and ethically. This immersive deep dive into the potential (and limitations) of AI will provide delegates with fresh insights into developing AI-human collaboration capability\, enabling association executives to think critically and use judgement whilst benefiting from all of the benefits of AI and machine learning. \n  \nLEARNING OBJECTIVES: \nDescribe the Dynamics of the Attention Economy \nIdentify the Demands of the Modern Learner \nAnalyze and implement the Key Components of Microlearning \nTo Watch this Webinar on the Media Library CLICK HERE! \n 
URL:https://usteducation.org/event/the-role-of-ai-in-strategic-planning/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/08/AndrewElisa24.png
ORGANIZER;CN="Andrew Chamberlain":MAILTO:andrewchamberlain@you-elevated.com
LOCATION:https://usteducation.org/event/the-role-of-ai-in-strategic-planning/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241024T110000
DTEND;TZID=America/New_York:20241024T120000
DTSTAMP:20260403T145009
CREATED:20241009T162538Z
LAST-MODIFIED:20241028T172739Z
UID:10000635-1729767600-1729771200@usteducation.org
SUMMARY:Is Your Website Meeting Member Needs?  Take This 15-Minute Assessment.
DESCRIPTION:COURSE DESCRIPTION: \nYou can’t improve what you don’t measure. In just 15 minutes\, this tool helps you evaluate whether your association’s website aligns with today’s content and engagement standards and is delivering the member value essential for engagement. You will learn how to identify key strengths and areas for improvement to enhance member experience and support your strategic goals. \n  \nLEARNING OBJECTIVES: \nIdentify whether your website meets current content standards to deliver member value \nDiscover key metrics to assess and improve member experience through your website \nEvaluate your website’s performance and set targeted improvement goals \nUnderstand how small\, consistent enhancements can significantly boost member engagement \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/is-your-website-meeting-member-needs-take-this-15-minute-assessment/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/08/Dan24.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
LOCATION:https://usteducation.org/event/is-your-website-meeting-member-needs-take-this-15-minute-assessment/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241024T130000
DTEND;TZID=America/New_York:20241024T140000
DTSTAMP:20260403T145009
CREATED:20240912T202614Z
LAST-MODIFIED:20241028T190330Z
UID:10000618-1729774800-1729778400@usteducation.org
SUMMARY:From Strategy to Execution: Ruthlessly Aligning Your Association for Success
DESCRIPTION:COURSE DESCRIPTION: \nSo\, your association has a strategic plan\, now what? As the chief staff officer\, the pressure is on to make it happen (and fast!). This session will equip you with some next steps in making sure your volunteers\, staff\, partners\, and board are in the right place to support your goals and drive your mission forward. \n  \nLEARNING OBJECTIVES: \nDevelop clear goals to enhance the volunteer experience and guide volunteers to serve in the most effective roles. \nAnalyze and organize staff resources to optimize program development and eliminate inefficiencies\, building a lean\, focused team. \nCultivate a future-focused board culture that recognizes and supports the chief staff officer’s role in driving organizational alignment. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/from-strategy-to-execution-ruthlessly-aligning-your-association-for-success/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Business Strategy,Growth/Sales
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/09/Tip24.png
ORGANIZER;CN="Tip Tucker Kendall":MAILTO:tip@ngma.org
LOCATION:https://usteducation.org/event/from-strategy-to-execution-ruthlessly-aligning-your-association-for-success/
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