BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//UST Education - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://usteducation.org
X-WR-CALDESC:Events for UST Education
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20251125T110000
DTEND;TZID=America/New_York:20251125T120000
DTSTAMP:20260408T054447
CREATED:20251111T181229Z
LAST-MODIFIED:20251126T113531Z
UID:10000825-1764068400-1764072000@usteducation.org
SUMMARY:From Batch-And-Blast to 1:1 Messaging: How AI Is Redefining Email Marketing
DESCRIPTION:Course Description:  \nEmail marketing is evolving—and your strategy should too. In this webinar\, we’ll show you how AI is reshaping the way marketers build\, send\, and optimize campaigns. No more generic blasts. You’ll learn how to deliver personalized\, 1:1 messaging that drives higher opens\, clicks\, and conversions—without adding manual work. \n  \nLearning Objectives: \nAnalyze how batch-and-blast is hurting your engagement \nEvaluate how AI-driven segmentation and personalization models can improve targeting\, messaging\, and performance outcomes \nApply AI tools and automation techniques to streamline email marketing workflows and optimize campaign execution. \nAssess real-world case examples to identify actionable tactics for improving open rates\, click-throughs\, and conversions. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/from-batch-and-blast-to-11-messaging-how-ai-is-redefining-email-marketing-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/92817183139
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/11/Molly25-1.png
ORGANIZER;CN="Molly Quast":MAILTO:molly.phayer@rasa.io
END:VEVENT
END:VCALENDAR