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SUMMARY:W466: CRM for Membership Organizations – How Horizontal Platforms Deliver more Functionality and Drive More Value
DESCRIPTION:COURSE DESCRIPTION: \nWe will review the functionality and flexibility of horizontal CRM platforms for membership organizations\, and highlight the advantages over vertical software options. \n  \nLEARNING OBJECTIVES: \nLearn about how horizontal CRM platforms can extend your capabilities through: \n• Platform vs. Product\n○ Customizable solution vs. a vertical product \n• Marketing capabilities\n○ Marketing automation\n○ Member Segmentation\n○ Social Marketing \n• Data Collection and Reporting\n○ Surveys\n○ Form Management \n• Financial Connection\n○ Visibility of ERP data\n○ Automated processes \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w466-crm-for-membership-organizations-how-horizontal-platforms-deliver-more-functionality-and-drive-more-value/
LOCATION:https://zoom.us/j/91932653759
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/07/Anthony-and-Eric-1-1.png
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