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DTSTART;TZID=America/New_York:20250821T130000
DTEND;TZID=America/New_York:20250821T140000
DTSTAMP:20260506T021951
CREATED:20250715T202631Z
LAST-MODIFIED:20250822T121122Z
UID:10000743-1755781200-1755784800@usteducation.org
SUMMARY:The New Foundation of Member Value: Content\, Experience\, and Revenue
DESCRIPTION:Course Description:  \nDigital expectations are rising—and static value propositions won’t keep members engaged. \nIn this session\, we’ll unpack the three pillars every association needs to deliver lasting member value online: great content\, a modern digital member experience\, and a sustainable revenue model that supports it all. These aren’t just tactics—they’re the new foundation of engagement. \nYou’ll walk away with a smarter lens for evaluating your current strategy\, plus real-world examples of how associations are evolving from content creators to confident digital publishers. \nWhether you’re just getting started or ready to scale\, this session will help you focus your efforts and build a foundation that grows with your goals. \n  \nLearning Objectives: \nImplement a system that shifts from inconsistent content delivery to a system that sustains engagement year-round \nDescribe what it means to deliver a digital member experience that’s accessible\, flexible\, and aligned to how people engage today \nDemonstrate how to turn content into a revenue engine—without compromising member trust or experience \nExplain why associations need to think like digital publishers\, and how to get started no matter your team size \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/the-new-foundation-of-member-value-content-experience-and-revenue/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/07/DanMarcus25-3.png
ORGANIZER;CN="Marcus Leite":MAILTO:marcus.leite@talewinddigital.com
LOCATION:https://usteducation.org/event/the-new-foundation-of-member-value-content-experience-and-revenue/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250423T130000
DTEND;TZID=America/New_York:20250423T140000
DTSTAMP:20260506T021951
CREATED:20250220T214607Z
LAST-MODIFIED:20250423T193239Z
UID:10000677-1745413200-1745416800@usteducation.org
SUMMARY:Transforming Your Annual Conference Into Year-Round Engagement & Revenue
DESCRIPTION:Course Description:  \nIn this webinar\, we’ll show you how to evolve your event into a 365-day content and engagement strategy. Learn how to repurpose conference content into always-on digital programming\, leverage multiple media formats (videos\, webinars\, podcasts\, and articles)\, and create sponsorship inventory that drives non-dues revenue. Whether you’re a CEO focused on long-term impact or an event manager responsible for execution\, this session will equip you with practical strategies to amplify your event’s reach and ROI. \n  \nLearning Objectives: \nAnalyze strategies to extend your conference’s influence beyond its in-person attendees\, reaching a broader audience. \nDevelop a year-round content strategy that boosts member engagement and brand exposure. \nEvaluate sponsorship models and monetization tactics that turn event content into a sustainable\, non-dues revenue stream. \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n \n  \n 
URL:https://usteducation.org/event/transforming-your-annual-conference-into-year-round-engagement-revenue/
LOCATION:zoom.us/j/98833345677
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/02/DanMarcus25-1.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250306T143000
DTEND;TZID=America/New_York:20250306T153000
DTSTAMP:20260506T021951
CREATED:20250123T172735Z
LAST-MODIFIED:20250306T155109Z
UID:10000672-1741271400-1741275000@usteducation.org
SUMMARY:Spring Symposium: Virtual Registration
DESCRIPTION:Empowering Change \nDate: March 6th\, 2025 \nTime: 10:00 AM – 3:30 PM \nThis Symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional\, an emerging leader\, or simply someone eager to enhance your understanding of these vital topics\, this event is designed for you.   \n \nAgenda: Each session is 1 CPE/CAE Credit \n\nSession 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life  \nCourse Description:  \n\n\nData is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are\, what they need\, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs. \nDiscover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members\, remains accurate and relevant\, and works seamlessly across systems to meet members where they are. By harnessing the power of data\, you’ll be equipped to create impactful\, personalized experiences that drive meaningful engagement and long-term growth. \n\nLearning Objectives: \n\nExplain how data empowers change and enables personalized member experiences.\nDevelop strategies to maintain dynamic\, relevant member data.\nAnalyze methods for integrating data across systems to support evolving member needs.\n\n\nSpeaker: Cameron Aubuchon from PropFuel \n\nSession 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change \nCourse Description:  \nThere is no one “right” workplace culture for everyone\, but these days\, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended\, an unpredictable political landscape\, or the unknown impact of AI\, we are all dealing with change like never before\, but our cultures may be getting in the way. \nIn this practical session\, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better\, including elements of collaboration\, innovation\, agility\, decision-making\, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change. \nLearning objectives: \n\nAnalyze patterns inside your culture that mess with success and slow down change.\nEvaluate and prioritize areas of culture change based on specific challenges they face\nDevelop strategies for rapid and thorough culture change\n\nSpeaker: Jamie Notter from Propel \n\nLunch (12:15-1:15 PM) \n\nSession 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age \nCourse Description:  \nAs our world rapidly evolves\, so do concepts of membership\, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche\, private groups\, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time\, actions\, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations. \nLearning Objectives: \n\nIdentify what members value most within your association\nEvaluate whether you are meeting member needs\nDevelop strategies to keep members engaged year-round\n\nSpeaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV \n\nSession 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick \nCourse Description:  \nAI is more than technology; it’s a transformative shift in how we work\, think\, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.\nSuccessful technology adoption—whether it’s AI\, a new CRM\, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool\, finds meaningful ways to use it\, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools\, and how can leaders help break them down? \nIn this session\, we’ll talk about how to navigate these challenges\, inspire curiosity\, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together\, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA. \nLearning Objectives: \n\nLearn how to evaluate technology solutions\, communicate their value clearly to your team\, and roll them out in a way that builds trust and enthusiasm across your organization.\nDiscover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement\, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.\nIdentify common obstacles—such as resistance to change\, lack of training\, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.\n\nSpeaker: Joanna Pineda from Matrix \n  \n\n  \nOur sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged\, informed\, and inspired as you interact with individuals who have mastered the art of Empowering Change. \n 
URL:https://usteducation.org/event/spring-symposium-virtual-registration-2/
LOCATION:zoom.us/j/92006922837
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/01/DC-4.png
ORGANIZER;CN="Cameron Aubuchon":MAILTO:cameron@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250306T100000
DTEND;TZID=America/New_York:20250306T164500
DTSTAMP:20260506T021951
CREATED:20250123T173514Z
LAST-MODIFIED:20250226T142521Z
UID:10000671-1741255200-1741279500@usteducation.org
SUMMARY:Spring Symposium Information
DESCRIPTION:Empowering Change \nDate: March 6th\, 2025 \nTime: 10:00 AM – 3:30 PM \n**In-person exclusive content from 3:45-4:45 PM…see below for details \nLocation: In-person will be held at: \nHigher Logic\n4501 Fairfax Dr.\n2nd floor\nArlington\, VA 22203 \n  \nThis symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional\, an emerging leader\, or simply someone eager to enhance your understanding of these vital topics\, this event is designed for you.   \nAgenda: Each session is 1 CPE/CAE Credit \n\nSession 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life  \nCourse Description:  \n\n\nData is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are\, what they need\, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs. \nDiscover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members\, remains accurate and relevant\, and works seamlessly across systems to meet members where they are. By harnessing the power of data\, you’ll be equipped to create impactful\, personalized experiences that drive meaningful engagement and long-term growth. \n\nLearning Objectives: \n\nExplain how data empowers change and enables personalized member experiences.\nDevelop strategies to maintain dynamic\, relevant member data.\nAnalyze methods for integrating data across systems to support evolving member needs.\n\n\nSpeaker: Cameron Aubuchon from PropFuel \n\nSession 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change \nCourse Description:  \nThere is no one “right” workplace culture for everyone\, but these days\, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended\, an unpredictable political landscape\, or the unknown impact of AI\, we are all dealing with change like never before\, but our cultures may be getting in the way. \nIn this practical session\, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better\, including elements of collaboration\, innovation\, agility\, decision-making\, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change. \nLearning objectives: \n\nAnalyze patterns inside your culture that mess with success and slow down change.\nEvaluate and prioritize areas of culture change based on specific challenges they face\nDevelop strategies for rapid and thorough culture change\n\nSpeaker: Jamie Notter from Propel \n\nLunch (12:15-1:15 PM) \n\nSession 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age \nCourse Description:  \nAs our world rapidly evolves\, so do concepts of membership\, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche\, private groups\, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time\, actions\, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations. \nLearning Objectives: \n\nIdentify what members value most within your association\nEvaluate whether you are meeting member needs\nDevelop strategies to keep members engaged year-round\n\nSpeaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV \n\nSession 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick \nCourse Description:  \nAI is more than technology; it’s a transformative shift in how we work\, think\, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.\nSuccessful technology adoption—whether it’s AI\, a new CRM\, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool\, finds meaningful ways to use it\, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools\, and how can leaders help break them down? \nIn this session\, we’ll talk about how to navigate these challenges\, inspire curiosity\, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together\, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA. \nLearning Objectives: \n\nLearn how to evaluate technology solutions\, communicate their value clearly to your team\, and roll them out in a way that builds trust and enthusiasm across your organization.\nDiscover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement\, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.\nIdentify common obstacles—such as resistance to change\, lack of training\, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.\n\nSpeaker: Joanna Pineda from Matrix \n\n** \n \n\nOur sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged\, informed\, and inspired as you interact with individuals who have mastered the art of Empowering Change.
URL:https://usteducation.org/event/spring-symposium-information/
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/01/SS-25-Main-Graphic-3-2.png
ORGANIZER;CN="Cameron Aubuchon":MAILTO:cameron@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250306T100000
DTEND;TZID=America/New_York:20250306T164500
DTSTAMP:20260506T021951
CREATED:20250123T173412Z
LAST-MODIFIED:20250226T142738Z
UID:10000673-1741255200-1741279500@usteducation.org
SUMMARY:Spring Symposium: In-Person Registration
DESCRIPTION:Empowering Change \nDate: March 6th\, 2025 \nTime: 10:00 AM – 4:45 PM \nLocation:  \nHigher Logic\n4501 Fairfax Dr.\n2nd floor\nArlington\, VA 22203 \nThis symposium is a unique opportunity to engage with thought leaders and subject-matter experts who will guide us through the intricate and fascinating world of personal and professional development. Whether you are a seasoned professional\, an emerging leader\, or simply someone eager to enhance your understanding of these vital topics\, this event is designed for you.   \n \nAgenda: Each session is 1 CPE/CAE Credit \n\nSession 1: (10:00-11:00 AM) Empowering Change Through Data: Bringing Your Data to Life  \nCourse Description:  \n\n\nData is the engine that drives transformative change and enables associations to create truly personalized member experiences. Empowering change begins with understanding who your members are\, what they need\, and how they’re evolving in their careers and interests. Static data can no longer keep up with dynamic member needs. \nDiscover how to empower change within your organization by bringing your data to life. We’ll explore strategies to ensure your data evolves alongside your members\, remains accurate and relevant\, and works seamlessly across systems to meet members where they are. By harnessing the power of data\, you’ll be equipped to create impactful\, personalized experiences that drive meaningful engagement and long-term growth. \n\nLearning Objectives: \n\nExplain how data empowers change and enables personalized member experiences.\nDevelop strategies to maintain dynamic\, relevant member data.\nAnalyze methods for integrating data across systems to support evolving member needs.\n\n\nSpeaker: Cameron Aubuchon from PropFuel \n\nSession 2: (11:15-12:15 PM) The Culture You Need in a Time of Disruptive Change \nCourse Description:  \nThere is no one “right” workplace culture for everyone\, but these days\, there are some specific elements of culture that have become more important than ever—because they help you deal with rapid and disruptive change. Whether its publishing business models being upended\, an unpredictable political landscape\, or the unknown impact of AI\, we are all dealing with change like never before\, but our cultures may be getting in the way. \nIn this practical session\, culture expert Jamie Notter will share research from his latest book that pinpoints the specific patterns inside most association cultures that need to be in place for you to manage change better\, including elements of collaboration\, innovation\, agility\, decision-making\, and difficult conversations. He’ll help you spot the damaging patterns inside your culture and give you concrete strategies for changing your culture quickly in ways that improve your ability to deal with change. \nLearning objectives: \n\nAnalyze patterns inside your culture that mess with success and slow down change.\nEvaluate and prioritize areas of culture change based on specific challenges they face\nDevelop strategies for rapid and thorough culture change\n\nSpeaker: Jamie Notter from Propel \n\nLunch (12:15-1:15 PM) \n\nSession 3: (1:15-2:15 PM) Disruptive Engagement: Redefining Member Value in the Digital Age \nCourse Description:  \nAs our world rapidly evolves\, so do concepts of membership\, challenging associations to rethink their value propositions. Social media and global technologies are drawing individuals into niche\, private groups\, reshaping expectations for community and engagement. This keynote explores the generational shifts influencing how members perceive the value of their time\, actions\, and data—and the rewards they expect in return. Join us to uncover what these changes mean for the future of associations and gain insights on how to adapt your strategies to align with these emerging member expectations. \nLearning Objectives: \n\nIdentify what members value most within your association\nEvaluate whether you are meeting member needs\nDevelop strategies to keep members engaged year-round\n\nSpeaker: Dan Stevens from WorkerBee.TV and Marcus Leite from WorkerBee.TV \n\nSession 4: (2:30-3:30 PM) The Human Element of AI: Making Technology Adoption Stick \nCourse Description:  \nAI is more than technology; it’s a transformative shift in how we work\, think\, and grow together as an organization. But here’s the truth: the challenges and opportunities that come with adopting AI aren’t unique to AI. They’re the same human factors we encounter with any major technology shift.\nSuccessful technology adoption—whether it’s AI\, a new CRM\, or a digital platform—requires more than picking the right tool and rolling it out. It’s about what happens next. How do you ensure your team continues to focus on the tool\, finds meaningful ways to use it\, and integrates it into their daily workflows? What are the barriers that keep teams from fully leveraging these tools\, and how can leaders help break them down? \nIn this session\, we’ll talk about how to navigate these challenges\, inspire curiosity\, and ensure your team feels supported every step of the way. You’ll hear real-world stories about what works (and what doesn’t) when helping teams integrate AI – or any new technology – into their daily lives. Together\, we’ll explore how leaders can make AI not just a passing trend but a lasting and meaningful part of their organization’s DNA. \nLearning Objectives: \n\nLearn how to evaluate technology solutions\, communicate their value clearly to your team\, and roll them out in a way that builds trust and enthusiasm across your organization.\nDiscover how to avoid the “launch-it-and-forget-it” trap by creating a culture of continuous improvement\, where teams regularly revisit and refine how they use new tools like AI to meet evolving goals.\nIdentify common obstacles—such as resistance to change\, lack of training\, or unclear processes—and explore strategies for breaking down these barriers to help your team fully embrace new technologies.\n\nSpeaker: Joanna Pineda from Matrix \n\nPanel Discussion with the instructors: (3:45pm – 4:45pm)  \n \n\nOur sessions will be led by thought leaders and subject-matter experts who have made significant contributions to these domains. Prepare to be engaged\, informed\, and inspired as you interact with individuals who have mastered the art of Empowering Change. \n 
URL:https://usteducation.org/event/spring-symposium-in-person-registration-2/
LOCATION:Higher Logic\, 4501 Fairfax Dr 2nd Floor\, Arlington\, VA\, 22203\, United States
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/01/DC-2-1.png
ORGANIZER;CN="Cameron Aubuchon":MAILTO:cameron@propfuel.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250109T130000
DTEND;TZID=America/New_York:20250109T140000
DTSTAMP:20260506T021951
CREATED:20241213T194244Z
LAST-MODIFIED:20250110T131830Z
UID:10000660-1736427600-1736431200@usteducation.org
SUMMARY:Top Digital Trends Shaping Associations in 2025
DESCRIPTION:Course Description:  \nStruggling to keep members engaged and meet their evolving expectations? This webinar addresses the challenges associations face in aligning their offerings with what members truly value. Learn how to leverage technology and innovative programming to improve member retention\, boost engagement\, and create new sources of sustainable non-dues revenue. Gain actionable strategies to solve these challenges and position your association for success in 2025. \n  \nLearning Objectives: \nAnalyze key digital trends influencing associations for 2025 \n\nDiscover actionable strategies to enhance digital engagement \n\nExplore how technology bridges the gap between member expectations and association offerings \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/top-digital-trends-shaping-associations-in-2025/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/08/Dan24.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
LOCATION:https://usteducation.org/event/top-digital-trends-shaping-associations-in-2025/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20241024T110000
DTEND;TZID=America/New_York:20241024T120000
DTSTAMP:20260506T021951
CREATED:20241009T162538Z
LAST-MODIFIED:20241028T172739Z
UID:10000635-1729767600-1729771200@usteducation.org
SUMMARY:Is Your Website Meeting Member Needs?  Take This 15-Minute Assessment.
DESCRIPTION:COURSE DESCRIPTION: \nYou can’t improve what you don’t measure. In just 15 minutes\, this tool helps you evaluate whether your association’s website aligns with today’s content and engagement standards and is delivering the member value essential for engagement. You will learn how to identify key strengths and areas for improvement to enhance member experience and support your strategic goals. \n  \nLEARNING OBJECTIVES: \nIdentify whether your website meets current content standards to deliver member value \nDiscover key metrics to assess and improve member experience through your website \nEvaluate your website’s performance and set targeted improvement goals \nUnderstand how small\, consistent enhancements can significantly boost member engagement \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/is-your-website-meeting-member-needs-take-this-15-minute-assessment/
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/08/Dan24.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
LOCATION:https://usteducation.org/event/is-your-website-meeting-member-needs-take-this-15-minute-assessment/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240403T130000
DTEND;TZID=America/New_York:20240403T140000
DTSTAMP:20260506T021951
CREATED:20231207T191256Z
LAST-MODIFIED:20240329T183100Z
UID:10000501-1712149200-1712152800@usteducation.org
SUMMARY:Redefine Your Member Value for The Digital Age
DESCRIPTION:COURSE DESCRIPTION: \nYou just can’t rely on an annual event and a quarterly magazine to fulfill your member needs anymore.\nAnd why would you? \nNow\, every new day is a new opportunity to provide your member value with a resourceful website\, far-reaching social media\, and revenue-generating content.\nAnd your members don’t just want this from you – they expect it. \nSo how will you reach\, retain and engage your members in 2024? \nJoin this open discussion among peers and experts on how to update and create your member value in the digital world. \n  \nLEARNING OBJECTIVES: \n\n– Member Expectations: Understand your audience’s mindset and what they need from your association.\n– Top Tactics: Identify and optimize what’s providing your member value now\, and ditch what doesn’t.\n– Sustainability: Uncover ways of funding the content streams that work with today’s members.
URL:https://usteducation.org/event/w482-redefine-your-member-value-for-the-digital-age/
LOCATION:https://zoom.us/j/97747965915
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/12/Dan24-1.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240111T130000
DTEND;TZID=America/New_York:20240111T140000
DTSTAMP:20260506T021951
CREATED:20231207T191222Z
LAST-MODIFIED:20240531T205427Z
UID:10000500-1704978000-1704981600@usteducation.org
SUMMARY:3 Rules to Building an Outstanding Digital Member Experience
DESCRIPTION:COURSE DESCRIPTION: \nIn this session\, you will learn essential insights into how to optimize your organization’s digital member experience and bolster sustainable revenue growth. In this course\, we delve into key strategies and methodologies to elevate your member engagement\, refine value propositions\, and foster a symbiotic relationship between organizational revenue and member value. \nLEARNING OBJECTIVES: \n\n– After attending this session\, you’ll have a deeper understanding of how to score your own digital member experience and identify areas to improve.\n– After attending this session\, you’ll have a deeper understanding of how to package and distribute your member value to reach your members where they are.\n– After attending this session\, you’ll have a deeper understanding of how your organizational revenue and your member value are synergistic\, and how this knowledge will help you direct your resources for a more sustainable future.\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w481-3-rules-to-building-an-outstanding-digital-member-experience/
LOCATION:https://zoom.us/j/96319202934
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Data Management,Finance,Growth/Sales,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/12/Dan24-1.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230613T110000
DTEND;TZID=America/New_York:20230613T120000
DTSTAMP:20260506T021951
CREATED:20230209T180500Z
LAST-MODIFIED:20231013T171200Z
UID:10000337-1686654000-1686657600@usteducation.org
SUMMARY:Media Production Best Practices: Key Strategies to Consider
DESCRIPTION:COURSE DESCRIPTION: \nHow to shift from an article first to a multimedia publishing organization \n  \nLEARNING OBJECTIVES: \n\n– Tools to make multimedia publishing possible and affordable\n– How to determine what mediums to publish your content\n– When to use all mediums
URL:https://usteducation.org/event/media-production-best-practices-key-strategies-to-consider/
LOCATION:https://zoom.us/j/94145530773
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Dan-2-1.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230413T130000
DTEND;TZID=America/New_York:20230413T140000
DTSTAMP:20260506T021951
CREATED:20230202T210936Z
LAST-MODIFIED:20231013T172016Z
UID:10000332-1681390800-1681394400@usteducation.org
SUMMARY:Digital Sponsorship Package: Key Tips to Getting Sponsored
DESCRIPTION: \n\nCOURSE DESCRIPTION: \nYes\, Digital Sponsorship can be not only profitable\, but also help drive your digital engagement and member education. \n\n \n\nLEARNING OBJECTIVES: \n\n\n\n– Learn how to price your content marketing offerings for success\n– Learn how to structure digital sponsorship that works for sponsors AND members\n– Learn how to create the behavior in your sponsors that helps improve your digital content calendar
URL:https://usteducation.org/event/digital-sponsorship-package-key-tips-to-getting-sponsored/
LOCATION:zoom.us/j/92339273367
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/02/Dan-2.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230111T130000
DTEND;TZID=America/New_York:20230111T140000
DTSTAMP:20260506T021951
CREATED:20220804T151055Z
LAST-MODIFIED:20230915T233502Z
UID:10000134-1673442000-1673445600@usteducation.org
SUMMARY:W271: Member Segmentation: The Key to Affordable and Effective Hybrid Events
DESCRIPTION:COURSE DESCRIPTION: \nDuring the pandemic associations pivoted to virtual events as a means to connect and educate members.  As we learn to live with COVID we are now all back to physical\, in-person events\, but are left with the challenge that the average association only gets 15% of members to their annual conference.  How do we affordably implement hybrid to reach a larger audience and ensure that our best content doesn’t miss 85% of our members?  This webinar will discuss the different hybrid models that are emerging to balance cost and workload while addressing the needs of delivering to a much larger audience. \n  \nLEARNING OBJECTIVES: \n\nHow member segmentation can help you plan for hybridizing a conference\nHybrid models that work without blowing the budget or your teams capacity\nUsing event content strategically\, all year long
URL:https://usteducation.org/event/w271-member-segmentation-the-key-to-affordable-and-effective-hybrid-events/
LOCATION:https://zoom.us/j/95977460352
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Data Management,Marketing/Member Engagement,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-28.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221019T130000
DTEND;TZID=America/New_York:20221019T143000
DTSTAMP:20260506T021951
CREATED:20220804T164452Z
LAST-MODIFIED:20231013T175009Z
UID:10000146-1666184400-1666189800@usteducation.org
SUMMARY:Supercharging your Workforce Development initiatives with a Docuseries
DESCRIPTION:COURSE DESCRIPTION: \nThe Society of Mining\, Metallurgy and Exploration (SME) is similar to many associations.  Successful and making a difference in their industry.  \nBut that was not enough for SME.  In a tight hiring market\, they knew that they needed to spread the word on how impactful their industry is\, and to attract young people into their industry – to discover the amazing career opportunities and diverse opportunities available.  SME and WorkerBee.TV will share how the association leaned into a Docuseries model titled “Jobs of Tomorrow” that will be launching in Q4 of 2022.  \n  \nLEARNING OBJECTIVES: \n\nLearn why a docuseries model can create content for members and for future members\nLearn how a docuseries is becoming an exciting format to leverage wide distribution\nLearn how this program can be self-funded\nLearn how a docuseries can support your DEI and Workforce Development initiatives
URL:https://usteducation.org/event/supercharging-your-workforce-development-initiatives-with-a-docuseries/
LOCATION:https://zoom.us/j/94206268184
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/08/RECENT-websiteemail-Graphics-1200X600-px-4.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20220524T130000
DTEND;TZID=America/New_York:20220524T143000
DTSTAMP:20260506T021951
CREATED:20220517T162201Z
LAST-MODIFIED:20240531T204841Z
UID:10000085-1653397200-1653402600@usteducation.org
SUMMARY:How To Create Engaging Video Content
DESCRIPTION:View Recorded Webinar \nListen to the Podcast \nThis webinar will reveal the key industry insights we’ve learned while designing\, creating and executing an association docuseries content model. Join WorkerBee.TV President Dan Stevens and learn how docuseries. \n\n\n\n\nLEARNING OBJECTIVES\n\n\nLearn how to increases your association’s recruitment\, retention and revenue\nPositions your association and members as leaders in your industry\nCaptures your association younger\, fresh-to-the-industry audiences
URL:https://usteducation.org/event/how-to-create-engaging-video-content/
LOCATION:https://us02web.zoom.us/j/87881506988?pwd=bzBYWnZSRFFSTFZ3U3dUUk4zNVN3Zz09
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,Business Strategy,Culture/Communication,Growth/Sales,Marketing/Member Engagement,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/05/W270.website.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20211207T110000
DTEND;TZID=America/New_York:20211207T123000
DTSTAMP:20260506T021951
CREATED:20220328T190307Z
LAST-MODIFIED:20231013T180431Z
UID:10000042-1638874800-1638880200@usteducation.org
SUMMARY:5 Digital Non-Dues Revenue Models that work for both Members AND Sponsors
DESCRIPTION:In this webinar\, you will see proven models that are truly sustainable.  Why\, because they provide high value content for members while also generating sponsor support and non-dues revenue.  And\, they are repeatable and sustainable. \n\n\nLEARNING OBJECTIVES \n\n\n\nCreating Digital Sponsorships that also create high value for members\nThe value of planning your digital content calendar and your sponsorship model at the same time\nMeasuring the value for both members and sponsors and using this data to continually improve
URL:https://usteducation.org/event/5-digital-non-dues-revenue-models-that-work-for-both-members-and-sponsors/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/03/BACKLOG-FOR-RELAUNCH-Eli-website-1200X600-px-13.png
ORGANIZER;CN="Dan Stevens":MAILTO:dan.stevens@talewinddigital.com
END:VEVENT
END:VCALENDAR