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DTSTART;TZID=America/New_York:20240910T130000
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DTSTAMP:20260405T170214
CREATED:20231207T191325Z
LAST-MODIFIED:20240911T141115Z
UID:10000502-1725973200-1725976800@usteducation.org
SUMMARY:Maximize Your Investment and Post-event Potential - Turning Your Content Into Revenue Streams and Member Value
DESCRIPTION:COURSE DESCRIPTION: \nAssociations spend significant resources on annual events to engage members and generate non-dues revenue. Your events are a goldmine for content and sponsorship opportunities\, and by incorporating a digital strategy\, associations can maximize their investment. \nCreating content can be costly and time-consuming for associations. However\, neglecting to provide educational and inspirational content can be risky and lead to declining membership and dwindling revenue. \nWith proper planning\, including identifying early on what to capture\, your annual conference can fill your content calendar while generating non-dues revenue to fund your content throughout the year.\nThis approach enhances member benefits by providing valuable\, continuous content and extends access to non-attendees. \nThis also expands sponsorship opportunities\, offering industry partners richer options beyond simple brand awareness\, and provides them with metrics to accurately measure their success. \n  \nLEARNING OBJECTIVES: \nRecognize content that provides exceptional member value.\nCompare and assess proven non-dues revenue models for their effectiveness before\, during\, and after your event. Design a content calendar filled with engaging content.\nDevelop strategies using content to create FOMO and increase annual attendance. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/w483/
LOCATION:https://zoom.us/j/94052549302
CATEGORIES:ASSOCIATIONS & NONPROFITS
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/12/Dan24.png
ORGANIZER;CN="Dan Turnbull":MAILTO:dan.turnbull@workerbee.tv
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