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SUMMARY:The Roadmap to Engagement: Using Video Strategically
DESCRIPTION:Is your association using video strategically?   \nVideo is a must-have for associations to provide value and engage with their members. By lowering the cost and monetizing video\, it will turn into a profit center when produced and distributed to your audience strategically.   \n If your association is using video strategically\, then you are:  \n\nMeasuring the impact of your video investments on revenue\, retention and recruitment \nLeveraging the data from your audience’s behavior to guide future programming \nUsing video as the pillar to produce audio and text and offer choice to members \nMonetizing your multimedia content via sponsorship\, subscription and pay per view \n\n If your association is not checking off each item above\, you want to attend this webinar as the majority of your association member interaction continues to be digital engagement.  \n\n\n\n\n\nLEARNING OBJECTIVES\n\n\nThe 4 steps to using video strategically iBest practices on how to use video as a pillar for your content strategy \nProfessional services\, technology and trends for creating professional video content on a budget  \nHow to create marketing and micro-learning content to support your webinars\, events and continuing education content \n\n\n\n\n\n\n\n\n\n\n 
URL:https://usteducation.org/event/the-roadmap-to-engagement-using-video-strategically/
LOCATION:Group Internet-Based
CATEGORIES:ASSOCIATIONS & NONPROFITS
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