BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//UST Education - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:UST Education
X-ORIGINAL-URL:https://usteducation.org
X-WR-CALDESC:Events for UST Education
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20210314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20211107T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20230312T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20231105T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20240310T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20241103T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260108T110000
DTEND;TZID=America/New_York:20260108T120000
DTSTAMP:20260415T233150
CREATED:20251016T152942Z
LAST-MODIFIED:20260109T134539Z
UID:10000811-1767870000-1767873600@usteducation.org
SUMMARY:Copilot vs. ChatGPT: The AI Rumble You Didn’t Know You Needed
DESCRIPTION:Course Description:  \nStep into the digital ring as we pit Microsoft Copilot against ChatGPT in the ultimate AI showdown. Who writes better emails? Who crushes code reviews? Who answers your questions without sending you down a rabbit hole of confusion? \nIn this fast-paced\, hilarious and slightly competitive session\, we’ll explore: \nWhat makes Copilot and ChatGPT actually different \nWhere each tool shines and where they miss the mark \nReal-world use cases that will change how you work \nLive demos\, laughs\, and maybe even a few mic drops \nWhether you’re in IT\, marketing\, operations\, or just AI curious\, you’ll walk away with practical tips for using both tools like a pro. \nLet’s get ready to rumble. \n  \nLearning Objectives: \nDifferentiate between Microsoft Copilot and ChatGPT in terms of functionality\, integration\, and user experience. \nEvaluate practical use cases to determine which AI tool best supports specific workflows in areas such as communication\, analysis\, and productivity. \nApply strategies and prompts to effectively leverage both Copilot and ChatGPT for improved efficiency and creativity in daily work. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/copilot-vs-chatgpt-the-ai-rumble-you-didnt-know-you-needed-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/99057006390
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Business Strategy,Co-Pilot,Culture & Communication,Culture/Communication,Data Management,Data Management,MICROSOFT DYNAMICS,Workplace
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/10/Jon25-2.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250821T110000
DTEND;TZID=America/New_York:20250821T120000
DTSTAMP:20260415T233150
CREATED:20250715T183247Z
LAST-MODIFIED:20250822T114752Z
UID:10000740-1755774000-1755777600@usteducation.org
SUMMARY:Cracking Linkedin’s Code: Boost Reach & Engagement With a Smarter Strategy
DESCRIPTION:Course Description:  \nLinkedIn’s algorithm is changing fast—and if your content strategy hasn’t adapted\, your visibility (and ROI) is likely suffering. \nIn this live session\, we’ll break down exactly what’s changed\, what’s no longer working\, and what today’s algorithm actually rewards. You’ll leave with a smarter\, engagement-first strategy designed to increase reach\, spark meaningful conversations\, and drive real business impact—without burning out your team or your content calendar. \n  \nLearning Objectives: \nYou’ll Learn: \nExplain what LinkedIn’s 2025 algorithm really prioritizes (and what it punishes) \nDescribe why comments now matter more than clicks—and how to earn more of them \nIdentify what to stop doing immediately (link drops\, hashtags\, company-only posts) \nOutline the new “content mix” that balances storytelling\, value\, and visibility \nDevelop a future-proof LinkedIn strategy and turn attention into action \nWhether you’re running a company page or building your personal brand\, this session will give you the clarity and tools you need to thrive in today’s LinkedIn ecosystem. \nBonus: All attendees will receive a free “LinkedIn Post Checklist” and a sample content calendar. \n  \nTo Watch this Webinar on the Media Library CLICK HERE! \n \n 
URL:https://usteducation.org/event/cracking-linkedins-code-boost-reach-engagement-with-a-smarter-strategy/
LOCATION:zoom.us/j/93664586309
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/02/Jon25-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20250508T130000
DTEND;TZID=America/New_York:20250508T140000
DTSTAMP:20260415T233150
CREATED:20250311T200650Z
LAST-MODIFIED:20250509T113731Z
UID:10000685-1746709200-1746712800@usteducation.org
SUMMARY:Unlocking Creativity: 15 Game-Changing Microsoft Copilot Use Cases for Marketers
DESCRIPTION:Course Description:  \nEmbark on an exhilarating journey into the power of AI and explore 15 groundbreaking real-life use cases with Microsoft Copilot. \nThis session is your key to unlocking a new realm of possibilities\, from transforming your marketing strategies to revolutionizing content creation\, enhancing SEO\, and boosting engagement. \nSeize this chance to be at the cutting edge of digital marketing innovation. Whether you’re looking to refine your approach or revolutionize your outcomes\, this session promises to equip you with the insights and tools you need to turn your vision into reality. \n  \nLearning Objectives: \nDemonstrate effective prompting in Microsoft Copilot \nApply 15 game-changing marketing prompts \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/unlocking-creativity-15-game-changing-microsoft-copilot-use-cases-for-marketers/
LOCATION:zoom.us/j/97706104678
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/02/Jon25-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240522T110000
DTEND;TZID=America/New_York:20240522T120000
DTSTAMP:20260415T233150
CREATED:20240207T173952Z
LAST-MODIFIED:20240522T201251Z
UID:10000537-1716375600-1716379200@usteducation.org
SUMMARY:Unlocking the Secrets to LinkedIn: 3 Insider Strategies for Maximizing Growth and Engagement
DESCRIPTION:COURSE DESCRIPTION: \nLinkedIn is a very powerful platform for attracting inbound leads. But most companies and individuals don’t use it well. Join us to learn the top mistakes make on LinkedIn and how to avoid them. During this session\, we will share 3 insider strategies to turn LinkedIn in to a lead-generating machine. \n  \nLEARNING OBJECTIVES: \nYou’ll learn how to: \n\nWrite posts that attract your ideal audience\nLeverage Newsletters to increase your reach and improve engagement\nUse Content Loops to build your email lists\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b212-unlocking-the-secrets-to-linkedin-3-insider-strategies-for-maximizing-growth-and-engagement/
LOCATION:https://zoom.us/j/97379296939
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/02/Stacey24.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20240502T110000
DTEND;TZID=America/New_York:20240502T120000
DTSTAMP:20260415T233150
CREATED:20240207T174133Z
LAST-MODIFIED:20240506T152220Z
UID:10000538-1714647600-1714651200@usteducation.org
SUMMARY:Cold to Sold: Mastering the Art of Conversational Prospecting
DESCRIPTION:COURSE DESCRIPTION: \nAre your sales outreach efforts getting ignored in a competitive market? Transform your strategy by mastering the art of human-to-human prospecting. This session will guide you away from aggressive sales tactics and pitch-slapping\, towards building genuine relationships through meaningful dialogue. \nDiscover how AI can help you identify what prospects care about\, enabling you to initiate conversations that are both relevant and welcome. This isn’t about automating outreach; it’s about making each interaction count\, significantly increasing response rates. \nThis session will help you dramatically boost outbound sales effectiveness. It’s ideal for Microsoft partners – both resellers and ISVs who need to grow your sales pipeline. \n  \nLEARNING OBJECTIVES: \nYou will learn how to: \n\nEmbrace a Human-to-Human Prospecting Strategy: Enhance your outreach with genuine\, personal dialogue.\nAvoid Pitch-Slapping: Engage clients in dialogue\, avoiding aggressive sales tactics.\nUse AI to Find Conversation Starters: Leverage AI tools to start conversations without losing the human touch.\nMaximize Sales by Building Trust: Cultivate trust in every interaction\, enhancing the prospects’ likelihood to purchase.\nNote: This session includes a workbook to help you implement what you learn. It includes examples\, templates\, and sample AI prompts to get you started.\n\nTo Watch This Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/24513-b213-cold-to-sold-mastering-the-art-of-conversational-prospecting/
LOCATION:https://zoom.us/j/93334120390
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/02/Jon24-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231114T150000
DTEND;TZID=America/New_York:20231114T160000
DTSTAMP:20260415T233150
CREATED:20230714T185109Z
LAST-MODIFIED:20231120T163658Z
UID:10000457-1699974000-1699977600@usteducation.org
SUMMARY:B199: 3/3 The Conference is Over. It’s Time for Thoughtful Follow-Up.
DESCRIPTION:COURSE DESCRIPTION: \nThe close of a conference doesn’t signal the end; it’s merely the beginning of the next critical phase. This session delves into the importance and nuances of effective post-conference engagement. \n  \nLEARNING OBJECTIVES: \nWe’ll guide you through: \n\nCrafting meaningful follow-ups\nDiscuss new found connections with sales and marketing\nConverting short and long-term opportunities into tangible outcomes\nSet a roadmap for sustained relationship-building\nDeploy multi-touch account-based follow-up strategies\n\n  \nIn case you missed it: \nVisit our Media Library to view Part 1: What to do Before the Conference. Let’s Recoup Your Investment. \nVisit our Media Library to view Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up \n  \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b199/
LOCATION:https://zoom.us/j/95689237195
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/07/Part-3-2.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231024T130000
DTEND;TZID=America/New_York:20231024T140000
DTSTAMP:20260415T233150
CREATED:20230608T193011Z
LAST-MODIFIED:20231027T145119Z
UID:10000445-1698152400-1698156000@usteducation.org
SUMMARY:B195: Revolutionize Your Writing: Harnessing the Power of Generative AI Tools for Research and Writing
DESCRIPTION:COURSE DESCRIPTION: \nAre you tired of spending countless hours researching and writing? \nLook no further! \nIn this session\, we will show you how to leverage the power of generative AI tools to streamline your research and writing process. \nYou’ll discover how to use these tools effectively to generate ideas\, conduct research\, and even draft documents. \nWe’ll also share tips on refining and polishing your work to ensure it meets your standards. By the end of this session\, you’ll be equipped with the knowledge and skills to revolutionize your writing and increase your productivity. \nDon’t miss out on this opportunity to unlock the potential of generative AI tools for your research and writing endeavors. \n  \nLEARNING OBJECTIVES: \n-Harnessing the Power of Generative AI Tools for Research and Writing \n-What Tools are Available \n-Pros and Cons- has context menu \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b195/
LOCATION:https://zoom.us/j/91242280703
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/06/Jon-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20231004T150000
DTEND;TZID=America/New_York:20231004T160000
DTSTAMP:20260415T233150
CREATED:20230714T185113Z
LAST-MODIFIED:20231005T205556Z
UID:10000458-1696431600-1696435200@usteducation.org
SUMMARY:B198: 2/3 You’ve Arrived at the Conference. It’s Time to Amp it Up
DESCRIPTION:COURSE DESCRIPTION: \nWhether it’s your first conference or your fiftieth\, discover how to seize every moment\, foster meaningful connections\, and elevate your on-the-ground experience. \n  \nLEARNING OBJECTIVES: \nHear from the experts: \n\nLearn how to supercharge your conference journey the moment you step in.\nDive deep into tactics and strategies that help you make the most of every opportunity.\n\nHow to leverage Social Media for the most impact\n\n\nDiscovering how to network effectively\nHow to stand out in the crowd\n\nWhy speaker opportunities can amplify your presence\nHow to transform attendees to become influencers on your behalf\n\n\n\n  \nPart 3: The Conference is Over. It’s Time for Thoughtful Follow-Up. \nCourse Description: The close of a conference doesn’t signal the end; it’s merely the beginning of the next critical phase. This session delves into the importance and nuances of effective post-conference engagement. \nWe’ll guide you through: \n\nCrafting meaningful follow-ups\nDiscuss new found connections with sales and marketing\nConverting short and long-term opportunities into tangible outcomes\nSet a roadmap for sustained relationship-building\nDeploy multi-touch account-based follow-up strategies\n\nRegister for Part 3 \n  \nIn case you missed it: \nVisit our Media Library to view Part 1: What to do Before the Conference. Let’s Recoup Your Investment. \nVisit our Media Library to view Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up \n 
URL:https://usteducation.org/event/b198-2-3-youve-arrived-at-the-conference-its-time-to-amp-it-up/
LOCATION:https://zoom.us/j/92746888107
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/07/Part-2-3.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230919T110000
DTEND;TZID=America/New_York:20230919T120000
DTSTAMP:20260415T233150
CREATED:20230608T192735Z
LAST-MODIFIED:20230929T163304Z
UID:10000444-1695121200-1695124800@usteducation.org
SUMMARY:B194: Boost Your Rankings: A Definitive 14-Step Guide to Performing an SEO Audit
DESCRIPTION:COURSE DESCRIPTION: \nHave you ever wondered what keeps your website from soaring to the top of search engine results? This 14-step guide can be a roadmap for a thrilling voyage\, diving deep into the world of SEO audits! \nWhy Join Me? \nYour website is waiting to be discovered by millions. Equip yourself with the tools and know-how to ensure it reaches the top of search engine results. Let’s set you on your SEO journey to be seen and heard. \n  \nLEARNING OBJECTIVES: \nWhat’s In Store for You? \n\n– Learn how to decode the mysteries of search engine algorithms.\n– Learn how to identify overlooked opportunities and hurdles on your quest for peak visibility.\n– Learn how to acquire actionable insights and expert tips to elevate your website’s ranking performance.\n\nDiscover: \n\n– Learn the art of executing a comprehensive SEO audit.\n– Discover a roadmap of 14 essential steps\, each guiding you closer to ranking higher on search engines.\n\nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b194-boost-your-rankings-a-definitive-14-step-guide-to-performing-an-seo-audit/
LOCATION:https://zoom.us/j/98232685640
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/06/Jon-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230830T130000
DTEND;TZID=America/New_York:20230830T140000
DTSTAMP:20260415T233150
CREATED:20230714T185117Z
LAST-MODIFIED:20231005T205551Z
UID:10000459-1693400400-1693404000@usteducation.org
SUMMARY:B197:  Part 1/3 What to do Before the Conference. Let's Recoup Your Investment.
DESCRIPTION:COURSE DESCRIPTION: \nEnsure your conference investment pays off. Hear from our conference experts with a detailed plan. \n  \nLEARNING OBJECTIVES: \n\n\n\n\nThrough this session\, we will explore: \n\nEstablishing sales and marketing clear goals\n\nCreating an account plan to maximize your team’s reach\n\n\nBuilding attention and enthusiasm before the event\n\nLearn to leverage Social Media for the most impact\nHow to pre-book meetings with your top prospects\nLeveraging invaluable networking and growth opportunities\n\n\nCrafting strategies that ensure you recoup your expense\n\n  \n\n\n\n\n\n\n\n\nElevate your conference game and optimize your investment.\n\n\n\n\n  \nPart 2: You’ve Arrived at the Conference. It’s Time to Amp it Up \nCourse Description: Whether it’s your first conference or your fiftieth\, discover how to seize every moment\, foster meaningful connections\, and elevate your on-the-ground experience. \n\n\n\n\nHear from the experts: \n\nLearn how to supercharge your conference journey the moment you step in.\nDive deep into tactics and strategies that help you make the most of every opportunity.\n\nHow to leverage Social Media for the most impact\n\n\nDiscovering how to network effectively\nHow to stand out in the crowd\n\nWhy speaker opportunities can amplify your presence\nHow to transform attendees to become influencers on your behalf\n\n\n\n\n\n\n\nRegister for Part 2 \n  \nPart 3: The Conference is Over. It’s Time for Thoughtful Follow-Up. \nCourse Description: The close of a conference doesn’t signal the end; it’s merely the beginning of the next critical phase. This session delves into the importance and nuances of effective post-conference engagement. \nWe’ll guide you through: \n\nCrafting meaningful follow-ups\nDiscuss new found connections with sales and marketing\nConverting short and long-term opportunities into tangible outcomes\nSet a roadmap for sustained relationship-building\nDeploy multi-touch account-based follow-up strategies\n\nRegister for Part 3 \n  \nIn case you missed it: \nVisit our Media Library to view Part 1: What to do Before the Conference. Let’s Recoup Your Investment. \nVisit our Media Library to view Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up \n 
URL:https://usteducation.org/event/b197-driving-sales-with-account-based-strategies-before-during-after-conferences-part-1-3-create-winning-conference-strategies-with-account-based-tactics/
LOCATION:https://zoom.us/j/93187900483
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/07/Part-1-3.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230817T110000
DTEND;TZID=America/New_York:20230817T120000
DTSTAMP:20260415T233150
CREATED:20230608T192318Z
LAST-MODIFIED:20231002T140622Z
UID:10000443-1692270000-1692273600@usteducation.org
SUMMARY:B193: LinkedIn Newsletters: Boost Your Engagement with This B2B Powerful Tool
DESCRIPTION:COURSE DESCRIPTION: \nThe LinkedIn Newsletter feature is a powerful tool for business and personal branding\, fostering thought leadership\, and boosting audience engagement. \nJoin us for our upcoming webinar\, “LinkedIn Newsletters: Boost Your Engagement with This B2B Powerful Tool\,” perfect for professionals\, business owners\, and content creators aiming to maximize their LinkedIn presence. \n  \nLEARNING OBJECTIVES: \nKey Takeaways: \n\n– Understanding LinkedIn Newsletters’ functionality and benefits.\n– Tips for creating resonating content.\n– Strategies to grow your subscriber base and engagement.\n– Case studies of successful LinkedIn Newsletters.\n\nDiscover how LinkedIn Newsletters can amplify your professional voice\, deepen audience relationships\, and enhance your content strategy. \n  \nTo Watch this Webinar on the Media Library CLICK HERE!
URL:https://usteducation.org/event/b193-linkedin-newsletters-boost-your-engagement-with-this-b2b-powerful-tool/
LOCATION:https://zoom.us/j/94178042916
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/06/Jon-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230321T150000
DTEND;TZID=America/New_York:20230321T160000
DTSTAMP:20260415T233150
CREATED:20230308T180127Z
LAST-MODIFIED:20231013T172821Z
UID:10000382-1679410800-1679414400@usteducation.org
SUMMARY:How To Improve Your Event ROI: 3 Practical Strategies
DESCRIPTION:COURSE DESCRIPTION: \nAre you spending thousands of dollars attending\, speaking\, or sponsoring an event? Hear from a panel of event experts on how to maximize your return. \nLearn from seasoned trade show warriors and take away a tried and true blueprint of what you should be doing before\, during\, and after an event. \nLEARNING OBJECTIVES: \n\nLearn tactics for booking appointments before the conference\nLearn how to devise a social media strategy that works\nLearn how to use account marketing to your advantage\nLearn how to follow up post-conference and become unforgettable\nAnd more…\n\nAttend this webinar before your next conference.
URL:https://usteducation.org/event/how-to-improve-your-event-roi-3-practical-strategies/
LOCATION:https://zoom.us/j/94806110652
CATEGORIES:B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/12/Template-2.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20230110T130000
DTEND;TZID=America/New_York:20230110T140000
DTSTAMP:20260415T233150
CREATED:20220915T121150Z
LAST-MODIFIED:20240531T204719Z
UID:10000197-1673355600-1673359200@usteducation.org
SUMMARY:Tips for Growing Social Media Following | Top Factors
DESCRIPTION:COURSE DESCRIPTION: \nRight now\, raise your hand if you’ve ever wondered if you’re posting on social media at the right time and post enough. \nDon’t worry; you’re not alone\, as has plagued marketers since the dawn of social media. \nDuring this session\, we will discuss the correct number of posts to publish daily and their impact on each social media channel. \n  \nLEARNING OBJECTIVES: \n\nLearn the correct numbers of posts to publish daily.\nLearn the impact your posts have on each social media channel.\nLearn the right and wrong times to make your posts.\n\n 
URL:https://usteducation.org/event/tips-for-growing-social-media-following-top-factors/
LOCATION:https://zoom.us/j/97364259941
CATEGORIES:Association IT,ASSOCIATIONS & NONPROFITS,B2B/B2G,B2B/B2G IT,Business Strategy,Business Strategy,Culture & Communication,Culture/Communication,Data Management,Data Management,Marketing
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221214T150000
DTEND;TZID=America/New_York:20221214T160000
DTSTAMP:20260415T233150
CREATED:20220915T121227Z
LAST-MODIFIED:20231013T170510Z
UID:10000199-1671030000-1671033600@usteducation.org
SUMMARY:SEO Duplicate Content Check: Why Its Important?
DESCRIPTION:COURSE DESCRIPTION: \nGoogle does not like duplicate content and often penalizes pages and websites with duplicate content.  \n  \nLEARNING OBJECTIVES: \n\nLearn what duplicate content is.\nLearn how to fix it when duplicate content is published.\nLearn how to ensure your rankings are not affected by your content.
URL:https://usteducation.org/event/seo-duplicate-content-check-why-its-important/
LOCATION:https://zoom.us/j/97095323274
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2023/06/Jon-1.png
ORGANIZER;CN="Jon Rivers":MAILTO:jon@marketeery.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20221208T150000
DTEND;TZID=America/New_York:20221208T160000
DTSTAMP:20260415T233150
CREATED:20220915T121159Z
LAST-MODIFIED:20221208T143958Z
UID:10000198-1670511600-1670515200@usteducation.org
SUMMARY:B143: SEO has Changed. Learn About Google’s Algorithms and How to Optimize Your Website and Social Media
DESCRIPTION:COURSE DESCRIPTION: \nDon’t miss this session if you want to learn more about SEO. Discover how to adjust to the ever-changing Google algorithms that help you show up in searches. \n  \nLEARNING OBJECTIVES: \n\nLearn changes from Google that you should know about.\nLearn how to do On-Page and Off-Page SEO.\nLearn how to amplify your blog’s relevance and ranking.\nLearn how Social Media impacts SEO.\n\n 
URL:https://usteducation.org/event/b143-seo-has-changed-learn-about-googles-algorithms-and-how-to-optimize-your-website-and-social-media/
LOCATION:https://zoom.us/j/98186300646
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2022/09/RECENT-websiteemail-Graphics-1200X600-px-25.png
END:VEVENT
END:VCALENDAR