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UID:10000645-1739358000-1739361600@usteducation.org
SUMMARY:The Keys to Marketing Across Generations in 2025
DESCRIPTION:COURSE DESCRIPTION: \nJoin us for a session with a Gen-Xer and a Millennial who’ve cracked the code to cross-generational marketing to drive demand. Discover how tech adoption timing influences everything from trust to buying cycles\, and learn about the different ways generations approach content consumption and purchasing decisions. We’ll also explore self-education styles and the psychology behind it all. \nLEARNING OBJECTIVES: \nIdentify the most effective content formats for engaging different generations. \nAnalyze the evolution of the marketing and sales journey for your target audience. \nExplain the critical role of trust in marketing and technology across generations. \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/the-keys-to-marketing-across-generations-in-2025/
LOCATION:zoom.us/j/92948875643
CATEGORIES:ASSOCIATIONS & NONPROFITS,B2B/B2G,Marketing,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2024/11/KateSamMary24-2.png
ORGANIZER;CN="Kate Coffey-Bacon":MAILTO:kate@ustranscorp.com
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