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DTSTART;TZID=America/New_York:20250617T110000
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DTSTAMP:20260414T082306
CREATED:20250610T184307Z
LAST-MODIFIED:20250618T135737Z
UID:10000722-1750158000-1750161600@usteducation.org
SUMMARY:From Hidden Gem to Headline Maker: Becoming the Go-to Source Through Earned Media
DESCRIPTION:Course Description:  \nIn a crowded media landscape\, associations and nonprofits must not only compete for attention but also assert themselves as credible sources of industry insight. This webinar will explore the essential strategies that associations/nonprofits can use to become recognized media authorities. From crafting compelling narratives to nurturing meaningful media relationships\, attendees will learn how to create high-value\, newsworthy content that captures the attention of top-tier journalists. \nWhether you’re new to media outreach or looking to refine your existing approach\, this session provides a blueprint for increasing your organization’s earned media impact. \n  \nLearning Objectives: \nIdentify key components of a PR strategy that positions associations as thought leaders. \nAnalyze techniques for tailoring media pitches to align with journalists’ needs and news cycles. \nApply practical tips for building and maintaining a curated media list that drives ongoing coverage. \n  \n\n\nTo Watch this Webinar on the Media Library CLICK HERE! \n\n\n 
URL:https://usteducation.org/event/from-hidden-gem-to-headline-maker-becoming-the-go-to-source-through-earned-media/
LOCATION:zoom.us/j/95654356773
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/06/Colleen25.png
ORGANIZER;CN="Colleen Gallagher":MAILTO:cgallagher@onwrdupwrd.com
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