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DTSTART;TZID=America/New_York:20260624T130000
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DTSTAMP:20260611T170548
CREATED:20260608T134336Z
LAST-MODIFIED:20260608T134847Z
UID:10000904-1782306000-1782309600@usteducation.org
SUMMARY:Future of Association Websites: 5 Trends That are Changing Digital Engagement
DESCRIPTION:Course Description:  \nFor more than two decades\, association websites have served as the central hub for member engagement\, content\, events\, education\, and community. But artificial intelligence is rapidly reshaping how people discover information\, interact with organizations\, and navigate the web.\n\nAs AI-powered search engines\, digital assistants\, and intelligent agents become part of everyday life\, associations face a critical question: What role will your website play in an AI-first world?\n  \nWill your website remain the primary destination for members? How will AI assistants interact with your content? What happens when automated agents become a larger audience than human visitors? And how should associations prepare for a future that is arriving faster than many expected?\n  \nJoin Matrix Group CEO Joanna Pineda and Director of Marketing Leah Monica for a forward-looking discussion about the trends shaping the next generation of association websites. We’ll explore emerging technologies\, changing user expectations\, and the strategic decisions associations should be considering today to remain visible\, relevant\, and valuable tomorrow.\n  \nWhether you’re planning a website redesign\, refining your digital strategy\, or simply trying to understand where the web is headed\, this session will help you think differently about what comes next.\n  \nLearning Objectives: \nUnderstand how AI is changing search\, websites\, and the overall digital experience. \nIdentify what trends association leaders should be watching right now. \nDevelop a roadmap for thinking about the future of your website and digital strategy.
URL:https://usteducation.org/event/future-of-association-websites-5-trends-that-are-changing-digital-engagement-free-cpe-credit-free-cae-credit/
LOCATION:zoom.us/j/96969231392
CATEGORIES:ASSOCIATIONS & NONPROFITS,Marketing/Member Engagement,Web Design
ATTACH;FMTTYPE=image/png:https://usteducation.org/wp-content/uploads/2025/05/JoannaLeah25.png
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