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B181: 2024 Prediction: The AI Leapfrog Year for Associations

September 27 @ 1:00 pm - 2:00 pm EDT


In the last 25 years, organizations and members have connected online. In just less than a year, generative AI has transformed the way technology is being built. We predict in 2024, many associations are primed for a leapfrog kind of year, where they jump from barely using AI to making it a core part of their nondues revenue strategy. We are experiencing a software revolution where association staff, members, and industry partners will merge together in online marketplaces where business, knowledge sharing, and connection will be a seismic shift in how we “associate.”

Join the team at Qiqo (Quality-in, Quality-out) to hear how an online, association-specific marketplace can open up new possibilities for how your members connect with industry partners on their own terms.



  • ●  Explore the dynamics of word-of-mouth marketing and identify strategies to supercharge it.
  • ●  Design peer-to-peer knowledge sharing sessions for your members that require minimal pre-work, yet provide deeper engagement.
  • ●  Brainstorm ways to turn your association’s wealth of information into a sustained and growing body of knowledge for your members to access through AI.
Level Intermediate
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based


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Sandra Nam
CEO and Co-Founder, QiqoChat
Sandra Nam is the Chief Executive Officer for QiqoChat. Trained in human-centered design and project management, her goal is to advance the real-world impact of…
Lucas Cioffi
CTO and Co-Founder, QiqoChat
Solid team player and tech lead with diverse experience as a full-stack software developer, project manager, and co-founder of three startups over twelve years. Served…