Candyce Edelen founded 4 companies before launching PropelGrowth in 2007. PropelGrowth enjoyed 10 years of growth from inbound and referrals. Then in 2018, Candyce pivoted the firm to a new target market where she had no network. Needing to find sales leads quickly, she researched LinkedIn lead generation. She landed on a strategy that allowed her to book 125 sales calls, add 27 deals to the pipeline and close $438K of business within 6 months.
Now she teaches her strategy to others, and hundreds of business owners and sellers are using it to build sales pipelines. Her Prospecting Accelerator members are now booking 26 meetings for every 100 connection requests. They're converting 54% of those meetings into qualified sales opportunities.
