Founder
I have a passion for working with association executives through technology, cutting-edge research, and predictive analytics in order to help them develop stronger organizations. IMPROVING ASSOCIATION RETENTION THROUGH BETTER DATA After finishing my MBA with concentrations in Econometrics, Data Analytics and Entrepreneurship at Tulane, I connected with people in the association space and realized that many were falling short of their mission goals because they didn’t have the right analytical tools or weren’t sure how to turn data points into actionable strategies. Together with Dray McFarlane, we co-founded Tasio, which was designed to use the best data practices (along with artificial intelligence and predictive analytics) to develop models that help associations retain more members and get deep insights about member behaviors and trends. To learn more about Tasio and my journey towards helping associations, visit Tasio.co. CREATIVE, PASSIONATE TECHNOLOGY INNOVATION FOR ASSOCIATIONS From my BA in International Studies (graduated Magna Cum Laude) to my role as Co-Founder of Tasio, my focus has always been about helping people from different backgrounds and experience levels connect to each other through technology. In my work with Brother Martin, I both designed, developed, and led a training module for middle schoolers that taught product development focused on empathy with the user experience. As a Technical Business Analyst (and then as Senior Business Analyst/Product Manager) for Aptify, I created a complex self-service application for a large, international regulatory agency, a program which reduced manual work by 90%. In all of these experiences, my passion has always been about connecting people with good causes to their prime market through technology. It is a pleasure to continue this passion as a part of the Tasio executive team.
