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AI Content Marketing: Benefits of AI Driven Content Management

February 24, 2022 @ 11:00 am - 12:30 pm EST

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AI is delivering huge technology advances in the Content Management, Marketing Automation and Search space. We are going to discuss and demonstrate how these technologies can be put to use by your Association today. If you stay ahead of the competition you don’t have to fight them.

LEARNING OBJECTIVES
What is the dirty little secret about AI Auto-tagging content?
How AI driven Marketing Automation destroys the one-size-fits-all model
See how AI Search unifies all your content to deliver your message through any touchpoint
Learn where AI can deliver actionable insights derived from the full spectrum of your content

Adam Hostetter, CEO, FUSE Search ; Johnny Clayton, Chief Growth Officer, FUSE Search; and Frank Klassen, CEO, Brightfind

Level Intermediate
NASBA (Field of Study) Information Technology
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.5
Cost Free
Delivery Group Internet Based

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INSTRUCTORS
Adam Hostetter
CEO, FUSE Search
Adam co-founded FUSE with one problem in mind: your content isn’t on just one platform so why should your website search only search one of…
Johnny Clayton
Chief Growth Officer, FUSE Search
Johnny is an association industry veteran. To know Johnny is to like him. He provides professional consulting services for sales strategies and search solutions. Over…
Frank Klassen
CEO, Brightfind
Frank Klassen has more than three decades of experience in the implementation of digital technologies in a wide variety of business environments, for both private…