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W326 : Meetings and Events: Site Selection 2023 & Beyond

September 22 @ 1:00 pm - 2:30 pm EDT

COURSE DESCRIPTION: 

How do you figure out which location will most inspire your members and draw the greatest attendance and excitement among the attendees so that they are motivated to return next year? In this course, you will gain an overview of the most important considerations for site selection and how those factors may have changed in the last 2 years with the pandemic. How does your Association define objectives for meetings and events in alignment with organizational goals and stakeholder needs. What are the best practices used by Associations to prioritize the use of organizational resources (i.e., cost considerations) to achieve successful meetings and events. What process can be used to evaluate outcomes (past and current meetings) relative to objectives to improve future meetings and events. Finally, we will hear from 3 different site venues so that you can already start to evaluate your defined objectives against current offerings in the marketplace.

 

LEARNING OBJECTIVES:

  • Learn an overview of the most important considerations for site selection and how those factors may have changed in the last 2 years with the pandemic.
  • Learn how to define objectives for meetings and events in alignment with organizational goals and stakeholder needs.
  • Learn the best practices used by Associations to prioritize the use of organizational resources to achieve successful meetings and events.
  • Learn the process used to evaluate outcomes relative to objectives to improve future meetings and events.
  • Learn from 3 different site venues so that you can already start to evaluate your defined objectives against current offerings in the marketplace.

 

Level Intermediate
NASBA (Field of Study) Business Management & Organization
CAE (Subject Domain) Business Development
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.5
Cost Free
Delivery Group Internet Based

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INSTRUCTORS
Donna Jarvis-Miller, CMP, CEM
Director, Membership and Events, American Public Human Services Association (APHSA)
Expertly direct all facets of high-profile regional and national conferences, trade shows, meetings, and events with 2,000+ attendees, overseeing full-conference logistics, contract negotiations, and onsite…
Adam DePiro
Senior Vice President of Convention Sales, Visit Tampa Bay
Delighted to represent Florida’s most attractive meeting destination. We invite you to Take Over Tampa Bay. When you’re in Tampa, you’re in command.
Carmella Guambo
National Sales Director at Long Beach Convention & Visitors Bureau
As National Sales Director I manage all Corporate and Association business in the Virginia market for Long Beach Convention and Visitors Bureau. Long Beach is…
Marcus Johnson
Director of Business Development at Visit Reno Tahoe
As an experienced sales and marketing professional with strong leadership and ability to forge relationships, I deliver solutions. I’m committed to high standards and making…

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