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W365: Q&A: Nurturing BD to Sell the Value of your Association

January 31 @ 11:00 am - 12:00 pm EST

COURSE DESCRIPTION:

We will discuss driving revenue and creating value utilizing in-house BD staff who have a “for profit” mentality within the non-profit space.

 

LEARNING OBJECTIVES:

  • Learn why it’s important to have dedicated BD staff.
  • Learn how you can create value that drives sales through BD .
  • Learn tactics to create an environment that motivates sales staff.
  • Learn how creating a culture where mission- and money-driven staff cohesively work together.
Level Intermediate
NASBA (Field of Study) Business Management & Organization
CAE (Subject Domain) Business Development
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based

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RSVP

29 Going
Last day to RSVP
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INSTRUCTORS
Dianne Vance
Director, Sales And Business Development, American Occupational Therapy Association (AOTA)
Results-driven business development professional with 20+ years award-winning sales and marketing experience at high profile membership associations. Expertise generating advertising, exhibit, sponsorships and membership sales,…
Tom Morrison
Chief Energy Officer, Metal Treating Institute Management
Tom Morrison is a 1990 graduate of Florida State University with a B.S. in Finance and currently serves as CEO of the Metal Treating Institute…