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Mastering the Art of Partner and Sponsor Engagement: Strategies for Avoiding Being Ghosted

July 10 @ 11:00 am - 12:00 pm EDT

COURSE DESCRIPTION:

Finding and connecting with the right partners and sponsors can be challenging, and in today’s uncertain economic landscape, the task becomes even more demanding. This webinar will provide insights on how associations can adopt a multi-channel approach to ensure they are not ghosted by potential partners and sponsors. From creative engagement strategies to building lasting relationships, attendees will learn practical techniques to generate revenue and foster meaningful partnerships.

 

LEARNING OBJECTIVES:

– Understand the challenges and uncertainties that associations face when it comes to engaging with potential partners and sponsors
– Learn strategies for implementing a multi-channel approach to connect with the right people, including leveraging social media, personalized outreach, and networking events
– Discover effective techniques for building and maintaining long-term partnerships, promoting mutual benefits, and avoiding being ghosted by potential partners.

Level Intermediate
NASBA (Field of Study) Business Management & Organization
CAE (Subject Domain) Business Development
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based
Course ID W493

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31 Going
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INSTRUCTORS
Dianne Vance
Director, Sales And Business Development, American Occupational Therapy Association (AOTA)
Results-driven business development professional with 20+ years award-winning sales and marketing experience at high profile membership associations. Expertise generating advertising, exhibit, sponsorships and membership sales,…
Marisol Garza
Director of Strategic Partnerships with Multiview