Foundations of Effective Advocacy for Associations

April 30 @ 11:00 am - 12:00 pm EDT

Event Category:

Course Description:

This session provides association professionals with a practical foundation in public policy advocacy. Presenters will walk through the essential tools in the advocacy toolbox, from direct lobbying and grassroots member mobilization to grasstops engagement, coalition building, and fly-ins, offering actionable strategies for organizations of any size. The session also covers how to navigate Congress and federal agencies effectively, understand compliance and ethics requirements, and engage boards and members to build lasting organizational support for advocacy.

Learning Objectives:

Identify the core tools in an advocacy program, including direct lobbying, grassroots and grasstops strategies, coalitions, and fly-ins, and understand when and how to deploy each one effectively.

Understand how to navigate the legislative and regulatory landscape, including Congress’s committee structure, the federal rulemaking process, and compliance and ethics requirements for lobbying.

Learn practical strategies for mobilizing association members and leaders as effective advocates, from grassroots campaigns and social media engagement to cultivating grasstops relationships with policymakers.

Recognize the value of advocacy coalitions for amplifying your organization’s voice and stretching limited resources around shared policy priorities.

CPE Course Credit Information)

Name: Foundations of Effective Advocacy for Associations
Start: 2026-04-30T11:00:00-04:00
End: 2026-04-30T12:00:00-04:00

Level Intermediate

NASBA (Field of Study) Business Management & Organization

CAE (Subject Domain) Advocacy

Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required

Reviewer Wade Tetsuka, CPA

CPE/CAE Credits 1.0

Cost Free

Delivery Group Internet Based

Course ID W736

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for CAE credits toward your CAE application or renewal of professional development requirements.

U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.

(National Registry Sponsor Nr: 138278)

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