Google Analytics Unlocked: Data-Driven Strategies for Your Website
Course Description:
Master Google Analytics with insider strategies to make data-driven decisions for your association website. Learn top metrics, measuring key actions, and “how-to recipes” to unlock hidden insights and drive content success.
Learning Objectives:
Analyze and interpret the most impactful GA4 metrics to evaluate how users find and engage with your content and share that data with colleagues and stakeholders.
Configure essential GA4 settings, such as content groups, tracking file downloads, analyzing search patterns, and custom event measurement, to gather meaningful data that informs strategic decisions
Apply practical “How-to Recipes” for GA4 to implement data-backed, strategic improvements to your association’s website.
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Google Analytics Unlocked: Data-Driven Strategies for Your Website (NASBA/CAE/CPE Course Credit Information)
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for CAE credits toward your CAE application or renewal of professional development requirements.
U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.
(National Registry Sponsor Nr: 138278)
