Name: S201: Is your website AWESOMESAUCE or just MEH?
Start: 2022-09-29T10:00:00-04:00
End: 2022-09-29T11:00:00-04:00

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S201: Is your website AWESOMESAUCE or just MEH?

September 29, 2022 @ 10:00 am - 11:00 am EDT

Event Category:

ASSOCIATIONS & NONPROFITS

COURSE DESCRIPTION:

Have you taken a fresh look at your website lately? Could YOU use your website as a customer or stakeholder? Is it putting your best foot forward to meet your user’s needs through web usability best practices? Or are you “navel gazing” through an internal structure with biases and behaviors that flummox people and keep you from meeting your goals?

This hands-on session will guide website managers and digital marketers through the process of conducting an independent heuristic website review and how to make improvements that reduce frustration, increase engagement, and advance your goals. Attendees will learn how to conduct a website review including user behavior, web usability, conversion, messaging, and content best practices viewed through modern web principles to walk away with an action plan for their own site.

LEARNING OBJECTIVES:

Receive a hands-on review of websites and walk away with an action plan for their own site.
Learn how to make improvements that reduce frustration, increase engagement, and advance your goals.
Learn how to conduct a website review including user behavior, web usability, conversion, messaging, and content best practices.

Level Intermediate

NASBA (Field of Study) Communications and Marketing

CAE (Subject Domain) Marketing & Communications

Prerequisites and advance preparation needed 1-year management experience in association operations, Advance preparation required: None

Reviewer Wade Tetsuka, CPA

CPE/CAE Credits 1.0

Cost Free

Delivery Group Internet Based

As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for CAE credits toward your CAE application or renewal of professional development requirements.

U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.

In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.

(National Registry Sponsor Nr: 138278)