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Tapping into the Youth Market: Why Associations Need to Target Young Adults

April 17 @ 11:00 am - 12:00 pm EDT

COURSE DESCRIPTION:

Associations are an important part of many industries, providing career development, networking opportunities, and community service programs. However, many associations struggle to attract young adult members. This webinar will explore the reasons why associations should be targeting the youth market and offer insights on how to make those organizations more attractive to young adults.

 

LEARNING OBJECTIVES:

– Understand why associations need to target the youth market and how it can benefit the organization.
– Learn strategies for making their association more appealing to younger adults, including social media, NIL programs, and networking events.
– Discover how associations can leverage the skills and passions of young adults for career development, volunteer work, and community service programs.

Level Intermediate
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based
Course ID W492

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INSTRUCTORS
Bill Sheehan
VP, Strategic Partnerships, Multiview
Bill has almost 30 years of senior executive management experience with trade associations and association services companies.  He has served in both executive director and…