Newsletter Best Practices: Expert Tips on Engaging Newsletters
COURSE DESCRIPTION:
Association newsletter are one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. Email marketing continues to produce the highest ROI among all marketing channels, so it’s pertinent that your newsletter stays top of mind to your readership.
LEARNING OBJECTIVES:
- Learn the do’s and don’ts when it comes to your email communication pieces.
- Learn how to determine if your data needs to be cleaned, and what to look out for in your bounce report.
- Learn how to use your email communications to your advantage with personalization, surveys and more.
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for CAE credits toward your CAE application or renewal of professional development requirements.
U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.
(National Registry Sponsor Nr: 138278)
