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B197: Part 1/3 What to do Before the Conference. Let’s Recoup Your Investment.

August 30, 2023 @ 1:00 pm - 2:00 pm EDT
Event Category:

COURSE DESCRIPTION:

Ensure your conference investment pays off. Hear from our conference experts with a detailed plan.

 

LEARNING OBJECTIVES:

Through this session, we will explore:

  • Establishing sales and marketing clear goals
    • Creating an account plan to maximize your team’s reach
  • Building attention and enthusiasm before the event
    • Learn to leverage Social Media for the most impact
    • How to pre-book meetings with your top prospects
    • Leveraging invaluable networking and growth opportunities
  • Crafting strategies that ensure you recoup your expense

 

Elevate your conference game and optimize your investment.

 

Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up

Course Description: Whether it’s your first conference or your fiftieth, discover how to seize every moment, foster meaningful connections, and elevate your on-the-ground experience.

Hear from the experts:

  • Learn how to supercharge your conference journey the moment you step in.
  • Dive deep into tactics and strategies that help you make the most of every opportunity.
    • How to leverage Social Media for the most impact
  • Discovering how to network effectively
  • How to stand out in the crowd
    • Why speaker opportunities can amplify your presence
    • How to transform attendees to become influencers on your behalf

Register for Part 2

 

Part 3: The Conference is Over. It’s Time for Thoughtful Follow-Up.

Course Description: The close of a conference doesn’t signal the end; it’s merely the beginning of the next critical phase. This session delves into the importance and nuances of effective post-conference engagement.

We’ll guide you through:

  • Crafting meaningful follow-ups
  • Discuss new found connections with sales and marketing
  • Converting short and long-term opportunities into tangible outcomes
  • Set a roadmap for sustained relationship-building
  • Deploy multi-touch account-based follow-up strategies

Register for Part 3

 

In case you missed it:

Visit our Media Library to view Part 1: What to do Before the Conference. Let’s Recoup Your Investment.

Visit our Media Library to view Part 2: You’ve Arrived at the Conference. It’s Time to Amp it Up

 

Level Intermediate
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based

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INSTRUCTORS
Jon Rivers
COO, Marketeery
As the co-founder of Marketeery, Jon brings 20+ years of experience working with Microsoft, Oracle/JDE Edwards, MSPs, Technology Partners, ISVs, to drive business growth and…
Diane Saeger
CEO, Marketeery
As the co-founder of Marketeery, Diane brings 25+ years of experience in the Microsoft, Acumatica, and NetSuite mid-market ecosystems to help Partners, Third Party ISVs,…
Candyce Edelen
CEO, PropelGrowth
Candyce Edelen founded 4 companies before launching PropelGrowth in 2007. PropelGrowth enjoyed 10 years of growth from inbound and referrals. Then in 2018, Candyce pivoted…
Kate Coffey
VP of Marketing and Events, US Transactions Corporation/UST Education
Kate comes to UST from a high-paced marketing firm where her favorite client designed shoes for the working woman. From effective marketing strategy for startups…
Jenni Glaze
COO, US Transactions Corporation
Jen Glaze is COO and practice leader for our Microsoft ERP payment integration solutions. She is a subject matter expert in SaaS based payment platforms.…