Branding & User Experience Best Practices | Key Tips
August 31, 2022 @ 3:00 pm - 4:30 pm EDT
Many associations struggle with archaic brand architecture where every department ends up with its own “brand.” This confuses your members, which ultimately hurts conversions. During this webinar, we’re going to help you solve that problem. We will cover how user experience and brand come together as one and how that can help you differentiate.
Learning Objectives
- Learn how UX and Brand have merged
- Learn how to differentiate in your digital universe
- Learn why UX should be part of your association’s culture
- Learn best-in-class examples
Level Intermediate
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1-2 years marketing and/or IT experience
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.5
Cost Free
Delivery Group Internet Based
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