More Than “Meh”: How Web Governance Turns Website Management Into a Strategic Win
Course Description:
Restaurants have Executive Chefs. Ships have Captains. Newspapers have Managing Editors.
So, who guides your web presence? Do you have a strategic leader setting the vision and keeping things on track? Or is web content done ad-hoc with a “just in time” mentality?
Join us as we explore how to transform your website into a strategic asset, rather than a catch-all repository, and how the shift from reactive management to a strategic web management delivers measurable value for members and stakeholders.
Walk away with actionable tools, including a RACI Matrix, practical governance frameworks, and standards and policies that achieve buy-in from your team so everyone is heading in the same direction. So you can implement a web governance framework empowers leadership, aligns competing priorities, advances your mission, and increases member engagement.
Learning Objectives:
Develop a strategic plan to manage your association’s website, ensuring it delivers member value and maximizes the organization’s investment.
Implement web governance principles to establish a framework that supports your website’s long-term success and aligns with your association’s strategic goals.
Design and execute a sustainable approach to content creation and website operations that fosters team confidence, reduces stress, and keeps staff focused on delivering value.
More Than “Meh”: How Web Governance Turns Website Management Into a Strategic Win (NASBA/CAE/CPE Course Credit Information)
As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for CAE credits toward your CAE application or renewal of professional development requirements.
U.S Transactions Corp. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
In accordance with the standards of the National Registry of CPE Sponsors, CPE credits have been granted based on a 50-minute hour.
(National Registry Sponsor Nr: 138278)
