W218: 15 Ways to Take Your Newsletter to the Next Level
December 2, 2021 @ 11:00 am - 12:30 pm EST
Event Category:
How can you be sure your newsletter is being used to its full capabilities and providing your members with the most cutting edge knowledge?
Many organizations still struggle with email newsletter marketing. They don’t want to send information that is out-of-date and irrelevant but lag behind in keeping their emails current. Email newsletters are a great way to share industry news with your members, but a lot has changed in the world of email. Join us and learn how to use email newsletter marketing to engage your members about current topics and industry trends, newsletter best practices, increasing engagement, curating outside content and automation.
LEARNING OBJECTIVES
- Identify ways to leverage new technologies to make your email newsletter more sophisticated.
- Get some useful ideas for maximizing your newsletter real estate.
- Learn how to leverage the fundamentals of email engagement for your newsletter.
