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Maximizing the Power of Google Analytics 4: A Marketer’s Guide

January 18 @ 11:00 am - 12:00 pm EST

COURSE DESCRIPTION:

With the launch of Google Analytics 4, marketers now have more powerful and detailed data tracking and measurement capabilities to better understand their audiences, campaigns, and conversions. In this webinar, our team of experts will guide you through the new dashboard interface and provide key insights into how you can maximize the potential of Google Analytics 4 for your association.

 

LEARNING OBJECTIVES:

– Understand the key differences between Google Analytics 4 and the previous version, and how they impact your data tracking and measurement strategies.
– Learn how to navigate the new reporting dashboard and its various features to gain deeper insights into your marketing performance.
– Master advanced techniques for setting up and optimizing your data tracking in Google Analytics 4 to track conversions and attribution more effectively.

To Watch this Webinar on the Media Library CLICK HERE!

Level Intermediate
NASBA (Field of Study) Computer Software and Applications
CAE (Subject Domain) Business Development
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based
Course ID W491

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INSTRUCTORS
Jon Smith
Vice President, Strategic Partnerships, Multiview
As Vice President of Strategic Partnerships, Jon helps professional and trade associations attract, engage, and retain members with advanced digital marketing and communication tools. Jon…
Frank Rosenstern
VP of Client Services, Multiview
Bio Coming Soon!
Tim Tsafaridis
VP of Client Services, Multiview
Current Vice President of Client Success at Multiview with a demonstrated history of working in the online media industry. Advertising Strategy, Communication, Customer Relationship Management…