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Webinar Wizardry Part 2: Leveraging Your Webinar as a Marketing Tool

November 5 @ 11:00 am - 12:00 pm EST

COURSE DESCRIPTION:

Continue your magical journey with Webinar Wizardry Part 2: Leveraging Your Webinar as a Marketing Tool. In this second chapter of our spellbinding series, you’ll uncover the process of transforming webinars into powerful marketing assets. From conjuring up leads to casting a wider brand presence, you’ll learn how to weave your webinar content into the fabric of your overall marketing strategy, ensuring it leaves a lasting impression.

 

LEARNING OBJECTIVES:

1. Evaluate different strategies for integrating webinars into a comprehensive marketing plan to enhance brand visibility and reach.
2. Formulate a follow-up strategy that leverages webinar content to nurture leads and drive conversions.
3. Create a content repurposing plan that extends the life of your webinar by transforming it into various marketing materials, such as blog posts, videos, and social media content.

Level Intermediate
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based
Course ID B229

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INSTRUCTORS
Reilly Moriarty
Marketing Manager
Reilly brings with her a Bachelors degree in Business Administration with a focus in Marketing from College of Costal Georgia, in Brunswick GA. 
 Prior…
Nicole Crabtree
Director of Events
Nicole is Director of Events for UST Education and Presidential Forum, a collaborative roundtable for C-Level Association executives.   She has been instrumental in launching…