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HubSpot for Associations

January 25 @ 11:00 am - 12:00 pm EST

COURSE DESCRIPTION:

Your marketing team may have name dropped it (more than once). You may be thinking that HubSpot is a platform that sounds great for for-profit businesses like retailers, but your association doesn’t have traditional sales staff. In fact, HubSpot is perfect for any association looking to drive conversions on non dues revenue programming. It’s an omnichannel growth and engagement platform membership that empowers associations to increase diversified revenue streams while applying smart digital marketing tactics. Join us as we share how associations can use the HubSpot platform to build both member engagement and growth.

 

LEARNING OBJECTIVES:

  • – Why omnichannel marketing is the most effective way to recruit and engage with multi-generational members
  • – How associations can leverage both marketing AND sales automation tactics to create meaningful and scalable results
  • – How to determine if your association is ready for true digital transformation

To Watch this Webinar on the Media Library CLICK HERE!

Level Beginner
NASBA (Field of Study) Communications and Marketing
CAE (Subject Domain) Marketing & Communications
Prerequisites and advance preparation needed 1 years operations experience. No advance preparation required
Reviewer Wade Tetsuka, CPA
CPE/CAE Credits 1.0
Cost Free
Delivery Group Internet Based
Course ID W440

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INSTRUCTORS
Maneesha Manges
CXO, HighRoad Solutions
Maneesha Manges is a seasoned marketing professional with 20 years of experience working in multiple markets and global companies. Known for being a specialist in…