Brianne Wheeler
Brianne Wheeler is the founder of Levitate Marketing, a marketing strategy company specializing in association growth, and a fractional Chief Marketing Officer. Her nearly 20 year association career spans marketing leadership in-house, for an AMC, and in SaaS serving associations. This diverse set of experience offers a unique perspective on the strategic, operational, and technological challenges associations face.
Throughout her career, Brianne has helped organizations strengthen their marketing operations, accelerate membership growth, increase revenue, and improve engagement through strategic planning, organizational alignment, and data-driven decision-making.
She partners with association executives to elevate marketing from a reactive function to a strategic driver of organizational success. Brianne is the author of The Association Marketing Manifesto and Is Your Marketing Department Built for Growth?. She is a frequent speaker on association marketing strategy, leadership, and organizational transformation.
Events from this instructor
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W222: Stop Creeping Out Your Members: How to Connect in a New Age of Privacy Expectations (and Worthless Open Rates)
Group Internet-BasedINSTRUCTORS: Brianne Wheeler, Director of Marketing, PropFuel; Katy Lerman, Senior Manager, Membership Marketing & Engagement, American Academy of Pediatrics || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || COST: $--
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What’s the Importance of Hyper-personalization in Marketing
Group Internet-BasedINSTRUCTORS: Brianne Wheeler, Director of Marketing, PropFuel || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || COST: $---
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W261: Your Members Are Individuals, Not Just a Demographic
https://zoom.us/j/92620866952Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || COST: $---
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FALL SYMPOSIUM, Washington D.C. (In-Person)
Clyde's Restaurant at Gallery Place, Washington, D.C. 707 7th St NW, Washington, D.C.Join us in Washington, D.C. for an in-person one day only event! (for Associations & Nonprofit Professionals) FOCUS: Marketing | Membership | Engagement Thursday, September…
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S203: Your Members Are Individuals, Not Just a Demographic
https://zoom.us/j/94197615972Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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W262: High Converting Engagement Campaigns You Can Start Today
https://zoom.us/j/97434846958Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hours (Subject Domain: Marketing & Communications) || COST: $---
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How to Boost Member Engagement For Your Association
https://zoom.us/j/94910622708Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hours (Subject Domain: Marketing & Communications) || COST: $---
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Effective Member Relationship Management Strategies
https://zoom.us/j/93132673657Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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Using Member Relationship Management to Power Your Engagement
https://zoom.us/j/91640146915Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1.5 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1.5 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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W398: How AANP Gained Over 1,500 Members and $200K in Revenue
https://zoom.us/j/94196979397Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel; Liz Messne, VP Membership, AANP; Meg Sloan, Client Success Manager, PropFuel || CREDITS: CPE 1 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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Fall Symposium: In-person registration
Alliance Bernstein, Washington, DCINSTRUCTORS: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group; Greg Pollack, SVP of Sales, Association Analytics; Brianne Wheeler, Director of Marketing, PropFuel; and Aimee Pagano, Director of Programming, HighRoad Solution || CREDITS: CPE Up to 4 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE Up to 4 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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Fall Symposium: Virtual Registration
https://zoom.us/j/93840057119Virtual EventINSTRUCTORS: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group; Greg Pollack, SVP of Sales, Association Analytics; Brianne Wheeler, Director of Marketing, PropFuel; and Aimee Pagano, Director of Programming, HighRoad Solution || CREDITS: CPE Up to 4 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE Up to 4 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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W399: Member Engagement is an Art and a Science. Do Both!
https://zoom.us/j/92751206769Virtual EventINSTRUCTORS: Brianne Wheeler, Director, Marketing, PropFuel || CREDITS: CPE 1 hours (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hours (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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The Association Marketing Manifesto – Live, Part 1: The Growth Mindset Shift: Why Marketing Is at the Heart of Association Strategy
zoom.us/j/92464341200Virtual EventB263 - The Association Marketing Manifesto - Live, Part 1: The Growth Mindset Shift: Why Marketing Is at the Heart of Association Strategy - INSTRUCTOR: Brianne Wheeler, CEO / Founder, Levitate Marketing || CREDITS: CPE 1 hour (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hour (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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The Association Marketing Manifesto – Live, Part 2: Numbers Don’t Lie: The 5 Marketing Metrics Every Association Leader Should Track (But Probably Doesn’t)
zoom.us/j/92776251743Virtual EventB264 - The Association Marketing Manifesto - Live, Part 2: Numbers Don’t Lie: The 5 Marketing Metrics Every Association Leader Should Track (But Probably Doesn’t) - INSTRUCTOR: Brianne Wheeler, CEO / Founder, Levitate Marketing || CREDITS: CPE 1 hour (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hour (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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The Association Marketing Manifesto – Live, Part 3: From Random Acts to Strategic Impact: Building a Marketing Culture That Works
zoom.us/j/91618896645Virtual EventB265 - The Association Marketing Manifesto - Live, Part 3: From Random Acts to Strategic Impact: Building a Marketing Culture That Works - INSTRUCTOR: Brianne Wheeler, CEO / Founder, Levitate Marketing || CREDITS: CPE 1 hour (NASBA Category: Communications & Marketing) || CREDITS: CAE 1 hour (Subject Domain: Marketing & Communications) || FORMAT: Webinar || COST: $---
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Membership & Marketing Symposium
zoom.us/j/92963828596Virtual EventVirtual Only Event Membership & Marketing Symposium Date: Thursday, March 5th, 2026 Time: 9:30 – 3:00 PM This Symposium is a unique opportunity to engage…
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